Mass Communication & Media

GEMS B School provides UG students with BBA or Bachelor of Business Administration course. The course is conducted on campus and is approved by UGC. DurationBBA 3 years
Integrated BBA 5 years. Type Full Time
Basic Eligibility Criteria.10 2 or equivalent
Basic Admission Criteria. GEMS Admission Test
specialisation for BBA
Business Analytics
Eligibility Criteria
Candidates seeking admission to BBA and Integrated BBA course must have passed higher secondary or 10 2 examination from a recognised Board. BBA and Integrated BBA Selection Criteria
Candidates must fulfill eligibility norms by the University
Eligible students must appear for GEMS Admission Test in online mode only with minimum 50% marks
On clearing the test, one must visit the campus in person with results and other educational documents to pay the application fee as well as 1st installment fees
Other admission formalities are required to be completed in the presence of student relation executives.

In India the scope of BBA in advertising and marketing is very good. In the past few years have showcased the increasing demand for digital marketing, which continues to increase. Digital Marketing was one of the few professions that had witnessed a rise in popularity and demand even amid the pandemic. There are many advantages of university school of business of Chandigarh University:
1. Next- Gen Industry Collaborated Programs in association with IBM, ICICI, Tally & Flip
2. Globally Comparable, Contemporary Curriculum
3. Live Projects for Experiential Learning
4. Unprecedented Industry Patronage
5. Professional Grooming via 360 Pre- Placement Training
6. Excellent Placement Track Record.