Why BBA? 5 Reasons Why You Should Opt for BBA/BBS Degree

Why BBA? 5 Reasons Why You Should Opt for BBA/BBS Degree

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Saumya
Saumya Jain
Assistant Manager- Content
Updated on Oct 3, 2025 13:53 IST

In the last two decades, BBA and BBS courses have gained popularity. Candidates enrolling for these undergraduate business management courses too have increased significantly. But the question remains, why BBA? Listed below are five reasons why candidates should opt for BBA/BBS degree. 

Why BBA?: With the economic liberalisation of India in the nineties, the need for candidates with adequate managerial and business knowledge has gone up. Organisations require candidates with sound business knowledge who can facilitate between the operations team and senior management. These candidates would later be groomed into senior management roles. As a result, courses like BBA and Bachelors of Business Studies (BBS) have come into major prominence in the last two decades. Having said that, the question remains, why BBA?

Choosing the right graduation course after Class 12 is crucial. BBA as a degree imparts the skills in the students which are important for the professional and personal life. If one wishes to be a manager in a top firm or start their own business, pursuing BBA is a good option. In this article, Shiksha has shared the top five reasons why choose a BBA degree. Read below to know more.

Table of contents
  • What is BBA?
  • Five Reasons Why You Should Opt for BBA / BBS Degree
  • Top BBA Entrance Exams In India

What is BBA?

BBA full form is Bachelor of Business Administration. BBA is a three-year undergraduate programme that is offered by various top B-schools in India for courses after Class 12. It equips the students with the foundational knowledge and skills required for varied business environments. BBA and BBS are professional degrees that address the core functions of business such as finance, strategy, decision, etc. The degree also focuses on managerial skills, team skills and communication skills. Some of the core subjects taught in BBA/BBS courses are organization behaviour, basic management skills, business strategy, market trends and competition, financial accounting, legal regulatory framework, entrepreneurship development, international finance and marketing, capital management, eCommerce, communication, etc. More and more candidates are nowadays opting for BBA/BBS courses for their graduation. 

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Five Reasons Why You Should Opt for BBA / BBS Degree 

Candidates enrolling for BBA/BBS courses too have increased significantly. But the question remains, why BBA? Listed below are five reasons why candidates should opt for BBA/BBS degree. 

Market Requirements

Currently, the Indian market is expanding at an accelerated rate. As existing companies are expanding in size, new start-ups have also arrived on the scene. All these companies require candidates with sound business and operations knowledge. Skilled individuals with a strong business mindset are highly in demand. Candidates with BBA degrees can easily form a part of the core business/operations/strategy team or can act as the point of contact between the workforce and senior-level management. 

Q:   Who can apply for SET exam?
A:
Candidates who have completed their Class 12 or equivalent exam from a recognised board with at least 50 per cent aggregate are eligible to apply for SET exam. There is no age limit to appear for the exam. Candidates in the Class 12 or are awaiting the Class 12 results can also apply provisionally and present the marksheet at the time of admission. The candidate who has completed class 12 or equivalent from a foreign board and must have obtained an equivalence certificate from the Association of Indian Universities (AIU) is eligible.
Q:   What are the total marks in Christ University CUET exam?
A:

The Christ University Entrance Exam CUET has a total of six sections. The Christ University CUET has multiple-choice questions and there are a total of 120 MCQs in the Christ University CUET exam. The exam will be conducted for 90 minutes in the computer-based test mode. Students must keep in mind that the CUET exam has negative marking and they will be marked down for each incorrect answer. 

Q:   Can I appear for IPMAT more than once?
A:

No, IPMAT is conducted only once a year. Candidates have to wait for the next session if they miss this year's exam. The IPMAT exam is being conducted in the CBT (computer-based test) mode. Based on the IPM Aptitude Test scores, students can apply for admission to integrated management programme offered by the prestigious Indian Institute of Managment, Indore. The exam will only be conducted in the computer-based test mode for all the sessions across various cities. The difficulty level of the IPMAT exam is usually moderate and the candidates can easily prepare for this exam. Candidates who wish to appear for the IPMAT exam need to apply on the official website of IIM Indore and fill out the IPMAT application form once the application window opens. IPMAT is held in about 28 test cities across the country, and the students need to visit the exam centre in order to take the exam.

Exposure and Experience

Due to the nature of the BBA/ BBS degree, most candidates end up working directly with the marketing, sales, operation or strategic team. This leads to a good exposure of market trends, strategic decisions making, and so on. Candidates are able to develop market-relevant skills and focus latest trends. The BBA course teaches the students to be strong and independent whilst making them capable of handling teams and running a company. Students are taught how to be a team leader and a good decision maker. Since, BBA is a professional degree, many BBA graduates immediately start working after their graduation and get the opportunity to build a good network in the professional world. Such networking opportunities give room for better exposure and career opportunities. 

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Scope of Growth

Candidates with BBA/BBS degrees, who have good market exposure and relevant experience, often witness fast-paced growth. A hard-working candidate can expect to rise up ladders quickly and become the team lead or manager in four to five years. Such candidates can be further trained for mid-level and senior-level managerial roles. The course is updated every year and inculcates students with as much knowledge as possible about the business world. From best industry practices to the use of technology, BBA graduates are better equipped with knowledge. The BBA course is industry-oriented and with the constant updation of the most recent trends and business advancements, BBA students have the hands-on knowledge with the required technological skills. BBA course is often regarded as an industry-focused programme. 

Also Read: Career Scope for BBA in India and Abroad

Remuneration 

Remuneration is an important aspect of every job. A BBA degree is highly rewarding. Students can access the best managerial and administrative professions with the highest incomes and benefits. Candidates with a BBA degree from a good college or university can expect starting salaries of four lakh (INR 4 LPA) onwards. Other candidates can expect starting salaries of two lakhs (INR 2 LPA) onwards. BBA graduates with four to five years of experience can expect salaries in the range of eight to ten lakhs (INR 8 to 10 lakhs). However, the salary statistics vary from city to city and in different industries. 

Q:   Can I change my exam slot for the Christ University CUET Exam?
A:

No, Christ University Entrance Exam is usually conducted in one slot only. Candidates will be allotted slots by the authorities which will be mentioned on their CUET admit card. If the candidates fail to appear for the entrance exam, they will be disqualified from the exam. They will be required to re-apply for the next session. 

Q:   What is the IIM Indore IPM selection criteria?
A:

IIM Indore selects candidates for the integrated programme in management based on IPMAT scores and a Personal Interview round. Mentioned below are the selection parameters:

ComponentScore (Weight)
Aptitude Test Score (ATS)65
Personal Interview (PI)35
Composite Score (CS)Sum of above score
Q:   How many test centres can I choose for SET exam?
A:

Candidates can choose upto three SET test cities according to their preference. Candidates must very carefully select the cities as once the SET application form is submitted, they can't change city preference. They should choose the first city of preference as their hometome or where they are residing as the exam authorities will likely allot the test centres to candidates in their first city of preference. Candidates are allotted a test centre in second or third preference only if the seats have been filled or the exam centre has been cancelled at that location. Candidates should know that the SET test cities cannot be changed once the form is submitted even during the form correction window. 

Future Degrees (MBA, MBE, Economics)

Another great advantage of pursuing a BBA degree is the wide choice of options available for future degrees (higher education). BBA courses are a great foundation for pursuing Master of Business Administration (MBA) later. MBA is an extension of the BBA course. As a matter of fact, many top universities and colleges (such as IIM Indore) offer five-year integrated MBA + BBA courses. Candidates can also opt to pursue other Master’s programmes such as Masters of Business Economics (MBE), Masters in Economics and so on. 

Read All About Integrated MBA

Hence, the BBA degree brings with itself a plethora of opportunities for the students who opt for it after Class 12. The industry has seen a significant amount of expansion and advancements with the emergence of new players in the industry, which has seen a vast shift from traditional players to newer ones. Additionally, the expansion of the industry has been witnessed across the globe. Therefore, a course like BBA can help the students understand the transforming landscape and get closer to advancement.

Check out the video below to know the top reasons to do BBA:

Top BBA Entrance Exams In India

Below are some of the top BBA entrance exams conducted in India.

Top BBA Entrance Exams in India
IPMAT Indore UGAT
SET BBA  CUET
IPMAT Rohtak NPAT
MAH BBA CET   

Also Read: Top BBA entrance exams you can take this year

Read more:

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About the Author
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Saumya Jain
Assistant Manager- Content
Saumya brings over seven years of editorial experience, with more than five years of wielding pen (and keyboard) at Shiksha. A graduate in English Literature from Delhi University, she is a storyteller at heart. A t Read Full Bio
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