Certificate in Digital Marketing 

at Institute of Digital and Content Marketing, Chowringhee

About Basic Digital Marketing Course:

Course Covers

- Digital marketing fundamentals

- SEO, PPC, social media, and email marketing

- Digital marketing analytics and strategy

Format

- Online classes or self-paced learning

- Assignments and projects for practical experience

Duration and Fees

- 2-6 months, fees vary (5,000 - 50,000+)

Certification

- Certificate of completion, optional industry-recognized certification

Prerequisites

- Basic computer skills, no prior digital marketing experience needed

7 pieces or 7 P's of Digital Marketing means all those digital elements that a firm uses to pursue its marketing goals. The 7 P's has the following -

• Product
• Price
• Place
• Promotion
• People
• Physical Evidence
• Process

Search Engine Optimization (SEO), Social Media Marketing (SMM), Email marketing and a lot more. You can do the basic course for digital marketing by Google for free and get the certification from Google. Search for digital marketing course by Google in Google and go to digitalgarage website. by Google your all doughts will be cleared there.

Digital marketing is the hottest skill in today business promotion. As many as business owners investing their marketing budget on digital marketing the demand for the skilled digital marketing professional is high now.

On the basis of survey reports and experts prediction I could say that there will be a higher scope with digital marketing career. Find more stats here. Here are some reasons why Digital Marketing is a rewarding and exciting career in today market. Digital marketing has been the buzzword in the job market in India.

This industry is expected to generate more than 20 Lacs jobs by the year 2030. Hence the future of a career in this industry definitely looks promising. As per the basics of economics when the demand exceeds supply, the price increases. As thedigital marketing skill sets not easily available in the market, people having experience in this field will definitely have an upper hand during salary negotiations.

Companies arewilling to pay a premiumfor experienced and certified professionals know their job inside out. To become digital marketing expert, one does not need an engineering degree or a technical background. Students from any stream can take a course in digital marketing to understand its nuances.