Which is better, distance MBA in Marketing Management or in Finance?
MBA or Master’s in Business Administration is one of the most sought-after degrees in the corporate world. There are many prestigious business schools all over the world that offer various MBA courses. Students who earn an MBA are able to advance their careers in different domains of management such as marketing, finance, strategy, human resources etc.
There are many critical decisions to make while choosing a management program. The first important decision that one has to make is to choose between a regular full-time program or online learning courses. The second decision is choosing the educational institution offering the program. Finally, the third and critical decision to make is regarding the specialization one wants to specialise in as there are many options available to the students. People today have the option of choosing from a wide range of MBA specialization.
Choosing Between Regular and Online MBA Format
Regular MBA courses require students to attend Business schools. Students have fixed class schedules over the weekdays and strict deadlines for assignments.
Owing to the advent of the internet and technology, there has been significant growth in online courses. Today many MBA aspirants are opting for distance learning courses due to the flexibility, convenience, and affordability. These courses allow students to learn while continuing their existing jobs.
Based on the type of learning experience one wants, he or she can enrol in any of the formats as job opportunities in both are equal.
Choosing Between a Finance and Marketing Degree
Choosing a specialization is a complex task. A student needs to consider all the options available, the pros and cons of a particular field, the future scope of that domain, their own interests, etc. before selecting a specialization. Considering their career goals and interests, the students should choose their MBA specialization accordingly.
Finance and marketing are some of the most popular specializations of MBA as both of them constitute the core functions of a business. Owing to their strong relevance in basically every organization both of these domains offer great opportunities to the students of business management. Professionals can go up to the top of the business ladder if they choose any of the two programs.
To choose between these two prominent business programs, one needs to have a thorough understanding of both of these and must be clear about what career path he/she wishes to follow. Both programs have a different curriculum and the job profiles offered to students of both the courses are poles apart as they are placed in different functions of a company. However, whether it is a distance MBA or a regular one, both formats offer aspirants with notable job opportunities.
Finance
Distance learning MBA in finance teaches the finer points of a company’s financial operations. Students learn how to acquire, analyse and manage the funds of a company in order to achieve its financial objectives. There are many subjects taught in finance including financial risk management, portfolio management, business accounting, security analysis, corporate finance etc. A professional of this discipline must have specialised skills. He or she should be good at working with numbers and possess good analytical skills. There is a huge career scope for those aspirants interested in the corporate finance sector. They can be hired at many different positions like that of a Senior Financial Analyst, Financial Manager, Business Development Associate, Financial Analyst, Treasurer, Controller, and so on. A finance professional in a managerial position can attain an average annual salary package of INR 6,00,00 to 10,00,000.
Marketing
The marketing specialisation, on the other hand, focuses on unlocking the creative capabilities of the aspirants. A marketing student learns various aspects of promotion and sale of products and services to a target audience. It includes various sub-domains including advertising, brand management, product management, public relations, marketing communication, etc. These professionals are responsible for maintaining a brand’s image and increasing the sales for the company. The professionals from this field have varied roles in a company, such as marketing manager, brand manager, product manager, sales manager, market research analyst, digital marketing specialist, etc. A person with good communication, creativity, and people skills are ideal for this field. The average salary package of marketing professionals in managerial positions comes around INR 7,00,00 to INR 9,00,000.
Marketing and finance are both imperative functions of any organization irrespective of its operational nature. Therefore a career in both these domains allows individuals to gain secure jobs, high salary, and greater growth opportunities. However, while choosing between marketing and finance, individuals must consider their skills and interest areas. Both these fields need individuals to have a thorough knowledge of various aspects associated with them and possess different skill sets. Aspirants who want to make a career out of any of these fields must think about their existing skillsets and in their long-term career vision.
About the Author:
Sahil is a writer & education counsellor in management studies. Sahil has over 9 years of experience in the education sector & he is the Chief Education Officer of Talentedge.
