This program also accepts CAT and CUET/PG scores for admission.
World University of Design (WUD) has announced MBA programme created specifically for Creative Industries. Students will engage in real-world consulting projects, industry collaborations, and innovation labs that merge data with design, business with storytelling, and logic with empathy.
“The MBA market has hit an inflection point,” said Prof. Sanjay Gupta, Vice Chancellor, World University of Design. “The world no longer needs managers of efficiency it needs designers of possibility. Our MBA prepares graduates to lead in industries where ideas, imagination, and innovation define success”.
The program blends core business disciplines strategy, marketing, finance, and operations with design thinking, systems design, and creative leadership, empowering students to manage innovation across industries that are reshaping modern life from entertainment and digital media to retail, fashion, and technology.
“This is not an MBA that follows the market,” said Prof. Sanmitra Chitte, Dean, WUD School of Business. “It anticipates it. Our graduates will be equally fluent in the language of creativity and commerce. They’ll be ready for roles in innovation consulting, brand experience, product strategy, and creative entrepreneurship.”
The application process is easy and seamless, with online forms available on university’s official website. Admissions are anchored around innovative answers to questions included in the post-application process. This program also accepts CAT and CUET/PG scores for admission.
In CAT exam, each candidate gets 120 minutes to solve the paper. There are three sections in CAT Verbal Ability and Reading Comprehension, Data Interpretation and Logical Reasoning and Quantitative Aptitude. For each section 40 minutes are allotted as sectional time limit. For PwD candidates, the sectional time limit is 53.20 minutes per section. Candidates have to complete each section within the given time limit. Since the CAT is an online mode exam, the test screen will move from first section to the next section automatically as soon as the time limit gets over. Thus candidates have to be mindful of the on-screen timer and pre-decide the number of questions to solve in each section. The Verbal Ability and Reading Comprehension section of CAT has 24 questions, Data Interpretation and Logical Reasoning section has 22 questions and Quantitative Aptitude section has 22 questions. It is not mandatory to solve all the questions in CAT so candidates can devise a strategy to use 40 minutes per section as per their strength and weakness.
There is no difference between slot 1, 2 and 3 of CAT exam paper in terms of structure and patten. The sectional break up, marking scheme and time limit are the same in all slots. However, due to unique sets of questions in each slot leads to difference in difficulty levels. There is usually a slight difference in the CAT question papers of different slots. Sometimes, topic wise weightage of the questions also vary. To negate advantage or disadantage to candidates due to difference in difficulty level of slots, CAT scores are normalised for result preparation.
Follow Shiksha.com for latest education news in detail on Exam Results, Dates, Admit Cards, & Schedules, Colleges & Universities news related to Admissions & Courses, Board exams, Scholarships, Careers, Education Events, New education policies & Regulations.
To get in touch with Shiksha news team, please write to us at news@shiksha.com
Related News
Latest News
Next Story
CAT has 68 questions. Each question carries three marks. There is negative marking of minus one for incorrect attempts. There is no deduction of marks for unanswered questions. Total marks in 204.