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MBA - PGPDM (Digital Marketing) 

  • Private Institute
  • Estd. 2008

MBA - PGPDM (Digital Marketing)
 at 
BIBS Kolkata 
Overview

Total Tuition Fees

6.88 Lakh
Get Fees details

Duration

Course Level

PG Degree

Mode of Course

Full Time

Average package

6.50 Lakh

Official Website

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Type of University

Private
MBA - PGPDM (Digital Marketing)
Table of contents
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MBA - PGPDM (Digital Marketing)
 at 
BIBS Kolkata 
Fees

Fee componentsAmount (2 years)
6.88 Lakh
6.88 Lakh
Info IconThese are based on information available on various sources. Latest values may differ.

MBA - PGPDM (Digital Marketing)
 at 
BIBS Kolkata 
Highlights

  • Internationally recognized certifications from Google, Facebook, Twitter and Hub spot are provided
  • Paid internship after 12 months of classroom training sharpens the acumen of our students and gives them valuable exposure to the day-to-day activities in either a Digital Marketing Agency
  • The only institute in Kolkata providing MBA in digital marketing
  • Mentored by experts from the Digital Industry, students are trained under live projects, first-hand experience from the corporates
  • This course is offered in collaboration with the Globally recognised institute DMI Ireland
Read more

MBA - PGPDM (Digital Marketing)
 at 
BIBS Kolkata 
Curriculum

MBA - PGPDM (Digital Marketing)
 at 
BIBS Kolkata 
Students Ratings & Reviews

3.7/5
Verified Icon5 Verified ReviewsInfo Icon
Placement Review IconPlacements4
Infrastructure Review IconInfrastructure3.4
Faculty Review IconFaculty & Course3.8
Crowd Review IconCampus Life3.8
Money Review IconValue for Money3.4
M
Megha Dey Verified Icon
MBA - PGPDM (Digital Marketing) - Batch of 2026
Offered by Bengal Institute of Business Studies
2.2
3Placements1Infrastructure2Faculty3Crowd & Campus Life2Value for Money
Absolutely dissatisfied with the college.
Placements: I have heard that the only thing good in this college is the placements. But I am still pursuing MBA so I will not be able to say anything about the placements. But the companies we are getting for internships are not at all reputable, not good. Absolutely average companies are coming for internships.
Infrastructure: Absolutely dissatisfied with the overall facility and infrastructure of the college. The management is also not good. I am very disappointed with the washrooms of this college and no system inside the college.
Faculty: Faculty members don't complete the syllabus. They only give notes to the students and expect them to do all the things on their own. Proper classes are also not taken. Before semester 1, we faced a lot of problems but still there is no solution for anything. Faculty members are also not good, very bad.
Reviewed on 17 Feb 2025Read More
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D
Deep Bhowmick Verified Icon
MBA - PGPDM (Digital Marketing) - Batch of 2023
Offered by Bengal Institute of Business Studies
4.4
5Placements5Infrastructure4Faculty4Crowd & Campus Life4Value for Money
Very good campus.
Placements: 80% of students were placed in MBA/PGDM course. The highest Package is 8 lacs, the lowest package is 5 lacs 38 thousands and Average package is 6 lacs. Top recruiting companies are Dabour, ITC, Relaince, ICICI bank, Hdfc Bank, etc. 75% students got internship from PGDM course.
Infrastructure: This College campus are very good. Because in this college are many facilities and infra is available for PGDM course like Wi-Fi, many labs,5 library room and 30 classrooms. This campus also available cricket and football ground and medical facilities also have.
Faculty: Teachers are very helpful, qualified and very knowledgeable. Teaching quality very good. This course is curriculum relevant. Semester exams are not difficult in this college. 85% is the pass percentage.
Reviewed on 21 Mar 2023Read More
Thumbs Up Icon(1) Thumbs Down Icon1 person found this helpful
S
Smita Sarkar Verified Icon
MBA - PGPDM (Digital Marketing) - Batch of 2021
Offered by Bengal Institute of Business Studies
4.8
5Placements4Infrastructure5Faculty5Crowd & Campus Life5Value for Money
I am highly satisfied that I have chosen BIBS for doing an MBA in digital marketing.
Placements: This college provides 100% placements to their students. Many renowned companies, like Britannia, Nestle, etc., have recruited students to their organisation. In our course, all the students got placements in renowned digital agencies and companies. I am also doing an internship in a renowned agency now.
Infrastructure: Classrooms have 24x7 Wi-Fi connection, and infrastructure is very good. Books in the library are very beneficial to the students. We got the opportunity to show our extracurricular activities through the sports that are provided by BIBS for their students.
Faculty: Mentors are well-experienced, and they teach us very well. They are very helpful, and they also provided extra classes to their students. I was much fond of social media, so doing an MBA in digital marketing seems very much relevant to me.
Other: Many extracurricular activities are conducted at BIBS. Competitions like USP, Brand War and A2A help us to get practical experience of the business world.
Reviewed on 26 Jan 2021Read More
Thumbs Up Icon(1) Thumbs Down Icon1 person found this helpful
D
Debasish Dutta Verified Icon
MBA - PGPDM (Digital Marketing) - Batch of 2021
Offered by Bengal Institute of Business Studies
3.8
4Placements4Infrastructure4Faculty4Crowd & Campus Life3Value for Money
BIBS provides an opportunity for students to grow.
Placements: Placements here are average, and almost 70% of the students got placed in the batch. The average salary package offered for DM is from 3.5-4.5 LPA. Many companies visit our college, and most of them are agencies. Almost 90% of the students got an internship from our college with a good stipend. If students don't have any constraints for an organisation, then they can end up getting good placements.
Infrastructure: The infrastructure of our college is average with just a bare minimum of requirements. Wi-Fi facility works averagely, and the library is very small. Classrooms infrastructure is good. The college does not have a hostel facility and does not have its own canteen. Sports and games keep on happening, but the curriculum is very hectic, so you won't get time for that.
Faculty: Faculty members are great and experienced, and it is a great learning experience for students. Courses can get a bit hectic at times, but they cover all prospects of the business with practical and real-life applications. The college introduces PGPBM with MBA, PGPIBM with MBA, PGPDM with MBA, PGPFM with MBA and PGPEX with MBA.
Other: Our college has lots of clubs where you can join such a biker's club, fine arts club, media club, a voice for voiceless, i.e., animal welfare, food club, etc. BIBS conducts many events like theme day, City Scan, A2A, Brand Wars, OLE, etc., where you can participate as a group or individuals, which helps to build teamwork and communication skills.
Reviewed on 15 Dec 2020Read More
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B
Baishakhi Sarkar Verified Icon
MBA - PGPDM (Digital Marketing) - Batch of 2021
Offered by Bengal Institute of Business Studies
3.2
3Placements3Infrastructure4Faculty3Crowd & Campus Life3Value for Money
A good college with good placement and facilities with affordable fees.
Placements: The placement of the department is very good. They bring good companies for the students. They have an A+ grade placement, over 200 companies have visited the campus. It has a successful alumni base working in different industries. The internship companies were good. Many students got PPO.
Infrastructure: The Wi-Fi of the college is very good in most of the classes. The teachers used to show things online and give us some insight on some tools. The classrooms have adequate light and AC facilities. There are many charging points where you can plug your laptop/phone for charging. Every classroom has a whiteboard which works as a projector screen also.
Faculty: The teachers are very helpful and knowledgeable. They used to help us a lot and always teach us not only bookish things but life lessons. Every teacher is interactive and friendly. On regular basis, we have corporate sessions where some known industry experts used to come and give us tips and used to tell us how the particular industry works.
Other: BIBS has two buildings. There are lots of clubs where you can join such as biker's club, fine arts. Media, a voice for voiceless (animal welfare) food and all. BIBS has many events like theme day, city scans, A2A, Brand War, OLE, etc., where you can participate as a group or individuals which helps to build teamwork and communication skills. There is also an industry visit where students go to experience and learn about the industry.
Reviewed on 27 Nov 2020Read More
Thumbs Up Icon(2) Thumbs Down Icon2 people found this helpful
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MBA - PGPDM (Digital Marketing)
 at 
BIBS Kolkata 
 
Frequently Asked Questions

Q:   Does BIBS Kolkata provide 100% placements for MBA program?
A: 

BIBS Kolkata is a well known institute for pursuing an MBA programme in Kolkata. The institute offers good placements to its MBA students annually. The key highlights of Bengal Institute of Business Studies placements 2024 and 2025 are tabulated below:

Particulars

Placement Statistics (2024)

Placement Statistics (2025)

Highest Package

INR 9.2 LPA

INR 13.6 LPA

Average Package

INR 6.5 LPA

INR 4.65 LPA

Companies Visited

400+

200+

International Placements

10%

10%

PPOs Received

30%

30%

Percentage of recurring companies for SIP and final placements

81%

81%

Popular Recruiters

Mondelez, ITC, Reckitt, Colgate Palmolive, etc. 

American Express, Axis Bank, Capgemini, etc. 

AskShikshaGPT on App
Q:   Is BIBS Kolkata good for MBA?
A: 

Yes, BIBS Kolkata is regarded as a good option for students interested in business analytics, marketing and finance who want to pursue an MBA. With frequent guest lectures and workshops led by business executives BIBS has solid industry ties that improve students hands-on learning. Academic reputation is increased by the institute's affiliation with Vidyasagar University for its MBA programs.

while numerous reputable organizations like PwC, Amazon, Dabur and Kotak Mahindra Bank among the top recruiters BIBS has a strong placement record Graduates are also assisted in obtaining competitive packages by the skill-building exercises and placement assistance offered by BIBS. All things considered BIBS provides a well rounded MBA programme that blends coursework with real-world industrial experience.

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Q:   What is the selection criteria for MBA at BIBS Kolkata?
A: 

As per the admisison process given on the official website of BIBS Kolkata for MBA, candidates have to fulfil the minimum eligibility criteria in the first place before applying for the course. The minimum eligibility criteria is to pass graduation in the relevant field from a recognised university. Next, candidates have to submit the scores of any one of the entrance exam of either CAT, XAT or MAT. Else, aspirants can also qualify for BIBSAT conducted at the institute level. The institute also conducts PI round for the final selection.

AskShikshaGPT on App
Q:   Can I get direct admission to MBA at BIBS Kolkata?
A: 

No, direct admission is not valid for MBA at BIBS Kolkata. Candidates are selected only via the entrance exams, which are either conducted at the institute or national-level. Candidates must pass graduation to apply for this course. The final admission is given based on entrance exam scores, past academic records and performance of candidates in PI round. 

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Q:   Is MBA available at Bengal Institute of Business Studies?
A: 

Yes, MBA course is available at the Bengal Institute of Business Studies. The institute offers MBA courses at the PG level. Candidate must meet the eligibility criteria to enrol for MBA course admission set by the college. Aspirants must pass graduate with a 50% aggregate (45% for reserved category). BIBS Kolkata admission process is entrance-based followed by PI.

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XAT
MAT
CAT

MBA - PGPDM (Digital Marketing)
 at 
BIBS Kolkata 
Placements

ParticularsStatistics (2024)
Average SalaryINR 6.50 Lakh
Highest SalaryINR 9.20 Lakh
Lock IconTop Recruiters for BIBS Kolkata
Aditya Birla Group
Airtel
American Express
Asian Paints
Axis Bank
CapGemini
Cipla
Cognizant
Colgate Palmolive
Dabur
Decathlon
Deloitte
Marico
Nestle
Zomato
View placement details

MBA - PGPDM (Digital Marketing)
 at 
BIBS Kolkata 
Entry Requirements

General
GraduationUp Arrow Icon
  • 50%

MBA - PGPDM (Digital Marketing)
 at 
BIBS Kolkata 
Admission Process

  • Admission Process

Important Dates

ALL
COURSE
CAT
MAT
XAT
Nov 30, 2025
CAT 2025 exam
Jul 10 - Dec 5, 2025
XAT 2026 Exam registration
Oct 23 - Dec 7, 2025
MAT PBT Registration 2025 (Dec )

MBA - PGPDM (Digital Marketing)
 at 
BIBS Kolkata 
Cutoffs

Filter Icon3
GenderDown Arrow Icon
QuotaDown Arrow Icon
CategoryDown Arrow Icon
CAT round-wise cutoff Rank: (General-All India)
Section202220232024
VRC505050
DILR505050
QA505050
TOTAL505050
CAT round-wise cutoff Rank: (OBC-All India)
Section202220232024
VRC505050
DILR505050
QA505050
TOTAL505050
View Cutoff Details

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MBA - PGPDM (Digital Marketing)
 at 
BIBS Kolkata 
 
Students also asked

Q:   Does BIBS Kolkata have 100% placement?
A: 

Bengal Institute of Business Studies placements 2025 information is available. However, the overall placement percentage for the last season is currently unknown. BIBS Kolkata offers decent placements to its MBA students annually. The key highlights of Bengal Institute of Business Studies placements 2024 and 2025 are tabulated below:

Particulars

Placement Statistics (2024)

Placement Statistics (2025)

Highest package

INR 9.2 LPA

INR 13.6 LPA

Average package

INR 6.5 LPA

INR 4.65 LPA

Companies visited

400+

200+

International placements

10%

10%

PPOs received

30%

30%

Percentage of recurring companies for SIP and final placements

81%

81%

Popular recruiters

Mondelez, ITC, Reckitt, Colgate Palmolive, etc. 

American Express, Axis Bank, Capgemini, etc. 

Q:   How are the placements at BIBS Kolkata?
A: 

The key highlights of Bengal Institute of Business Studies placements 2024 and 2025 are tabulated below:

Particulars

Placement Statistics (2024)

Placement Statistics (2025)

Highest package

INR 9.2 LPA

INR 13.6 LPA

Average package

INR 6.5 LPA

INR 4.65 LPA

Companies visited

400+

200+

International placements

10%

10%

PPOs received

30%

30%

Percentage of recurring companies for SIP and final placements

81%

81%

Popular recruiters

Mondelez, ITC, Reckitt, Colgate Palmolive, etc. 

American Express, Axis Bank, Capgemini, etc. 

Q:   What are the fees at BIBS Kolkata?
A: 

BIBS Kolkata offers one course at the PG level, MBA. The total fee of the same is around INR 4 Lacs to INR 7.4 Lacs. Students must note that the total fee can include multiple components, such as tuition fees, security deposit, hostel fees, mess fees, and more. Some of these components, such as the security fee, and application fee are one-time chargeable. Other components can be refundable, non-refundable, to be paid semester-wise or annually.

AskShikshaGPT on App
Q:   Can I get into Bengal Institute of Business Studies, Kolkata without CAT?
A: 

Bengal Institute of Business Studies, Kolkata offers a large diversity of courses to students in Management field. BIBS Kolkata admissions are held on the basis of entrance tests. Students seeking course admissions must clear their previous qualifying examination and appear for any of the prescribed entrance exams such as XAT, CAT, MAT, among others. Students can visit the official website to learn more regarding the course-wise eligibility and specialisation details.

AskShikshaGPT on App
Q:   Is BIBS Kolkata NAAC accredited?
A: 

Yes, BIBS Kolkata is accredited with National Assessment and Accreditation Council (NAAC). Bengal Institute of Business Studies (BIBS) Kolkata is affiliated with Vidyasagar University. The Institute has been rated with an A+ from Crisil. Also, BIBS Kolkata is recognised by the University Grants Commission (UGC), the Ministry of HRD, and the Government of India. 

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MBA - PGPDM (Digital Marketing)
 at 
BIBS Kolkata 

Student Forum

chatAnything you would want to ask experts?
Write here...

Answered 2 years ago

It depends on the specific PGDM + MBA program you are considering. Some programs may offer a combination of specializations, including HR, while others may focus on a specific area of study. You should carefully review the program curriculum and requirements to determine whether you can take HR as

...Read more

v

vidhi srivastava

Contributor-Level 8

Answered 3 years ago

https://www.shiksha.com/mba/mat-exam-question-papers You will find all the true and authentic information about your college here.

S

Shivang agarwal

Contributor-Level 9

Answered 4 years ago

Hi Aswini, your education scores are really appreciating, so it is very natural that you have to worried about your further run, higher education. I would like to appreciate you once again that you select MBA for your higher and most probably last final education. Now if you are worried about taking

...Read more

Q

Query Resolve

Beginner-Level 4

Answered 4 years ago

Hi, Shrayasi, You know, MBA is an educational qualification that people don't just study to get a degree, this education is essential to establish oneself in this ever chancing corporate world now-a-days. If you really think about your higher education and specially want to follow the path MBA, then

...Read more

Q

Query Resolve

Beginner-Level 4

Answered 6 years ago

BIBS is one of the premier institutes in Kolkata. BIBS has been Ranked 2nd Best in Kolkata and 5th Best in Eastern India by Times of India B-School Survey. Over the years, placement record has been good. Weekly corporate sessions take place at BIBS, which prepares the students for placements on a re

...Read more

P

Piyush Sharma

Beginner-Level 1

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MBA - PGPDM (Digital Marketing)
 at 
BIBS Kolkata 
Contact Information

Address

Bengal Institute of Business Studies, 18 D
Kolkata ( West Bengal)

Phone
03324669237

(For general query)

9836300046

(For admission query)

Go to College Website ->