

MBA - PGPDM (Digital Marketing) at BIBS Kolkata Overview
Bengal Institute of Business Studies offers 2 years MBA - PGPDM (Digital Marketing) course to students. A total of INR 6,88,000 is the total tuition fee for this course. Check details around MBA/PGDM offered at Bengal Institute of Business Studies in the table provided below:
Total Tuition Fees | ₹6.88 Lakh Get Fees details |
Duration | 2 years |
Course Level | PG Degree |
Mode of Course | Full Time |
Average package | ₹ 6.50 Lakh |
Official Website | Go to Website |
Type of University | Private |
MBA - PGPDM (Digital Marketing) at BIBS Kolkata Fees
BIBS MBA - PGPDM (Digital Marketing) fee structure is an amalgamation of several components such as Tuition Fees, One-Time Fees, Registration Fees and Exam Fees. Candidates may have to incur other additional charges, as mentioned by the institution. MBA - PGPDM (Digital Marketing) is available for an amount of INR 6,88,000 of tuition fees at BIBS. To learn more about the Bengal Institute of Business Studies MBA - PGPDM (Digital Marketing) fee breakup, check out the details below:
| Fee components | Amount (2 years) |
|---|---|
The fees might include components other than tuition fees. | ₹ 6.88 Lakh |
₹ 6.88 Lakh |
MBA - PGPDM (Digital Marketing) at BIBS Kolkata Highlights
- Internationally recognized certifications from Google, Facebook, Twitter and Hub spot are provided
- Paid internship after 12 months of classroom training sharpens the acumen of our students and gives them valuable exposure to the day-to-day activities in either a Digital Marketing Agency
- The only institute in Kolkata providing MBA in digital marketing
- Mentored by experts from the Digital Industry, students are trained under live projects, first-hand experience from the corporates
- This course is offered in collaboration with the Globally recognised institute DMI Ireland
MBA - PGPDM (Digital Marketing) at BIBS Kolkata Curriculum
BIBS MBA - PGPDM (Digital Marketing) curriculum is now available for candidates to download, from the link provided below. The PDF constitutes of semester wise course structure, details around electives and courses. Candidates interested must check out the curriculum provided below:
MBA - PGPDM (Digital Marketing) at BIBS Kolkata Frequently Asked Questions
BIBS Kolkata is a well known institute for pursuing an MBA programme in Kolkata. The institute offers good placements to its MBA students annually. The key highlights of Bengal Institute of Business Studies placements 2024 and 2025 are tabulated below:
Particulars | Placement Statistics (2024) | Placement Statistics (2025) |
|---|---|---|
Highest Package | INR 9.2 LPA | INR 13.6 LPA |
Average Package | INR 6.5 LPA | INR 4.65 LPA |
Companies Visited | 400+ | 200+ |
International Placements | 10% | 10% |
PPOs Received | 30% | 30% |
Percentage of recurring companies for SIP and final placements | 81% | 81% |
Popular Recruiters | Mondelez, ITC, Reckitt, Colgate Palmolive, etc. | American Express, Axis Bank, Capgemini, etc. |
Yes, BIBS Kolkata is regarded as a good option for students interested in business analytics, marketing and finance who want to pursue an MBA. With frequent guest lectures and workshops led by business executives BIBS has solid industry ties that improve students hands-on learning. Academic reputation is increased by the institute's affiliation with Vidyasagar University for its MBA programs.
while numerous reputable organizations like PwC, Amazon, Dabur and Kotak Mahindra Bank among the top recruiters BIBS has a strong placement record Graduates are also assisted in obtaining competitive packages by the skill-building exercises and placement assistance offered by BIBS. All things considered BIBS provides a well rounded MBA programme that blends coursework with real-world industrial experience.
As per the admisison process given on the official website of BIBS Kolkata for MBA, candidates have to fulfil the minimum eligibility criteria in the first place before applying for the course. The minimum eligibility criteria is to pass graduation in the relevant field from a recognised university. Next, candidates have to submit the scores of any one of the entrance exam of either CAT, XAT or MAT. Else, aspirants can also qualify for BIBSAT conducted at the institute level. The institute also conducts PI round for the final selection.
No, direct admission is not valid for MBA at BIBS Kolkata. Candidates are selected only via the entrance exams, which are either conducted at the institute or national-level. Candidates must pass graduation to apply for this course. The final admission is given based on entrance exam scores, past academic records and performance of candidates in PI round.
Yes, MBA course is available at the Bengal Institute of Business Studies. The institute offers MBA courses at the PG level. Candidate must meet the eligibility criteria to enrol for MBA course admission set by the college. Aspirants must pass graduate with a 50% aggregate (45% for reserved category). BIBS Kolkata admission process is entrance-based followed by PI.
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MBA - PGPDM (Digital Marketing) at BIBS Kolkata Placements
| Particulars | Statistics (2024) |
|---|---|
| Average Salary | INR 6.50 Lakh |
| Highest Salary | INR 9.20 Lakh |
MBA - PGPDM (Digital Marketing) at BIBS Kolkata Entry Requirements
MBA - PGPDM (Digital Marketing) at BIBS Kolkata Admission Process
- Admission Process• Interested candidates can apply online with the required information by visiting this link https://www.bibs.co.in/online-application-form • Candidates should have a graduation degree with a valid CAT/XAT/MAT score and candidates without a score need to appear for the BIBSAT examination • Candidates will be called for Personal Interview based on score obtained in CAT/XAT/MAT/ BIBSAT • Candidates are selected based on CAT/XAT/MAT/ BIBSAT score and performance in Personal Interview
Important Dates
MBA - PGPDM (Digital Marketing) at BIBS Kolkata Cutoffs
CAT round-wise cutoff Rank: (General-All India)
| Section | 2022 | 2023 | 2024 |
|---|---|---|---|
| VRC | 50 | 50 | 50 |
| DILR | 50 | 50 | 50 |
| QA | 50 | 50 | 50 |
| TOTAL | 50 | 50 | 50 |
CAT round-wise cutoff Rank: (OBC-All India)
| Section | 2022 | 2023 | 2024 |
|---|---|---|---|
| VRC | 50 | 50 | 50 |
| DILR | 50 | 50 | 50 |
| QA | 50 | 50 | 50 |
| TOTAL | 50 | 50 | 50 |
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Offered by Goenka College of Commerce and Business AdministrationMBA - PGPDM (Digital Marketing) at BIBS Kolkata Students also asked
Bengal Institute of Business Studies placements 2025 information is available. However, the overall placement percentage for the last season is currently unknown. BIBS Kolkata offers decent placements to its MBA students annually. The key highlights of Bengal Institute of Business Studies placements 2024 and 2025 are tabulated below:
Particulars | Placement Statistics (2024) | Placement Statistics (2025) |
|---|---|---|
Highest package | INR 9.2 LPA | INR 13.6 LPA |
Average package | INR 6.5 LPA | INR 4.65 LPA |
Companies visited | 400+ | 200+ |
International placements | 10% | 10% |
PPOs received | 30% | 30% |
Percentage of recurring companies for SIP and final placements | 81% | 81% |
Popular recruiters | Mondelez, ITC, Reckitt, Colgate Palmolive, etc. | American Express, Axis Bank, Capgemini, etc. |
The key highlights of Bengal Institute of Business Studies placements 2024 and 2025 are tabulated below:
Particulars | Placement Statistics (2024) | Placement Statistics (2025) |
|---|---|---|
Highest package | INR 9.2 LPA | INR 13.6 LPA |
Average package | INR 6.5 LPA | INR 4.65 LPA |
Companies visited | 400+ | 200+ |
International placements | 10% | 10% |
PPOs received | 30% | 30% |
Percentage of recurring companies for SIP and final placements | 81% | 81% |
Popular recruiters | Mondelez, ITC, Reckitt, Colgate Palmolive, etc. | American Express, Axis Bank, Capgemini, etc. |
BIBS Kolkata offers one course at the PG level, MBA. The total fee of the same is around INR 4 Lacs to INR 7.4 Lacs. Students must note that the total fee can include multiple components, such as tuition fees, security deposit, hostel fees, mess fees, and more. Some of these components, such as the security fee, and application fee are one-time chargeable. Other components can be refundable, non-refundable, to be paid semester-wise or annually.
Bengal Institute of Business Studies, Kolkata offers a large diversity of courses to students in Management field. BIBS Kolkata admissions are held on the basis of entrance tests. Students seeking course admissions must clear their previous qualifying examination and appear for any of the prescribed entrance exams such as XAT, CAT, MAT, among others. Students can visit the official website to learn more regarding the course-wise eligibility and specialisation details.
Yes, BIBS Kolkata is accredited with National Assessment and Accreditation Council (NAAC). Bengal Institute of Business Studies (BIBS) Kolkata is affiliated with Vidyasagar University. The Institute has been rated with an A+ from Crisil. Also, BIBS Kolkata is recognised by the University Grants Commission (UGC), the Ministry of HRD, and the Government of India.
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MBA - PGPDM (Digital Marketing) at BIBS Kolkata News & Updates



MBA - PGPDM (Digital Marketing) at BIBS Kolkata Contact Information
Bengal Institute of Business Studies, 18 D
Kolkata ( West Bengal)
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With the PGPDM+MBA program cant we take any other specialization like HR.