Integrating Sustainability into Management Curriculum

Sumridhi
Sumridhi Gulati
Assistant Manager
2 mins readUpdated on Dec 2, 2024 11:40 IST

Sustainability is not just a choice but a necessity in the prevailing business landscape. Organizations all across the world are rooting for environmental and social sustainability. The process of Integrating sustainability into the realm of management education comes with equipping every individual with the mindset to drive meaningful change.  

Table of content
  • Why Sustainability Matters in Management Education
  • Practical Implementation
  • Developing Leadership for a Sustainable Future
  • Challenges in Implementation
  • The Way Forward

Why Sustainability Matters in Management Education 

Sustainability revolves around 3 common principles: ‘people’, the ‘planet’, and profit’. Leaders worldwide are expected to focus on their financial performance, as much as they are contributing to societal and social welfare. 

Q:   Who is the director of JIMS Rohini?
A:

Currently, Jagan Institute of Management Studies, Rohini is running under the guidance of Dr. Pooja Jain. She has been associated with the institute for 18 years and is currently the acting director of the institute. Her areas of interest include Rural Marketing, Comsumer Behavior, Branding, and ICT applications. The institute further have 30 members as part of the core faculty.

Q:   What is the significance of JIMS PGDM in International Business?
A:

With the increasing movement of domestic companies in the overseas markets and establishments of Global companies in India, the Corporate world prioritises individuals with exposure to Global business understanding. Candidates can explore the significance of the JIMS PGDM programme in International Business through the following points:

  • JIMS PGDM-IB is a dual specialisation (both major) course which provides an opportunity to select between Marketing and Finance specialisation along with International Business
  • Extensive course curriculum covering all aspects of Global Management, Marketing, Finance, Logistics, Operations and International Business
  • Management development programmes, certifications, workshops, and symposiums in alliance with FIEO, ASSOCHAM, MSME (A govt. of India enterprise)
  • Experienced faculty of corporate and academia with relevant experience in International Business
  • Dry Port Visits, Knowledge Symposiums, Panel Discussions, Exporters meet, and Industrial Visits to enhance the practical knowledge of students
  • International Placement Opportunity
  • International learning exposure via foreign academic and corporate visits
  • Industry-linked projects, Innovative teaching pedagogy complemented with Business simulations, Experiential Learning, Business plans, Self-directed learning, Mentoring
  • Most demanded International Business courses include India's Foreign Trade, Investment and Policy, International Trade Procedure and Risk Management, Global Supply Chain Management, Exim Management and Operations, International Trade Logistics
  • Live Projects and Internships, Global placements with Export-Import companies, Interaction with Industry professionals, Logistics companies and Multinational consultancies
  • Exclusive Foreign Language Course 

The diligently incorporated blend of fundamentals and contemporary advances makes PGDM International business a sought-after programme.

Q:   What is the significance of the PGDM in Retail Management at JIMS?
A:

JIMS PGDM- Retail Management taps into India's wealth of cutting-edge retail expertise which helps meet the growing demands for professionals with the intellectual ability and practical skills to succeed in this fast-paced and global retail business environment. This programme aims to provide students with a comprehensive understanding of the theoretical and applied aspects of concepts and equip students with the analytical, critical thinking, and problem-solving skills necessary for a management professional. The industry-based curriculum and innovative teaching practices of learning by doing helps candidates meet continuously growing demands for retail professionals.

How PGDM Retail Management is Different

1. Dual Major Specialisation

One of the most appealing features of the PGDM in Retail Management programme is the opportunity for dual major specialisations, such as Retail + Marketing and Retail + Finance

2. Outbound Experiential Learning

On-Job Training (OJT) with top retail companies like Aditya Birla Fashion and Retail, Reliance, etc. Live Projects, Industry Research Projects, and Internships, Regular Interaction with Indian and Global Retailers.

 3. Strong Corporate Connect

Wide course curriculum covering all the aspects of Retail, Marketing, Finance and E-Commerce designed as per industry needs. Personality Grooming Sessions; Emphasis on Communication Skills, Personality Development, Team Management and other interpersonal skills. 

4. Curriculum as per Industry Needs

Focus on industry-oriented modules, such as E-Commerce, Digital Marketing, Retail Analytics, Marketing Analytics, E-Commerce Analytics, Visual Merchandising, Store Operations, Luxury Retail, Social Media Marketing, Supply Chain & Logistics, Merchandising and Category Management, E-Business Strategy etc. 

5. State of Art Infrastructure and Exclusive VM Lab

State-of-the-art classrooms and an exclusive Virtual Merchandising Lab specially designed to facilitate experiential learning for Visual Merchandising and Styling sessions. Corporate and industry projects for the students to make them ahead of the curve. 

6. Industry Professionals as Subject Expert Faculty

Experienced in-house faculty and Practicing Professionals as visiting faculty, Regular visits and interaction with Indian and globally renowned retailers for practical exposure. Innovative Teaching Methods for Analytical and Problem-Solving Skills. 

 From there onwards, we can see that teaching sustainability concepts in management programs prepares graduates to endure the possibility of providing innovative approaches to climate change, resource scarcity, and inequality while being empowered in their ethical decision-making. 

Key Areas of Focus for Sustainability in the Curriculum 

  1. Environmental Impact Analysis: 
    Courses such as carbon accounting, and green-supply-chain can provide business students with necessary knowledge and help students make better decisions in their future roles. 
  1. Corporate Social Responsibility (CSR): 
    Teaching CSR principles allow students to design programs to benefit communities while also improving corporate reputations. 
  1. Circular Economy: 
    Circular-economy principle based courses serve as a platform for the development of innovative business models that are less reliant on finite resources. 
  1. Global Sustainability Frameworks: 
    Making students aware about the United Nations Sustainable Development Goals (SDGs) and Paris Agreement allows them to understand linkages between corporate aspirations and collective global aspirations.  

Practical Implementation 

To make sustainability a core part of the curriculum, management programs can adopt a variety of approaches: 

  • Case Studies & Projects: Real-world business scenarios involving sustainability challenges or successes can stimulate critical thought and problem-solving. 
  • Interdisciplinary Learning: Collaborations with different domains of management will nurture and enrich learning. 
  • Internships and Fieldwork: Work placements within organizations that focus on sustainability practices are a good way for students to gain some hands-on knowledge in these areas. 
  • Simulations: Interactive tools such as carbon trading simulations or sustainable city planning challenge students to comprehend the wide range of complex sustainability concepts.  

Developing Leadership for a Sustainable Future 

Management education should train leaders to: 

  1. Think in a Holistic Manner: Comprehend the complex interplay among environmental, social, and economic variables. 
  1. Be Ethical in Action: Decide according to values and their long-term consequences rather than focusing on short-term profits. 
  1. Instill Innovation: Drive change through sustainable technologies and processes. 
  1. Foster Collaboration: Work with stakeholders across sectors to face the challenges of the globe.  

Challenges in Implementation 

Though the prevalence of sustainability in management education is evident, there continue to be hurdles to overcome. These include limited expertise among faculty, inadequate access to resources, and resistance to curriculum change.  

The Way Forward 

Sustainability is a way of life, and it need not just be an academic discipline. Introducing it in the management curriculum equips students and potential leaders to be responsible agents of change. The collaboration of educators and students toward building a future where profit goes hand in hand with environmental and social welfare is indeed essential. Incorporating sustainability into management education is an investment in a better tomorrow—one where businesses thrive by contributing positively to society and the planet. 

 

Q:   What are the advantages of choosing the JIMS PGDM programme?
A:

JIMS offers PGDM in a full-time mode at the PG-level. Candidates can check out the following points to learn more about the JIMS PGDM programme:

  • Dual specialisation with electives to choose from Finance, Marketing, Human Resources, Operations and Business Analytics.
  • Extensive curriculum modules designed by industry experts with the inclusion of upcoming technology and fields.
  • Experiential, team-based projects.
  • Regular industry interactions through guest sessions, symposiums, seminars, conferences, invited talks, and industry visits.
  • Experienced faculty from Corporate and Academia.
  • Certification programmes and online MOOCs are synchronised with the specialisation offered.
  • Strong Alumni base of more than 4,000 members.
  • 80-120 hours of industry live projects along with courses.
  • Distinctive focus on communication skills, personality and career enhancement.
  • Global exposure through international trips.
  • Over 200 Corporates for Campus placements every year
  • Industry-linked projects, Innovative teaching pedagogy complemented with Business simulations, Experiential Learning, Business plans, Self-directed learning, Mentoring from faculty and alumni  
Q:   How is the BCA program at Jagan Institute of Management Studies, Rohini, Delhi?
A:

Jagan Institute of Management Studies, Rohini, Delhi can be a good option for studying a three-year BCA course. At Jagan Institute of Management Studies, Rohini, Delhi, this course is affiliated with IPU. Hence, after the completion of this course, students will receive a degree from IP University. In this course, students get to build their knowledge around a diverse range of topics on disruptive technologies like Data Science, Cyber Security, Big Data Analytics etc. Apart from the regular curriculum, various seminars, workshops and symposiums are conducted by the institute time-to-time. As per the data available on the official website, the placement cell of Jagan Institute of Management Studies, Rohini, Delhi has witnessed 100% placements in the year 2023. During the placement drive of the year 2023, the overall the highest package stood at INR 22 LPA. There were many top recruiters such as PwC, Berger, Maruti Suzuki, ITC visited during the campus placements.  

Note: The views expressed in this article are of Jagan Institute of Management Studies (JIMS), Rohini, Delhi and do not reflect/represent those of Shiksha

About the Author
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Sumridhi Gulati
Assistant Manager
Sumridhi holds a Bachelor's degree in English from Delhi University. With over three years of experience in content creation, she is a collaborative and innovative thinker who loves interacting with people to leave Read Full Bio
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