The market is dynamic, and marketing is, in a sense, hyper-dynamic. Particularly, learners from the Marketing domain, have to be mindful of current marketing trends. Marketers consistently probe into general and niche trends, techniques, and strategies for scrutinizing through the clutter and crafting meaningful connections with prospective and existing patrons.
The high points of the Marketing trends that can be predicted through research is, Influencer marketing which has become a commonly used marketing strategy. Social media is used as a tool for customer support. SEO is the buzzword for companies to increase search traffic and the prominence of mobile optimization has increased.
Keeping these trends in view, PGDM Marketing curates the activities and curriculum in alignment with the changing dynamism of the market through techno-managerial pedagogy, real-time case studies analysis, Product branding, advertising, and market research. The learners are engaged in smart, day-long offline selling and month-long online selling of various merchandise, where the current market trend is observed and strategies are crafted accordingly. Content videos featuring influencers are made and logos for different products are created. This helps the to-be managers gain first-hand knowledge about creating sales strategies and a rich live experience that integrates regular academic learning processes with field exposure.
A wholesome learning experience that enables learners to develop both technical and soft skills is the ultimate goal of any higher education institution. PGDM Marketing at ITM Business School thus prepares future managers with critical thinking and problem-solving capabilities.
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Student Forum
Answered a week ago
The placement rate recorded during ITM SLS Baroda University placements 2025 was 90%. The same is presented in the table below:
Particulars | Placement Statistics (2025) |
|---|---|
Placement rate | 90% |
d
Contributor-Level 10
Answered 2 hours ago
ITM Institute of Hotel Management admission process 2026 is given below:
- To get admission, students must meet the eligibility criteria. To get more information about the eligibility requirement visit the official website.
- The students must fill out the online application form through the college porta
G
Contributor-Level 10
Answered 3 hours ago
No, aspirants cannot submit the ITM IHM application form offline. The application process is conduted in online mode. The student needs to register through the college portal and fill the application form.
G
Contributor-Level 10
Answered 2 hours ago
ITM IHM offers courses at UG level. The courses are offered in full time mode for three years. The courses offered are given below:
- BBA in International Hospitality & Tourism Management
- BA in International Culinary Arts
- BBA in Global Hospitality Management
- BSc in Hospitality Management
- BSc in Hospitality
G
Contributor-Level 10
Answered 2 hours ago
ITM Institute of Hotel Management BSc fees is INR 5.1 lakh. ITM Institute of Management fee structure includes many components. The total fees may differ at the time of paymentd due to the variables of the fee structure.
G
Contributor-Level 10
Answered 2 hours ago
IHM Institute of Hotel Management, Mumbai offers BA in International Culinary Arts for three years, in full-time mode. To get admission in ITM Institute of Hotel Management BA, the student should be Class 12 pass from a recognised board. The final selection is done merit, students portfolio and pers
G
Contributor-Level 10
Answered 3 hours ago
The application process of ITM I nstitute of Hotel Management is conducted in online mode. Students can apply through the official website of the institute. Aspirants can register and fill the form through the application link and pay application fee of INR 500 to complete the process.
G
Contributor-Level 10
Answered 3 hours ago
No, students cannot get direct admission in ITM Institute of Hotel Management. The final selection of the students is done on merit basis. The seat allotment is done on the basis of academic performance in Class 12, students portfolio and personal interview.
G
Contributor-Level 10







