

MBA in Digital Marketing
- A++ NAAC accredited
- Private Institute
- Estd. 1994
MBA in Digital Marketing at DYPDPU SMR Overview
Students interested in enrolling into MBA in Digital Marketing at Dr. DY Patil Dnyan Prasad University School of Management and Research (DYPDPU SMR) can do so by fulfilling the preset eligibility of the institution. Candidates need to pay a total tuition fee INR 2,57,391 for this course. Dr. DY Patil Dnyan Prasad University School of Management and Research (DYPDPU SMR) offers this course to 60 students. The total duration of the programme is 2 years. Aspirants can check out the other specialisations offered by Dr. DY Patil Dnyan Prasad University School of Management and Research (DYPDPU SMR) MBA/PGDM.
Total Tuition Fees | ₹2.70 Lakh Get Fees details |
Duration | 2 years |
Course Level | PG Degree |
Mode of Course | Full Time |
Average package | ₹ 8.00 Lakh |
Official Website | Go to Website |
Seat breakup | 60 |
Type of University | Private |
MBA in Digital Marketing at DYPDPU SMR Fees
The total Dr. DY Patil Dnyan Prasad University School of Management & Research (DYPDPU SMR) MBA in Digital Marketing fee is made up of components, such as Tuition Fees, One-Time Fees, Registration Fees, Exam Fees & other costs. In addition to this, students need to pay extra charges specific to Dr. DY Patil Dnyan Prasad University School of Management & Research (DYPDPU SMR). The total tuition fee for the MBA in Digital Marketing at Dr. DY Patil Dnyan Prasad University School of Management & Research (DYPDPU SMR) is INR 2,57,391. For more details around Dr. DY Patil Dnyan Prasad University School of Management & Research (DYPDPU SMR) MBA in Digital Marketing fee breakup, check this space:
| Fee components | Amount (2 years) |
|---|---|
Tuition fee is calculated on the basis of 1st year. Actual amount may vary.
The mentioned fees is as per AFRC Maharashtra. | ₹ 2.70 Lakh |
₹ 2.70 Lakh |
MBA in Digital Marketing at DYPDPU SMR Students Ratings & Reviews
- 4-51
MBA in Digital Marketing at DYPDPU SMR Frequently Asked Questions
To be eligible for an MBA at Dr. D. Y. Patil Institute of Management and Research:
- One must hold a Bachelor's degree with a minimum aggregate of 50% from any recognized university.
- Selection is done based on MAT/ XAT/ GMAT/ CMAT/ ATMA/ MAH CET/ PERA CET exam scores.
The candidate of any discipline is allowed for admission to an MBA program at the university. The overall MAH CET cut-off for MBA at the university in 2023, was 90.45. One must score higher to get selected.
The 2025 cutoff for MBA courses at DYPIMR has not been released yet. However, as per the previous academic years, the cutoff on the basis of MAH MBA CET percentile for the general MBA course and the MBA in Digital Marketing course was different. Moreover, the cutoff for general MBA courses was higher than for MBA in Digital Marketing. For better understanding, check out the below table containing the cutoff of both courses:
- Master of Business Administration (MBA)—Dr. D. Y. Patil Institute of Management & Research: MAH CET percentile Cutoff (General—All India)
| Section | 2022 | 2023 | 2024 |
|---|---|---|---|
| Overall | 92.5 | 91.22 | 93.96 |
- MBA in Digital Marketing—Dr. D. Y. Patil Institute of Management & Research: MAH CET percentile Cutoff (General—All India)
| Section | 2022 | 2023 | 2024 |
|---|---|---|---|
| Overall | 82.25 | 81.79 | 80.35 |
Candidates who wish to apply for admission to MBA at DYPDPU SMR should have a minimum of 50% aggregate marks in their graduation. A valid graduation score is necessary for admission into the university as it makes candidates eligible for many colleges throughout the country.
MBA admissions in DYPDPU SMR are done on the merit of CAT/MAT/CMAT/MAHCET/XAT/ATMA entrance exams and further rounds in the selection process are on the basis of the scores attained in those exams.
DYPDPU SMR is a renowned institution that offers a Master of Business Administration (MBA) degree programme. The programme is designed to equip students with the knowledge and skills required for successful careers in the corporate world. DYPDPU SMR also offers a MBA specialisation in Digital Marketing as well. Candidates can apply for admission in either of the courses to apply for admission in the MBA programme.
DYPDPU SMR MBA admission starts with the registration process of management entrance exams. Candidates who want to secure admission into the programme have to apply for the CAT/MAT/CMAT/MAHCET/XAT/ATMA entrance exams. Candidates with a minimum aggregate of 50% in graduation are eligible for admission into the programme. The entrance exams have varying registration dates, candidates should choose the entrance exam that best suits their timeline.
Download exam sample paper
MBA in Digital Marketing at DYPDPU SMR Placements
| Particulars | Statistics (2025) |
|---|---|
| Average Salary | INR 8.00 Lakh |
| Highest Salary | INR 18.00 Lakh |
| Lowest Salary | INR 5.00 Lakh |
MBA in Digital Marketing at DYPDPU SMR Entry Requirements
MBA in Digital Marketing at DYPDPU SMR Admission Process
Important Dates
MBA in Digital Marketing at DYPDPU SMR Cutoffs
MAH CET round-wise cutoff Rank: (General-All India)
| Round | 2022 | 2023 | 2024 |
|---|---|---|---|
| 1 | 85.96 | 85.98 | 86.67 |
| 2 | 82.25 | 82.14 | 82.14 |
| 3 | 82.25 | 81.79 | 80.35 |
MAH CET round-wise cutoff Rank: (General-Home State)
| Round | 2022 | 2023 | 2024 |
|---|---|---|---|
| 1 | 80.87 | 82.2 | 81.51 |
| 2 | 77.55 | 74.08 | 73.4 |
| 3 | 73.2 | 67.88 | 77.31 |
MAH CET round-wise cutoff Rank: (OBC-All India)
| Round | 2022 | 2023 |
|---|---|---|
| 1 | 85.96 | 85.98 |
| 2 | 82.25 | 82.14 |
| 3 | 82.25 | 81.79 |
MAH CET round-wise cutoff Rank: (OBC-Home State)
| Round | 2022 | 2023 | 2024 |
|---|---|---|---|
| 1 | 76.45 | 74.81 | 69.51 |
| 2 | 67.97 | 45.44 | 61.32 |
| 3 | 61.06 | 39.8 | 70.43 |
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Dr. DY Patil Dnyan Prasad University School of Management & Research has a good record of placements MBA and MCA courses. In 2025, the highest and average package offered stood at INR 17 LPA and INR 8 LPA, respectively. The key highlights of DYPDPU SMR placements for the Class of 2025 are tabulated below:
Particulars | Placement Statistics (2025) |
|---|---|
the highest package | INR 17 LPA |
Average package | INR 8 LPA |
Minimum package | INR 5 LPA |
Top recruiters | Amazon, Accenture, ITC, IBM |
DY Patil is one of the best B schools for online MBA programs. Some say the institute is one of the best colleges in Pune for the MBA program.
According to a 2023 placement report, almost 90.2% students got placed in the MBA course at DY Patil University Pune. The highest salary package offered was INR 13 LPA, with the average salary package ranging from INR 5-6 LPA.
Some say the institute has amazing faculty and peers. Others say it's one of the best institutes for MBA, MCA, and MBA in Digital Marketing.
Dr D Y Patil Institute of Management and Research offers good placements annually for MBA and MCA courses. In 2023, the highest and average package offered during Dr D Y Patil MBA placements in 2023 stood at INR 13.50 LPA and INR 4.60 LPA, respectively. Further, the highest and average package offered to the MCA batch 2023 stood at INR 13.50 LPA and INR 4.80 LPA, respectively. The key highlights of D Y Patil Institute of Management and Research placements for the Class of 2023 are tabulated below:
Particulars | Placement Statistics (2023) |
|---|---|
MBA the highest package | INR 13.50 LPA |
MCA the highest package | INR 13.50 LPA |
MBA average package | INR 4.60 LPA |
MCA average package | INR 4.80 LPA |
NOTE: The placement data year was not mentioned in the official placement report. Hence, the data are assumed for the year 2023.
Dr. D. Y. Patil Institute of Management and Research (DYPIMR) is considered one of the most elite management institutes in Pune. Some say it's one of the best colleges in Pune for the MBA program.
According to a review on Shiksha, DYPIMR's MBA programme has relatively good placements. The review states that almost 50% of the students were placed, with the highest salary package offered being INR 12 LPA and the average salary package offered being INR 5 LPA.
According to the websearch results, DY Patil is one of the best B schools for online MBA programs. They are known for their quality education as well as placements for students.
The highest package offered during the 2025 placement drive at Dr. DY Patil Dnyan Prasad University School of Management & Research stood at INR 17 LPA. The same is tabulated below:
Particulars | Placement Statistics (2025) |
|---|---|
Highest package | INR 17 LPA |
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MBA in Digital Marketing at DYPDPU SMR Contact Information
Dr. D. Y. Patil Institute of Management and Research
Sant Tukaram Nagar
Pune ( Maharashtra)
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