MBA in Digital Marketing 

at School of Management, Yelahanaka

The scope of MBA course is increasing day by day. MBA is one of the big job oriented professional programme and the most one which has been sought by the students. Once you have completed your degree, you have a great job opportunity in the industrial world. You may the manager or executive in term of designation.

The management term is most suited to the managers and that's why it is the way, where you can reach on the top of the height as soon as possible by using your leadership and working proficiency. An MBA professional always plays a vital role in his/her company and this is why he used to keep in touch with the board of directors. No need to specify the companies who recruit the MBA professionals. All sectors including government and public have various industries, companies, institutions or related organizations, come in the job prospective fields for an MBA professional.

Some job profiles are listed here:

• Brand Manager
• Account Manager
• International Business Manager
• Marketing Executive
• Business Technical Consultant

All the best.

The total seats offered for MBA/PGDM at School of Management, Presidency University, Bangalore and PES University are 600 and 480, respectively. While School of Management, Presidency University, Bangalore offers this course in 6 specialisations, PES University offers the same in only 1 specialisation. Hence, there are higher chances of getting a seat at School of Management, Presidency University, Bangalore due to higher seats.

School of Management, Presidency University, Bangalore and PES University both are renowned universities for MBA/PGDM. However, in terms of affordability, School of Management, Presidency University, Bangalore is a better option since the total tuition fee for School of Management, Presidency University, Bangalore is INR 530,000 - INR 700,000 and the total tuition fee for MBA/PGDM at PES University is INR 1,400,000. In the total fees that students generally end up paying the university or the college, various other components are also included, such as the exam fee, application fee, lab and other charges.

Core subjects help students develop a strong foundation in the course. The key subjects that are covered in PGDM in Finance include:

• Financial Management
• Corporate Finance
• Risk Management
• Investment Banking
• Derivatives
• Portfolio Management

7 pieces or 7 P's of Digital Marketing refer to all those digital elements that are firm uses to pursue its marketing objectives. The 7 P's Include the following:

• Product
• Price
• Place
• Promotion
• People
• Physical Evidence
• Process

Digital marketing has various categories such as content marketing, email marketing, search engine optimization (SEO), social media marketing, affiliate marketing, pay-per-click (PPC), mobile marketing, and influencer marketing, etc. All these categories offer very good returns to the employees and have great significance in their respective fields. If we talk about the top-paying categories, search engine optimization (SEO) and search engine marketing (SEM) are often cited as among the highest-paying, due to their high demand and the significant impact they have on business growth. Although, you should always choose your category based on your interest only so that you can get maximum output.