JAIN Online launches Two-Year MBA in Digital Marketing & E-Commerce

The curriculum for this online MBA is designed to provide a well-rounded education in key digital marketing areas. Participants will delve into social media marketing, brand management, and digital advertising tools like Google Ads, Facebook Ads, WordPress, HubSpot, and MailChimp.

JAIN Online, the e-learning platform of JAIN (Deemed-to-be University), has launched a comprehensive two-year online MBA programme focused on Digital Marketing and E-Commerce. The program is aimed at professionals and learners who aspire to enhance their strategic, analytical, and technical expertise in the rapidly evolving digital landscape.

Comprehensive Curriculum to Meet Industry Demands

The curriculum for this online MBA is designed to provide a well-rounded education in key digital marketing areas. Participants will explore social media marketing, brand management, and digital advertising tools like Google Ads, Facebook Ads, WordPress, HubSpot, and MailChimp.

Over the span of four semesters, students will cover subjects such as Organizational Behavior, Human Resources Management, Marketing Management, Operations Management, and Business Strategy, among others. Additionally, the programme offers cross-functional electives, allowing students to blend knowledge from marketing, technology, and operations to aid in strategic decision-making.

Industry Exposure and Networking Opportunities

The online MBA in Digital Marketing and E-Commerce goes beyond academics by offering participants industry exposure and valuable networking opportunities with professionals working in the digital marketing and e-commerce sectors. These experiences aim to equip learners with practical skills and a competitive edge in the job market.

Lucrative Job Opportunities for Graduates

Upon successful completion of the programme, graduates will be well-positioned to pursue high-paying roles in the digital marketing and e-commerce sectors. Potential career paths include positions like Chief Marketing Officer, Digital Marketing Head, E-Commerce Director, SEO Director, and Brand Strategist.

Raj Singh, Vice-Chancellor of JAIN (Deemed-to-be University), commented on the launch of the program, stating, "Digital transformation is reshaping businesses, driving the demand for skilled professionals in digital marketing and e-commerce. This Online MBA programme will provide industry-relevant knowledge, hands-on experience, and prepare students for leadership roles in a competitive field."

Program to Meet Growing Demand for Digital Expertise

Singh further emphasized that the demand for professionals in digital marketing and e-commerce is set to rise globally in the next five years. The online MBA is tailored to address this growing need, offering courses on performance marketing, AI-driven analytics, growth hacking, influencer marketing, and e-commerce management. With a structured curriculum and exposure to essential industry tools, the programme aims to prepare students for the future of digital marketing and e-commerce.

In an era where businesses are increasingly relying on digital platforms, the launch of this MBA program positions JAIN Online as a leading provider of specialized education that meets the evolving demands of the job market.

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