BBA in Media Management 

at EIILM Kolkata (Salt Lake), Salt Lake City

EIILM Kolkata offers a three-year full-time programme. Candidates who are interested in BBA can apply for the admission form online. To get admission to BBA, candidates must apply for ECET exam and have BSc Class 10 and Class 12 from a recognised board.

No, EIILM Kolkata offers entrance-based admission to BBA courses. Candidates must fulfill the eligibility criteria and apply on the official website of the college. After all the procedures the college releases its merit list. If a student is shortlisted based on merit, they must pay the admission fee to secure their seat.

To get admission in EIILM Kolkata, candidates are required to pass Class 10 and Class 12 for UG courses or a graduation degree for PG courses. Admission is entrance-based; for instance, BCA has MAKAUT CET, BBA ECET, and MBA has CAT/MAT/ATMA/VUMAT exams with a PI and GD round. Once eligibility and entrance requirements are fulfilled, the college and course allocation begins. The institute's guidelines can be referred to for detailed eligibility and selection criteria.

EIILM Kolkata offers UG, PG and PhD level programmes within the specialisations of Management. The Institute offers BBA, MBA, BSc, BCA and PhD. It offers BBA(Hons) in specialisations such as Hospital Management, Business Analytics, Hotel and Hospitality Management, Media Management, Sports Management etc. The Institute offers all these specialisations for the period of 3-4 years with the sanctioned seats around 500+.

Eastern Institute for Integrated Learning in Management has achieved various rankings and awards. Some of them are mentioned below:

• Received “Best Educational Management Institute” at The Golden Globe Tigers Awards, Malaysia 2023
• Awarded “Times Best B-School in Placement” in “Times Business Award 2023”
• Awarded “Education Leadership Award” at Asian Leadership Awards, Dubai 2023
• Received "Outstanding Business School-East" by ABP Ananda Shiksha Samman 2023
• Ranked "2nd in all of Eastern India" by Times BBA Education Ranking Survey, 2023
• Awarded "Excellence in B-School Placement in Eastern India" - Education Excellence Award presented by Zee 24 Ghanta, Kolkata, 2023
• Best B-School Placement in Management in West Bengal" Award received from CNBC TV 18 endorsed by CMO Global, World Federation of Marketing & WFHRP 2022
• Best B School - Placement”(East) – Education Excellence Award presented by ZEE 24 Ghanta, Kolkata 2021

EIILM Kolkata admission is entrance-based. To proceed with filling out the application form, candidates must visit the official website of EIILM Kolkata and apply for the desired course. Based on eligibility, entrance score, and PI round institute releases the merit list. After getting shortlisted in the merit list it will be easy to grab the seat.

Yes, EIILM Kolkata Salt Lake achieved a placement rate of 100% during the 2025 placement season. Check out the table below to know more:

EIILM Kolkata has an impressive placement report. The table below provides the placement statistics recorded during EIILM Kolkata placements 2025:

According to the students review present on college website “The classes are not only theoretical but also there are different project work, assignments and workshops which enhance our studies. We started with theory but then again practical classes were also there which helps us to understand in details. This is really good practice for internships and for professional life in general”. 
Conclusively, theoretical subjects cover foundational concepts such as hospitality management principles, hotel operations, marketing, finance, human resources, and tourism management. Practical subjects include hands-on training, services and assignments.

EIILM Kolkata courses are recognised by the UGC and are approved by the AICTE. Additionally, the institute has been ranked 22nd in India as per the Times Top 70 BBA Institute Ranking 2023.