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BBA in Digital Business (Technology Infrastructure Management ) 

  • A NAAC accredited
  • Private Institute
  • Estd. 2003
Dark Clock Icon Last updated on 19 May '26
BBA in Digital Business (Technology Infrastructure Management )
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BBA in Digital Business (Technology Infrastructure Management )
 at 
UPES School of Business 
Overview

Total Tuition Fees

11.92 Lakh
Get Fees details

Duration

Course Level

UG Degree

Mode of Course

Full Time

Application Link

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Type of University

Private

BBA in Digital Business (Technology Infrastructure Management )
 at 
UPES School of Business 
Fees

Fee componentsAmount (3 years)
11.92 Lakh
5.97 Lakh
32,600
18.22 Lakh
Info IconThese are based on information available on various sources. Latest values may differ.
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BBA in Digital Business (Technology Infrastructure Management )
 at 
UPES School of Business 
 
Frequently Asked Questions

BBA in Digital Business (Technology Infrastructure Management )
 at 
UPES School of Business 
Highlights

  • UPES Applications Open for 2026: https://u.shiksha.com/SHKSHA/YqoF8f4G?open-reg
  • Minor Specialization: Artificial Intelligence, Digital Marketing, Digital Transformation, Start Your Startup, Business Analytics, International Business
  • Minor Specialization: Operations/Project Management, Financial Analysis and services and Family Business and Entrepreneurship

BBA in Digital Business (Technology Infrastructure Management )
 at 
UPES School of Business 
Curriculum

BBA in Digital Business (Technology Infrastructure Management )
 at 
UPES School of Business 
Students Ratings & Reviews

3.8/5
Verified Icon5 Verified ReviewsInfo Icon
Placement Review IconPlacements3.6
Infrastructure Review IconInfrastructure3.6
Faculty Review IconFaculty & Course4.0
Crowd Review IconCampus Life4.6
Money Review IconValue for Money3.4
SM
Shovan MohantyVerified Icon
BBA in Digital Business (Technology Infrastructure Management ) - Batch of 2018
4.4
4Placements4Infrastructure5Faculty5Crowd & Campus Life4Value for Money
Fabulous course curriculum.
Placements: We are the 1st batch of BBA Digital Marketing, so we have no seniors. However, I can say about the companies where we did our internships. I did my internship from VML India. The other companies were JWThompson, Orbosus Corporation, Big Boy Toyz, Urban Talkies, Reliance Jio and many more.
Infrastructure: Well ventilated classrooms with separate sockets on the desks for charging laptops. The food court is offering various types of delicious cuisines including continental, chinese, south Indian and many more. The lush green garden is maintained on the campus with benches. A special computer lab for having practical experiences for digital marketing and business analytics students. The library containing all books are present in the campus. The campus hostels are available, and there are triple sharing for both boys and girls. Buses are available for convenience while going to the city.
Faculty: All the faculty members are very helpful regarding studies. Besides classrooms, they help us in our projects and dissertations. The digital marketing course curriculum is the best for an undergraduate level, and UPES is the only college in India providing a full-time degree course in digital marketing. SEO, content marketing, email marketing, mobile marketing, web and social analytics, web design and development, etc. are the subjects of our curriculum. I feel proud of being a student in the very first batch of digital marketing in my country.
Other: The best thing I like about my college is its uniform and attendance rules. Even the semester system of course and grading system satisfy me the most. Various clubs and committees encourage students to show their potential. The career services department help the students in getting the best placements.
Reviewed on 20 Dec 2017Read More
Thumbs Up Icon(1) Thumbs Down Icon1 person found this helpful
PS
paretosh saklaniVerified Icon
BBA in Digital Business (Technology Infrastructure Management ) - Batch of 2019
1.8
1Placements2Infrastructure1Faculty4Crowd & Campus Life1Value for Money
Absolutely dissatisfied by the management system but it has good faculty.
Placements: The placements for the students in BBA digital marketing is not at all good. They show 100% of placements, but what is the need if good companies are not coming for BBA digital marketing. At least, the companies which are coming to the college are genuine. The college is costly, as you have to pay 2 lakhs for 1 academic year, and still, the placements are not up to the mark.
Infrastructure: The Wi-Fi facilities are getting better but need a lot of improvement. The classrooms are fine, but the projector system gets damaged. It costs around 2 lakh per year if it gets damaged. The library is good. The attendance is not shown accurate, and the students are debarred wilfully. The non-study department like SRE department are rude they just do not help students out. This is a college of management, and the non-study departments are not at all helpful. They do as such to have a lot of students in summer schools, and they can earn Rs. 4,500 for each subject in which a student fails or get debarred. The worst part of the college is this only, if they improve this, I would be really happy about it and would recommend to other students to join UPES.
Faculty: Most of the faculty members are good at teaching except few. The online study (blackboard is too much, and they should teach face to face more ) faculty members are knowledgeable except some. The SRE department is the most careless department. The biggest problem in this college is that nobody is ready to help you, even the faculty. Excluding a very few, people are ready to misguide you, but not to help you.
Other: UPES is a fine college. It just has a big name, but it is not so big as its name. The placement which they show is just to make a fool of people who want to join in the college. This is just like playing with the future of youngsters. I am studying in the college where they teach BBA so that we can become future managers but the funniest part about this is that the managing department of our college is very careless now you can see what we are learning. No one likes to help the students they are misguiding the students. SRE department needs a serious improvement. And no faculty is ready to take responsibility.
Reviewed on 4 Dec 2017Read More
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BBA in Digital Business (Technology Infrastructure Management )
 at 
UPES School of Business 
 
Students also asked

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CUET
UGAT
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BBA in Digital Business (Technology Infrastructure Management )
 at 
UPES School of Business 
Placements

ParticularsStatistics (2025)
Highest SalaryINR 29.00 Lakh
Lock IconTop Recruiters for UPES School of Business
Accenture
ACCENTURE
Amazon
Berger Paints
blue dart
Croma
Decathlon
Deloitte
Evalueserve
Genpact
Haier
halliburton
HCL
Hindustan Unilever
Infosys
ITC Ltd.
KPMG
Nestle
Reliance Industries Limited
TCS
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BBA in Digital Business (Technology Infrastructure Management )
 at 
UPES School of Business 
Entry Requirements

General
Requirements for 10th gradeUp Arrow Icon
  • 50%
Requirements for 12th gradeUp Arrow Icon
  • 50%

BBA in Digital Business (Technology Infrastructure Management )
 at 
UPES School of Business 
Admission Process

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  • Admission Process

Important Dates

ALL
COURSE
UGAT
CUET
UPESMET UG
May 5 - 31, 2026
CUET UG 2026 Admit Card
May 11 - 31, 2026
CUET UG 2026 Exam
Oct 15, 2025 - Aug 31, 2026
UPESMET UG 2026 Application Form

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BBA in Digital Business (Technology Infrastructure Management )
 at 
UPES School of Business 

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Content authored by:

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Anya Singh

Updated on May 19, 2026

BBA in Digital Business (Technology Infrastructure Management )
 at 
UPES School of Business 
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BBA in Digital Business (Technology Infrastructure Management )
 at 
UPES School of Business 
Contact Information

Address

School of Business, UPES, P.O. Kandoli Via Premnagar
Dehradun ( Uttarakhand)

Phone
8171979022

(For general query)

8171979021

(For admission query)

Go to College Website ->