Chandigarh University (CU)
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BBA (Hons./Hons. with Research) in Digital Marketing 

  • A+ NAAC accredited
  • Private University
  • Estd. 2012

BBA (Hons./Hons. with Research) in Digital Marketing
 at 
Chandigarh University (CU) 
Overview

Total Tuition Fees

7.80 Lakh
Get Fees details

Duration

Course Level

UG Degree

Mode of Course

Full Time

Application Link

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Type of University

Private
BBA (Hons./Hons. with Research) in Digital Marketing
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BBA (Hons./Hons. with Research) in Digital Marketing
 at 
Chandigarh University (CU) 
Fees

Fee componentsAmount (4 years)
7.80 Lakh
3.20 Lakh
2,000
11.02 Lakh
Info IconThese are based on information available on various sources. Latest values may differ.
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  • College Reviews
  • Placements
  • Campus Life
  • Admission Process

BBA (Hons./Hons. with Research) in Digital Marketing
 at 
Chandigarh University (CU) 
Highlights

  • CU Applications invited. Apply @ https://u.shiksha.com/SHKSHA/npm5rHEL?open-reg
  • Digital Marketing is a combination of Technology and Marketing
  • Course provides an excellent grounding in digital aspects of marketing, such as, technology platforms, SEO/SEM, Social Media, Email Marketing, Social & Web Analytics, Freelancing, Dropshipping, etc
  • Course includes Advanced Technologies & Integration for premium placements
  • This Course is also offered as a Hons. with Research Program
  • Student who exit after 3rd year will get 3 years Bachelor’s degree, and after 4th year will get 4 years Bachelor’s degree (Hons. / Hons. with Research)
  • Department includes Next- Gen Industry Collaborated Programs in association with IBM, ICICI, Tally & Flip
Read more

BBA (Hons./Hons. with Research) in Digital Marketing
 at 
Chandigarh University (CU) 
Curriculum

Latest curriculum for BBA (Hons./Hons. with Research) in Digital Marketing at Chandigarh University (CU) can be downloaded from the below link. The curriculum PDF has semester wise course structure, electives and detailed course content. You can also check course curriculum of other specializations offered in BBA at Chandigarh University (CU)

BBA (Hons./Hons. with Research) in Digital Marketing
 at 
Chandigarh University (CU) 
Students Ratings & Reviews

3.9/5
Verified Icon4 Verified ReviewsInfo Icon
Placement Review IconPlacements3.8
Infrastructure Review IconInfrastructure4.3
Faculty Review IconFaculty & Course3.8
Crowd Review IconCampus Life4
Money Review IconValue for Money3.8
S
Saiyam Verified Icon
BBA (Hons./Hons. with Research) in Digital Marketing - Batch of 2027
4.4
4Placements5Infrastructure4Faculty5Crowd & Campus Life4Value for Money
The best experience I could have shared about my college life.
Placements: The recruitment is good. The average package went around 9.5 lakh, and the highest domestic package went around 53 lakh. The international package went around 1.7 crore. We were a group of 4 friends, and we all got recruited from the college placements itself.
Infrastructure: The infrastructure of my course was very good. We were allotted South Block, which was the best in the whole university. Our classes were very well furnished, and all classes had AC's. D6 was the best block, as there was a food court and a very well maintained and beautiful library.
Faculty: The faculty of the college is good. They are well-educated teachers who help every student with each problem. The faculty is a little strict, but still, it was one of the finest. We really enjoyed each and every moment we spent in the class. It was the best experience.
Reviewed on 15 Jan 2025Read More
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A
Anshit Verified Icon
BBA (Hons./Hons. with Research) in Digital Marketing - Batch of 2025
2
3Placements2Infrastructure2Faculty1Crowd & Campus Life2Value for Money
just come here if you don’t get any where else
Placements: Sales executives and managers and they take 5000 rupees for getting you placed and will let MBA and BBA students together to compete. What's the purpose if the company has to choose. They would definitely go to MBA side rather than any BCOM student or BBA.
Infrastructure: For BCOM and BBA you will get different departments at different place which is not inside the main campus of Chandigarh university. Very poor wifi, facilities are good as whole university classes are circulated with wifi and 5g networks are also available ofJjio and Airtel, which is good.
Faculty: Only focusing on attendance rather than studying and giving you warnings about attendance—what is this? They have an LMS portal, and the paper won’t come from there, so why have the portal? And arrogant teachers are always there who take your phone and make you go from here to there to get it back.
Other: For scholarships you have to maintain 7.5 CGPA in the semesters for 2 years and rather than focusing in making image of top ranking improve the quality of education and there are a lot of events and management is very poor need needs improvement as crowd is too much but their management skills and staff are very poor.
Reviewed on 14 Oct 2024Read More
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S
shivansh kumar Verified Icon
BBA (Hons./Hons. with Research) in Digital Marketing - Batch of 2025
5
5Placements5Infrastructure5Faculty5Crowd & Campus Life5Value for Money
It is the best university in the nation.
Placements: Many companies visit our college to recruit students. The highest salary package offered is 24 LPA. The average salary package offered is 8 LPA. Our college runs a TPP program for campus placements.
Infrastructure: The infrastructure of our college is good. Our college provides us with all facilities. Our college has smart classrooms and libraries. The library is provided in each block. Our college atmosphere is energetic and refreshing. The hostel facilities are good. The hostel provides food for students. Wi-Fi facility is available 24x7 in our hostel. A gymnasium is available for students.
Faculty: Our faculty members are good. Their teaching quality is good. The curriculum is distributed properly. Exams are conducted after the completion of all units in the form of MST. The final exams are conducted with EST in offline mode. Our results are declared by CUIMS.
Other: In our batch, there are 85 students. We are divided into two groups. One group has 40 students and the other group has 45 students for lab sessions.
Reviewed on 1 Jan 2023Read More
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H
Harsh Yadav Verified Icon
BBA (Hons./Hons. with Research) in Digital Marketing - Batch of 2025
4.2
3Placements5Infrastructure4Faculty5Crowd & Campus Life4Value for Money
It is a really good college for under-graduation, and it has good infrastructure.
Placements: My batch is the first batch of this course, so I can't say much about the placements right now, but I am pretty sure that they will be equivalent to the placements of other programs, which are spectacular. I hope that when the placements for our batches begin, they are going to be amazing.
Infrastructure: There are two hostels for boys, which are LC and NC, respectively. In LC hostel, you will get a bit spacious rooms, and it is situated near south campus. Otherwise, it has no benefits. There are newly built hostels and a large, green and spacious environment. There are many tuck shops and facilities available like laundry, saloon etc.
Faculty: The faculty members are highly qualified and have quite well experience in the industry. The curriculum is completely in sync with the course and is up to date, and is revised every year. The exams are conducted thrice a semester. Out of them, two are MSTs, which are mid-semester exams, and the other is end-semester exam.
Reviewed on 20 Apr 2022Read More
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BBA (Hons./Hons. with Research) in Digital Marketing
 at 
Chandigarh University (CU) 
 
Frequently Asked Questions

Q:   Is CUCET compulsory for BBA at Chandigarh University?
A: 

Yes, for admission to BBA at Chandigarh University, qualifying for CUCET is mandatory. Students are selected only via a valid score of CUCET. This is an in-house entrance exam of Chandigarh University, which is conducted by the university in an online mode for most of its UG courses. It's mandatory for every candidate to submit their valid CUCET score at the time of filling the application form to get admission to BBA. Candidates can apply for this course on the official website of Chandigarh University along with paying an application amount of INR 1,000. Find here the detailed steps for CUCET application process. 

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Q:   How can I get admission to Chandigarh University for BBA course?
A: 

For Chandigarh University BBA admissions, students need to fulfil the minimum eligibility criteria in the first place. As it is an undergraduate-level course, students who pass Class 12 with a relevant score will be able to get admission to BBA at Chandigarh University. Admission to this course is entirely entrance-based. Aspirants need to qualify for CUCET, which is a common entrance test conducted by the university itself for admission to all of its UG courses. Candidates who qualify for CUCET and pass the other selection parameters will be able to get admission at Chandigarh University. Click here to know about the Chandigarh University BBA course in detail. 

Q:   What is the average package for BBA LLB placement at Chandigarh University?
A: 

Based on placement statistics from Chandigarh University, the average package for a BBA+LLB is INR 480000 Lakhs per annum and the highest package offered till now is INR 18 lakhs per annum. 904 recruiters participated in the placement process and placed 9,124 students of batch 2023-2024 in new-age job roles.

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Q:   Are any scholarships available for BBA at Chandigarh University?
A: 

Yes, Chandigarh University offers scholarships to students based on CUCET scores. Students can also avail of scholarships based on their scores/ rank in JEE Main. The details for scholarships offered on the basis of CUCET are as follows:

Scores in CUCETCUCET Phase 1: Percentage of WaiverCUCET Phase 2: Percentage of Waiver
90.01 - 100100%100%
80 - 90 marks50%40%
70 - 79.9940%30%
60 - 69.9930%20%
50 - 59.9925%15%
40 - 49.9915%10%
30 - 39.99EligibleEligible

The university also offers Scholarship Scheme for UG Courses (Based on Class 12): At maximum, 10% of total seats in each course are offered scholarships under this scheme. Find below the score-wise scholarship percentage offered at CU for UG courses:

Class 12 ScoresScholarship Percentage (On Sem fee)
More than equal to 90%50%
85 - 89.99%20%
80 - 84.99%10%
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Q:   Is it good to pursue BBA from Chandigarh University?
A: 

Yes, Chandigarh University has many collaborations with International universities. The university offers BBA-ITP, where students can study a part of their programme in USA and Australia. Students are also offered a chance to study at Okanagan College, which is located in Canada. Students with a 60% aggregate in Class 12 or 6.5 CGPA and an IELTS score of 6.5 are eligible to study at this university. The following subjects will be the key areas of study for the BBA course:

  • Financial Management
  • Management Accounting
  • Business Simulation or Entrepreneurship
  • Management Science
  • Business and Canadian Govt. policy
  • Strategic Management

Also, there are many scholarships offered to meritorious students based on CUCET scores as tuition fee waiver. 

Download exam sample paper

CUCET Chandigarh University
Want to know more about Chandigarh University (CU) Scholarship details?
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BBA (Hons./Hons. with Research) in Digital Marketing
 at 
Chandigarh University (CU) 
Placements

ParticularsStatistics (2025)
Highest SalaryINR 54.75 Lakh
Lock IconTop Recruiters for Chandigarh University (CU)
Amazon
Deloitte
ICICI Securities
Radisson
View placement details

BBA (Hons./Hons. with Research) in Digital Marketing
 at 
Chandigarh University (CU) 
Entry Requirements

General
Requirements for 12th gradeUp Arrow Icon
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BBA (Hons./Hons. with Research) in Digital Marketing
 at 
Chandigarh University (CU) 
Admission Process

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Important Dates

ALL
COURSE
CUCET CHANDIGARH UNIVERSITY
Oct 25, 2025 - Jan 31, 2026
CUCET Chandigarh University-CUCET 2026 Phase 1 Application Form
Oct 25, 2025 - Feb 1, 2026
CUCET Chandigarh University-CUCET 2026 Phase 1 Exam
Jan 31, 2026
Application Submit Date

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BBA (Hons./Hons. with Research) in Digital Marketing
 at 
Chandigarh University (CU) 
 
Students also asked

Q:   How many students were placed during the recent Chandigarh University placements?
A: 

As per the latest report, the participating recruiters placed over 10000 students of the batch 2025. In 2024, the a total 9124 students were placed. Going back to 2023 placements, 7,500 students of the Chandigarh University (CU) were placed in reputed companies.

AskShikshaGPT on App
Q:   Is there any cutoff for Chandigarh University?
A: 

Chandigarh University offers admission to various UG and PG courses through CUCET scores. Candidates seeking Chandigarh University admission 2023 must appear for CUCET by registering themselves on the official website at cucet.cuchd.in. For the final selection, Chandigarh University will release the final result in form of merit list having names of the student basis CUCET scores. For more information regarding Chandigarh University cutoff, click here. Chandigarh University offers the below mentioned courses through CUCET on mandatory basis: 

  • BE
  • BPharm
  • Pharm D 
  • MPharma (Pharmaceutics)
  • MPharma (Pharmacology)
  • MPharma (Industrial Pharmacy)
  • MPharma (Pharmaceutical Chemistry)
  • MBA
  • Integrated Law programs, including BA LLB, BBA LLB and BCom LLB 
  • Integrated Law (LLM)
AskShikshaGPT on App
Q:   Is Chandigarh University good?
A: 

Chandigarh University is a good university. It is a private university that is accredited by NBA and with an A+ Grade by the NAAC. In addition to this, CU is approved by UGC, AICTE, BCI, NCHMCT, PCI, COA, NCTE, AIU, and CSI. As per the latest placement report, 858 recruiters participated in the placement process and placed 9,124 students of batch 2023 in new-age job roles. The highest domestic and international packages offered during Chandigarh University placement 2023 stood at INR 170 LPA and INR 54.75 LPA, respectively.

Q:   What is the schedule for CUCET cutoff 2025?
A: 

CUCET cutoff 2025 will be released after the scores are out. Tabulated below are the latest schedule for CUCET cutoff 2025: 

DatesUpcoming Dates
01 Jul ' 25 - 10 Sep ' 25CUCET 2025 Application Form - Phase 2
01 Jul ' 25 - 11 Sep ' 25CUCET 2025 Exam Dates - Phase 2
Q:   Is there 100% placement in Chandigarh University?
A: 

Chandigarh University (CU) has a great track record of placements for courses BTech, MBA and MCA, etc. In the academic year 2024-2025, over 1300 global recruiters participated in the placement process and placed 10000 students of batch 2025. The highest domestic and international packages offered during Chandigarh University placement 2025 stood at INR 170 LPA and INR 54.75 LPA, respectively. 

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BBA (Hons./Hons. with Research) in Digital Marketing
 at 
Chandigarh University (CU) 

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BBA (Hons./Hons. with Research) in Digital Marketing
 at 
Chandigarh University (CU) 
Contact Information

Address

NH-95 Chandigarh-Ludhiana Highway, Mohali
Chandigarh ( Punjab)

Phone
8067947100

(For general query)

9915999223

(For admission query)

Email
info@cumail.in

(For general query)

admissions@cumail.in

(For admission query)

Go to College Website ->