Revolutionizing Business Education: GIBS Introduces New Tech-Focused PGDM Specializations

Lalit
Lalit Bhandari
Manager - Content (Colleges & Universities)
3 mins readUpdated on Feb 12, 2024 12:16 IST
As technology becomes an integral component of business operations, the Bangalore-based Global Institute of Business Studies (GIBS) is leading an innovative transformational approach to education. Their new tech-centric PGDM specializations aim to meet market requirements while creating future leaders equipped with FinTech, MarTech and HRTech.

As technology becomes an integral component of business operations, the Bangalore-based Global Institute of Business Studies (GIBS) leads an innovative transformational approach to education. Their new tech-centric PGDM specializations aim to meet market requirements while creating future leaders equipped with FinTech, MarTech and HRTech skills necessary for success in today's digitized environment.

Table of contents
  • An In-Depth Exploration into Technical Specializations
  • An Overview of Traditional Specializations
  • Dual Specializations: Expanding Career Prospects
  • Conclusion

An In-Depth Exploration into Technical Specializations

  1. FinTech Management: This specialization stands at the crossroads between finance and technology, offering students an education in this dynamic FinTech sector. Coverage includes blockchain technology, digital currencies, electronic payments and financial data analytics to produce specialists capable of leading innovation within the financial services industry.
  2. MarTech Management: At the intersection of marketing and technology lies this program designed for those aspiring to master digital marketing tools, data analytics platforms and CRM systems for customer relationship management (CRM). Graduates should employ technology-enhanced strategies for increased customer engagement and business expansion.
  3. HRTech Management: This specialization caters to those interested in applying technology to enhance human resources functions, including recruitment processes, digital employee engagement platforms and analytics-driven HR decision-making. Students pursuing this specialization gain the skills needed to transform HR practices within organizations.

An Overview of Traditional Specializations

GIBS also provides traditional Postgraduate Diploma of Management specializations that enable students to explore various facets of business management:

  1. Marketing Management (MM): This specialization equips students with expert-level knowledge in consumer behaviour, brand management, sales strategies and digital marketing - equipping them for leadership positions within the marketing sphere.
  2. Human Resource Management (HRM): With an emphasis on talent management, organizational behaviour, performance evaluation and other forms of strategic HR practice development, this program seeks to produce HR leaders capable of overseeing an ever-evolving workforce.
  3. Finance Management (FM): Offering in-depth expertise in corporate finance, investment banking, risk management and financial planning - this specialization prepares students for high-stake roles within the finance industry.
  4. Operations & Supply Chain Management (OSCM): This area encompasses the efficient administration of production processes, logistics operations, supply chain design and operational excellence essential for manufacturing and service organizations alike.
  5. International Business (IB): For students interested in global markets, this specialization covers international trade laws, global marketing techniques, cross-cultural management techniques and foreign exchange management strategies.
  6. Information Technology (IT): This specialization equips individuals with knowledge on managing IT resources, digital transformations, cybersecurity threats and how they may be leveraged within business operations.
  7. Business Analytics (BA): This course emphasizes data-driven decision-making, predictive modelling, big data analytics tools and business intelligence solutions to equip students to use information strategically for strategic gain.
  8. Digital Marketing (DM): Tailor-made for digital-age learners, this specialization explores search engine optimization (SEO), content marketing strategies (CM), social media strategies and digital advertising practices - equipping students for leadership within the digital marketing sphere.

Dual Specializations: Expanding Career Prospects

At GIBS, recognized as one of the top 10 MBA/PGDM colleges in Bangalore, its unparalleled dual specialisation offers students to combine tech and traditional programs for enhanced expertise and career prospects. This novel approach allows GIBS students to tailor their education path with individual career goals for optimal preparation in today's ever-evolving business landscape.

Conclusion

With 11 specializations that span 11 different areas--three tech-driven and eight traditional ones--GIBS, a top business school in Bangalore, stands at the forefront of business education innovation. Their innovative curriculum produces not just graduates, but visionary leaders able to meet both the challenges and opportunities of today's technologically integrated business world. Through comprehensive PGDM programs designed specifically to prepare students for success in our rapidly shifting world, GIBS is setting new benchmarks of excellence and adaptability in higher education.

Q:   Is PGDM in Marketing course offered at Delhi School of Business?
A:

Delhi school of Business, was started in 2012 and within short period of time it  became the best PGDM college in Delhi. They showed up with very appreciative results. Their main focus is on the development of students competence, aptitude and attitude to apply best management practices and concepts to the challenges of the corporate world.

Their specialitation is in International Business, Markwting, Finance, Human Resourse Managment and Fintech itself . So yes, undoubtfully yes Delhi school of Business offers Marketing course.

Q:   Is Management Development Programme offered at GIBS Business School?
A:

They are providing PGDM programme in which the full management development is there because this course is more practical than theory so you will get lots of experience and can see the changes in your self after the completion of the course.

Note: The views expressed in this article are those of GIBS Business School and do not reflect/represent those of Shiksha.

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Lalit Bhandari
Manager - Content (Colleges & Universities)
Lalit takes pride in introducing himself as a keen debater, political critic, religiously challenged, and sarcastic enthusiast. He loves to travel and can beat you in playing 'Countries & Capitals' and doing Garudas Read Full Bio
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