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BBA in Digital Marketing 

  • Private Institute
  • Estd. 1987

BBA in Digital Marketing
 at 
WPU School of Business 
Overview

Total Tuition Fees

8.97 Lakh
Get Fees details

Duration

3 years

Course Level

UG Degree

Mode of Course

Full Time

Application Link

Go to Website External Link Icon

Seat breakup

90

Type of University

Private
BBA in Digital Marketing
Table of content
Accordion Icon V3
  • Overview
  • Fees
  • Rankings
  • Highlights
  • Student Reviews
  • + 3 more items

BBA in Digital Marketing
 at 
WPU School of Business 
Fees

Fee componentsAmount (3 years)
8.97 Lakh
8.97 Lakh
Info IconThese are based on information available on various sources. Latest values may differ.
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BBA in Digital Marketing
 at 
WPU School of Business 
Rankings

RankRank Publisher
#30
#32
#40

BBA in Digital Marketing
 at 
WPU School of Business 
Highlights

BBA in Digital Marketing
 at 
WPU School of Business 
Students Ratings & Reviews

4/5
Verified Icon1 Verified ReviewInfo Icon
Placement Review IconPlacements3
Infrastructure Review IconInfrastructure5
Faculty Review IconFaculty & Course4
Crowd Review IconCampus Life5
Money Review IconValue for Money3
A
AnonymousVerified Icon
BBA in Digital Marketing - Batch of 2026
Offered by School of Business, MIT WPU
4
3Placements5Infrastructure4Faculty5Crowd & Campus Life3Value for Money
Mit wpu Pune good or bad?
Placements: According to seniors, 80% of students get placed in the placement drive with annual packages of 9 to 10 lacs. Major companies are KPMG, TCS, Infosys, Microsoft and startups. In the 5th semester, college provides internships with various companies.
Infrastructure: The infrastructure on campus is great. The Pune campus is Wi-Fi enabled, the classrooms have smart boards, and the library is well-equipped with all the books. The college canteen is great because you get various types of food to try. MIT is known for its fest in Pune.
Faculty: The teachers are very helpful, well qualified and knowledgeable. The quality of teaching is great; they teach with metaphors and real-life examples. The course curriculum is very relevant to today's generation; the curriculum is industry-ready.
Reviewed on 13 Dec 2023Read More
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BBA in Digital Marketing
 at 
WPU School of Business 
 
Frequently Asked Questions

Q:   How are BBA placements at School of Management, MIT?
A: 

In 2023, the MIT School of Management showcased a commendable placement drive with a notable 95% placement rate. This success is indicative of the institution's commitment to providing quality education and facilitating career opportunities for its students. The highest package recorded during the placements reached INR 7 LPA, underlining the attractiveness of the graduates to potential employers. The average package stood at INR 4.20 LPA, reflecting a well-rounded distribution of opportunities.

Several renowned companies participated in the placement drive, affirming the institution's strong industry connections. Among these companies were industry giants such as KPMG, Deloitte, and TCS, attesting to the diverse array of sectors that actively seek talent from MIT School of Management.

The responsibility for the seamless execution of placements rests with the Training and Placement Cell at MIT College of Management. This dedicated cell goes above and beyond to assist students in their career pursuits. The array of services offered includes mock tests, weekend workshops, doubt-clearing sessions, periodic programme evaluation, and sessions with experienced trainers, career experts, and influencers. Faculty mentoring further enhances the overall development and employability of the students.

One noteworthy feature of the academic offerings at MIT School of Management is the accreditation of the BBA-Finance & Accountancy course by the UK ACCA. This accreditation not only adds an international dimension to the curriculum but also opens doors to global opportunities. The ACCA qualification, being in demand by MNCs, Big 4, and global consultancy firms, positions the graduates advantageously in the competitive job market. Overall, the 2023 placement statistics and the comprehensive support system provided by MIT School of Management affirm its commitment to nurturing competent professionals ready to excel in the dynamic corporate landscape.

Q:   How many students can do BBA at School of Management, MIT?
A: 

The MIT Pune School of Management's Bachelor of Business Administration (BBA) programme provides students with a wide range of concentrations to select from as well as a thorough and specialised curriculum. Students can customize their education to fit their unique interests and career goals with these concentrations, which include HR Management, Digital Marketing, Global Business and Management, and Branding and Advertising.

  • Students must have a minimum of 60% overall in a 3-year Diploma from a government-approved university or in competency and vocational courses (MCVC) from a government-approved institution in order to be eligible for MIT Pune's BBA program.
  • In order to be admitted, this guarantees a minimum standard of academic proficiency.
  • The program's tuition costs change according to the specialisation that is selected. For example, the tuition fee for Digital Marketing and HR Management is 8.55 LPA, but the tuition fee for Global Business and Management, Branding and Advertising, is 12.15 LPA.
  • These numbers shed light on the cost of studying a certain concentration for prospective students.
  • The MIT Pune BBA programme has a respectable track record of placement success. About 60% of students who applied for the Global e-Business concentration were placed; the top package was 4.5 lakhs, the lowest was 2.80 lakhs, and the average package was 3.40 lakhs.
  • Comparably, 60% of students in the field of international business were placed; the lowest pay package available was 1.5 LPA, and the average is 3LPA
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Q:   What specialisations are offered under the School of Business, MIT-WPU BBA programme?
A: 

MIT-WPU BBA is offered through two departments. The Department of Hospitality Management only offers BBA Hospitality and Hotel Administration. Moreover, the Department of Business offers a wide range of specialisations, including Digital Marketing, Sales and Marketing, HR Management, BBA International Business, Global-E Business, Business Analytics, etc. The basic eligibility requirement to get admission into any of the BBA courses is that applicants are required to complete their Class 12 with an English subject and must have secured an aggregate of 50%. 

 
 
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Q:   What entrance exam scores does MITSOM accept for admission to BBA?
A: 

MITSOM accepts the scores of the MITSOM College Entrance Test (MCET) for admission to its BBA program. The MCET consists of an aptitude test and is of 100 marks. This test consists of an aptitude test, a group discussion and a personal interview. The candidates who qualify the aptitude test are eligible for the next round of the entrance test process. The MCET is the only entrance exam accepted by MITSOM College for BBA admission, and the scores of this test are not applicable to any other institutes.

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Q:   Which one is better for a BBA, MITSOM or Dr. D.Y. Patil Vidyapeeth Global Business School And Research Centre?
A: 

Both MITSOM and Dr. D.Y. Patil Vidyapeeth Global Business School And Research Centre are well-regarded institutions for BBA in Pune. Both institutions have their own strengths and it's important to consider factors such as course curriculum, faculty, infrastructure, and placement opportunities before making a decision. but MITSOM is slightly better than D.Y. Patil as per course curriculum and other facilities but the fees of MITSOM is also higher than D.Y. Patil. Placement of MITSOM is much more better than D.Y. Patil.

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Download exam sample paper

ISC
Maharashtra HSC
CBSE 12th
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BBA in Digital Marketing
 at 
WPU School of Business 
Placements

ParticularsStatistics (2024)
Highest SalaryINR 27.00 Lakh
% Batch placed75
Lock IconTop Recruiters for WPU School of Business
Accenture
Amazon
amdocs
Atlas Copco
Axis Bank
Barclays Bank
Bridgestone
CapGemini
Cognizant
Colgate Palmolive
Deloitte
Fujitsu
GODREJ
Harbinger
Infosys
Lexi
Nielson
Panasonic
PNB Housing Finance
TATA Consultancy Services
Tata Technologies
UBS
View placement details

BBA in Digital Marketing
 at 
WPU School of Business 
Entry Requirements

General
Requirements for 12th gradeUp Arrow Icon
  • 50%
Other eligibility criteriaUp Arrow Icon

BBA in Digital Marketing
 at 
WPU School of Business 
Admission Process

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  • Admission Process

Important Dates

ALL
COURSE
ISC
MAHARASHTRA HSC
CBSE 12TH
Oct 15 - Nov 20, 2025
Release of ISC time table 2026Tentative
Nov 3 - 26, 2025
CBSE 12th-Release of CBSE Class 12 exam Date Sheet 2026Tentative
Oct 13 - Nov 29, 2025
Maharashtra HSC-Release of 12th HSC Time Table 2026 Maharashtra BoardTentative

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BBA in Digital Marketing
 at 
WPU School of Business 
 
Students also asked

Q:   What is the eligibility criteria for admission to BBA at School of Business, MIT WPU?
A: 

The eligibility requirements for BBA courses offered at the School of Business, MIT WPU, through the Department of Business are that candidates must have passed Class 12 (HSC/CBSE/ISC or equivalent) with at least 50% marks (45% for the reserved category of Maharashtra candidates). Admission is based on MIT-WPU CET scores, followed by a Personal Interview.

Moreover, in the BBA in Hospitality and Hotel Administration course through the Department of Hospitality Management, candidates get admitted according to the performance of the MIT-WPU CET Personal Interaction (PI) score

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Q:   Is it worth pursuing BBA at MIT WPU?
A: 

Yes, MIT-WPU offers BBA courses for a duration of three and four years across 11 specialisations. Students who pursue this course can build a career as Brand Managers, entrepreneurs, Financial Analyst, Business Development Executives, etc. The university offers scholarships to the best qualifiers of MIT-WPU CET in the form of fee waiver. During the course commencement, students get the opportunity to pursue a four-six week internship, which gives practical exposure to students. The placement cell also conducts various mock interviews, group discussions and multiple workshops to prepare its students for the better job opportunity. 

Q:   How is life at MITSOM?
A: 

The campus life of MITSOM is not so enjoyable there are to many restriction and rules and regulations which is compulsory to follow. Uniform is compulsory without it you can not attain any lecture. Without I card you can't even enter the campus. But other than that there are so many things to do in campus like there are sports ground, library and students club you can join that to which conduct many activities. Overall life at MITSOM is good but you have to maintain some discipline.

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Q:   What is unique about MITSOM?
A: 

MITSOM (MIT School of Management) is a leading business school affiliated to MIT World Peace University, Pune. It was established in 1987 and is the first school in management and information technology education under the MIT Group. MITSOM is known for its academic and special interest groups, which are supervised by department or section heads and the cultural committee formed by the students. The college aims to provide undergraduate and postgraduate education in fields such as International Business, Computer Applications, Business Administration, and more. 

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Q:   What is the reality of placements at School of Management MIT WPU?
A: 

School of Management MIT WPU provides great placements to its students. Check out the table below to know about the School of Management MIT WPU placement statistics 2024:

Particulars

Placement Statistics (2024)

Placement Rate

75%

No. of students Registered

2,544

No. of Students Placed

1,903 

the highest Package

INR 27 LPA

No. of Companies Visited

600+

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BBA in Digital Marketing
 at 
WPU School of Business 

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Answered 2 years ago

u have to score at least 50% marks in 12th class in science stream with English

A

Anwesh Majumdar

Contributor-Level 7

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BBA in Digital Marketing
 at 
WPU School of Business 
Contact Information

Address

MIT-World Peace University, S.No. 124, Paud Road
Pune ( Maharashtra)

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