M.B.A in Digital Media & Marketing 

at Sarala Birla University, Ranchi

Yes, one can join Sarala Birla University's MBA programme without appearing for CAT. CAT is not mandatory for getting admission to the MBA course of the university. The university shortlists candidates for admission based on their graduation score. Candidates are also required to fulfil the basic eligibility criteria before applying for admission.

Sarala Birla University MBA admissions for the year 2026 will open soon. The application window is open for the for MBA admission 2026. Interested students can visit the official page. Contenders must register online to get the seat. 

The MBA curriculum followed at Sarala Birla University varies across the MBA specialisations available at the university. Students are required to choose the elective subjects depending on their specialisation in the third and the fourth semester. However, some core subjects are common across the MBA curriculum in all specialisations. The same are listed below:

• Organisation Behaviour
• Accounting for Managers
• Business Environment
• Marketing Management
• Financial Management
• Marketing Management
•  Managerial Economics

The eligibility criteria for MBA course is graduation at Sarala Birla University. Aspirants must pass graduation is any discipline with a minimum of 50% marks ( 45% for reserved category). Bachelor degree in any discipline with atleast 50% aggregate from recognised University/ Institution. Graduates of recognised professional programmes like CA/ ICWA etc. are also eligible to apply. (05% relaxation in marks in case of candidates belonging to ST/SC category).

Sarala Birla University MBA is a two-year programme. The course duration is divided in four semesters. The curriculum follows the Choice Based Credit System (CBCS) and the UGC guidelines. It is designed  to develop competitive managerial skills and knowledge indispensable for future managers. The curriculum includes various core and elective subjects depending on the chosen specialisation. Students are also required to undergo a summer internship between the first and the second year of the programme.

The SBU Ranchi placement process is elaborated below:

• Invitation and Initiation: Invitations are extended to prospective companies by T&P Cell. Companies send the Job Description to T&P Cell and eligibility criteria is designed. Forms and CVs are collected from Students.
• In-campus/ Onine Placement Drive: Company Conducts Pre-Placement Talk. Company organises selection process, it may consists of- Skill / Aptitude / Psychomatric Assestment, etc. Final list of the selected students is announced
• Job Offer and its Acceptance: Post-Placement Discussion on Job Profile and Company's Policy,  Selected students receive Offer Letters

Sarala Birla University has no seats reserved under the management quota. However, the university may follow the seat reservation as per the guidelines of the state government of Jharkhand. Such reservation policy favours the candidates belonging to the SC/ST/PwD/EWS category. The university also offers a 5% relaxation in the minimum eligibility requirement for students from the SC/ST category. Candidates can visit the university's official website or contact the admission office for precise information on Sarala Birla University seat reservation.

Admission to Sarala Birla University courses is either merit-based or entrance-based. Candidates seeking admission to SBU courses have to meet the course-specific eligibility criteria and appear for the selection rounds determined by the University. Interested candidates can check out the below table for eligibility and selection criteria of SBU popular courses:

The average package recorded during the 2025 placements was INR 3.9 LPA. The table below showcases the same:

The University has released the 2025 placement stats. Check the complete insights of Sarala Birla University placements 2025 from the table below: