B. A. (Hons) with Research in Mass Communication with Minor in Digital Design and Animation 

at Amrita School of Arts, Humanities and Commerce Coimbatore, Coimbatore

Yes, BA is a three-year course divided into six semesters. The school offers BA Hons course across different specialisations. Aspirants must pass Class 12 or equivalent degree with at least 50% aggregate are eligible for admission to these programmes.

The fee for BA Hons courses ranges between INR 2.4 Lacs and INR 4 lakh. The fee, excludes a caution deposit of INR 10,000. Aspirants are required to pay the course fee after completion of all the selection rounds to confirm their seats. The mentioned fee amount is as per multiple sources. It is subject to changes and hence, is indicative.

Humanities as a stream provides a wide range of courses that can be studied after completing their 12th grade. Pursuing any of these degrees prepares you to understand the various levels of humanities and, as a result, carve out an appropriate job path. Candidates in the humanities can apply for positions in the government sector, such as banking firms, government ministries, legal firms, and political analysts.

Content Writer, Civil Services, Human Resource Manager, Defense Services, Lawyer, Journalist, Counsellor, and Therapist positions are available. As freshers, humanities graduates can expect to earn between INR 2-6 LPA.

The school offers courses at UG and PG levels in Arts stream under Amrita Vishwa Vidyapeetham. It also offer a PhD programme in Communication. Candidates must pass Class 12 for UG courses and graduation for PG courses.

The mode of application is online. Check below the steps to apply for Amrita School admission:  

• Visit the official website.
• Click on 'Apply Now' on the Home page.
• Register with the basic details.
• Login to fill out the application form.
• Upload documents and pay the application fee.
• Submit the application form.

Effective communication is a vital tool for any business owner. Communication is also important within the business. Effective communication can help to foster a good working relationship between you and your staff, which can in turn improve morale and efficiency. And why you forget business is directly connected with public around you if you are not good in communication skills with connecting them so you gonna not get much customers the best and loyal one. Communication gonna improve your personality in terms of enterpruner.

From advertising to Journalism to Public Relations, a student can opt for any field he likes. The scope of mass communication in India is wide, if you can do well in your field, you can work with some of the best publishing houses, production houses, news channels, radio channels or PR firms of the country.

Offbeat careers like Radio Jockey & Video Jockey are also open to Mass Communication degree holders. Advertising is one of best field and it is a visual or audio form of marketing communication which aims at promoting or selling a product.

The school provides scholarship in terms of fee reduction to students pursuing a course. The fee for students availing scholarship is less based on the slabs. Candidates applying for a scholarship shall meet the prescribed eligibility criteria.

The syllabus of Mass Communication and Media courses comprises of both practical and theoretical subjects.

Theoretical subjects cover topics like history of mass media and its impact on society, mass media ethics, role of mass media in democracy, right to respond in a democracy, news as a genre, mass communication as an academic discipline, investigative journalism, etc. These subjects provide the candidates with an in-depth understanding of communication theory and an analytical approach to the development of new media. 

The practical subjects in Mass Media courses focus on imparting specialised skills such as editing techniques, efficient writing, and production-process in different areas of media.