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Ph.D. in Marketing 

  • Public/Government Institute
  • Estd. 2004
Ph.D. in Marketing
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Ph.D. in Marketing
 at 
IIT Madras MBA 
Overview

Total Tuition Fees

Duration

3 years

Course Level

Doctorate Degree

Mode of Course

Full Time

Official Website

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Type of University

Public/Government

Ph.D. in Marketing
 at 
IIT Madras MBA 
Fees

Fee componentsAmount (3 years)
15,000
2.13 Lakh
2,000
2.30 Lakh
Info IconThese are based on information available on various sources. Latest values may differ.
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Ph.D. in Marketing
 at 
IIT Madras MBA 
 
Frequently Asked Questions

Ph.D. in Marketing
 at 
IIT Madras MBA 
Highlights

  • Thrust Areas for Research:
    - Sales Person Performance, Branding in emerging economies
    - Corporate identity, B2B Marketing, Entrepreneurial Marketing
    - Bottom of the Pyramid Market, Food Marketing
    - Gamification in marketing, Human engagement with AI-powered devices
    - Consumer behavior online & offline - Perception, Motivation, Intention, etc
    - Consumption communities, Luxury, and Environmentally Responsible Consumption, Developing Psychometric measures/scales
  • Student may be categorized as HTRA (Half-time Teaching/Research Assistant-ship), QIP (Quality Improvement Program*) candidate, or UGC/CSIR fellow under full-time program

Ph.D. in Marketing
 at 
IIT Madras MBA 
 
Students also asked

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UGC NET
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Ph.D. in Marketing
 at 
IIT Madras MBA 
Placements

Lock IconTop Recruiters for IIT Madras MBA
Accenture
Cisco Systems
Cognizant
Dell
Infosys
McKinseyCompany
MU Sigma
Schlumberger
south indian bank
TCS
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Ph.D. in Marketing
 at 
IIT Madras MBA 
Entry Requirements

Post GraduationUp Arrow Icon
  • N/A
Other eligibility criteriaUp Arrow Icon

Ph.D. in Marketing
 at 
IIT Madras MBA 
Admission Process

    Important Dates

    ALL
    COURSE
    CAT
    GATE
    UGC NET
    Mar 27 - May 31, 2026
    GATE 2026 Scorecard (free download)
    Apr 30, 2026
    UGC NET June 2026 NotificationTentative
    Apr 30, 2026
    UGC NET June 2026 Application FormTentative

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    Ph.D. in Marketing
     at 
    IIT Madras MBA 

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    Ph.D. in Marketing
     at 
    IIT Madras MBA 
    Contact Information

    Address

    IIT Madras Campus, Sardar Patel Road,
    Chennai ( Tamil Nadu)

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