IIT Madras MBA
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Ph.D. in Marketing 

  • Public/Government Institute
  • Estd. 2004

Ph.D. in Marketing
 at 
IIT Madras MBA 
Overview

Total Tuition Fees

Duration

3 years

Course Level

Doctorate Degree

Mode of Course

Full Time

Average package

16.66 Lakh

Official Website

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Type of University

Public/Government
Ph.D. in Marketing
Table of content
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  • Overview
  • Fees
  • Highlights
  • Placements
  • Entry Requirements
  • + 1 more item

Ph.D. in Marketing
 at 
IIT Madras MBA 
Fees

Fee componentsAmount (3 years)
15,000
2.13 Lakh
2,000
2.30 Lakh
Info IconThese are based on information available on various sources. Latest values may differ.
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Ph.D. in Marketing
 at 
IIT Madras MBA 
Highlights

  • Thrust Areas for Research:
    - Sales Person Performance, Branding in emerging economies
    - Corporate identity, B2B Marketing, Entrepreneurial Marketing
    - Bottom of the Pyramid Market, Food Marketing
    - Gamification in marketing, Human engagement with AI-powered devices
    - Consumer behavior online & offline - Perception, Motivation, Intention, etc
    - Consumption communities, Luxury, and Environmentally Responsible Consumption, Developing Psychometric measures/scales
  • Student may be categorized as HTRA (Half-time Teaching/Research Assistant-ship), QIP (Quality Improvement Program*) candidate, or UGC/CSIR fellow under full-time program

Ph.D. in Marketing
 at 
IIT Madras MBA 
 
Frequently Asked Questions

Q:   How is interview conducted for PhD at DoMS IIT Madras?
A: 

DoMS IIT Madras calls the selected candidates for PhD interview round. The first phase of interview is technical where the candidate is tested on the domain knowledge. The evaluation is done by the panel of faculty members in the area of specialisations selected by the candidates. The member evaluates the understanding of the aspirants in the domain.

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Q:   How can I get admission to PhD at DoMS IIT Madras?
A: 

Candidates are offered admission in PhD course of DoMS IIT Madras based on academic performance, merit in the last qualifying exam, statement of purpose and research proposal. Selected aspirants are further called for interview session at the department. On the day of the interview, candidates may need to take the Research Aptitude Test. 

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Q:   What is the minimum qualification required for PhD admission at DoMS IIT Madras?
A: 

Aspirants must pass two to five years dual degree along with five years of managerial experience (for part-time & external) to apply for DoMS IIT Madras PhD course. Other than meeting the eligibility, candidates must have also qualified GATE/ CAT/ UGC-JRF/ UGC NET/ CSIR-JRF/ Research Aptitude Test, have an SOP and appear for the Personal Interview round for final selection. 

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Q:   What is the CAT percentile required for IIT Madras?
A: 

DOMS IIT Madras admission to Management courses including MBA is based of valid CAT scores. For MBA is1 IIT Madras MBA admission, students must meet both the overall CAT cut off percentile and the sectional cut off. For last three years the overall cutoff for DOMS IIT Madras has been constant at 85.11 percentile. Tabulated below is CAT percentile for DOMS IIT Madras cutoff for General category students for last three years:

Master of Business Administration (MBA) - DoMS IIT Madras : CAT percentile Cutoff (General-All India)
Section202020212022
Overall85.1185.1185.11
Quants505050
VA-RC505050
DI-LR505050
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Q:   Does IIT Madras accept CAT score?
A: 
Yes, IIT Madras does accepts CAT score for admission to MBA level programmes. A valid CAT score is required to pass the selection process of IIT Madras like any other MBA Institution. CAT 2023 exam date was November 26. CAT 2023 registration had  commenced from August 2 at the official website and the last date to apply was Sep 13, 2023. The required fee for the CAT exam is  INR 2,300 to INR 2,400 for General category candidates and from INR 1,150 to INR 1200 for Reserved category candidates. Applicants have to pay the fee at the time of form filling. The application form is not accepted without the payment of fees. 
 
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UGC NET
GATE
CAT
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Ph.D. in Marketing
 at 
IIT Madras MBA 
Placements

ParticularsStatistics (2022)
Average SalaryINR 16.66 Lakh
Highest SalaryINR 25.30 Lakh
% Batch placed100
Lock IconTop Recruiters for IIT Madras MBA
Accenture
Cisco Systems
Cognizant
Dell
Infosys
McKinseyCompany
MU Sigma
Schlumberger
south indian bank
TCS
View placement details

Ph.D. in Marketing
 at 
IIT Madras MBA 
Entry Requirements

Post GraduationUp Arrow Icon
  • N/A
Other eligibility criteriaUp Arrow Icon

Ph.D. in Marketing
 at 
IIT Madras MBA 
Admission Process

    Important Dates

    ALL
    COURSE
    CAT
    GATE
    UGC NET
    Oct 7 - Nov 7, 2025
    UGC NET 2025 Dec Application
    Nov 3, 2025
    Start Date for GATE 2026 Application Form CorrectionTentative
    Nov 5 - 30, 2025
    CAT 2025 admit card download

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    Ph.D. in Marketing
     at 
    IIT Madras MBA 
     
    Students also asked

    Q:   What are the facilities provided by DoMS IITM?
    A: 

    The Department of Management Studies of IIT Madras has fully air-conditioned Wi-Fi-enabled lecture halls that are equipped with LCD projectors. DoMS IITM has a big library, conference halls, and provides various other facilities for students. The college has a big playground, modern classrooms, labs, canteen, and others.

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    Q:   Where do DOMS IIT Madras Alumni work?
    A: 

    DOMS IIT Madras has a wide alumni network who are working across multiple sectors like Research, Business Development, Consulting, Analytics, Operations, and more. Out of the vast alumni network of IIM Trichy, around 25% of alumni are working in the Operations sector, followed by 20% in Operations and 15% in Business Development, respectively. To know about the domain-wise distribution of DOMS IIT Madras alumni, refer to the pie chart presented below:

    DOMS IIT MAdras

    DISCLAIMER: The statistics on alumni placements presented above were compiled from various online sources and hence are indicative.

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    Q:   How is the faculty at DoMS IITM?
    A: 

    There are a total of 25 faculty members and their streams include Integrative Management, Marketing, Information Systems, Finance, Operations, and others. Some of the DoMS IITM faculty details are mentioned below:

    Faculty NameFaculty Qualification
    Dr. Krishna Prasanna P

    PhD, University of Madras, 2004, MPhil, Osmania University, 1990, MCom, Osmania University, 1988, and MBA (Finance), University of Madras

    Dr. Arun Kumar G

    PhD Indian Institute of Science, Bangalore, MBA, MCom, BCom

    Dr. Madhumathi R

    PhD (Banking), University of Madras, 1990, MCom, University of Madras, 1987, and BCom, University of Madras, 1985

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    Q:   What is the scope of an MS in Management Studies from DOMS IIT Madras? What is the placement scenario?
    A: 

    MS is one of the most popular courses of DOMS IIT Madras. The institute offers good placements anuually. In 2024, the highest and average package offered during IIT Madras MS placements in 2024 stood at INR 20 LPA and INR 14.37 LPA, respectively. The key highlights of DOMS IIT Madras placements for the Class of 2023 and 2024 are tabulated below:

    Parameter

    Placement Statistics (2023)

    Placement Statistics (2024)

    the highest package

    - INR 30.60 LPA (MBA)

    - INR 21.63 LPA (MS)

    - INR 22 LPA (Tech-MBA)

    - INR 29.65 LPA (MBA)

    - INR 20 LPA (MS)

    - INR 48.29 LPA (Tech-MBA)

    Average package

    - INR 20.19 LPA (MBA)

    - INR 19.31 LPA (MS)

    - INR 18.90 LPA (Tech-MBA)

    - INR 16.93 LPA (MBA)

    - INR 14.37 LPA (MS)

    - INR 27.37 LPA (Tech-MBA)

    Median package

    NA

    - INR 16.39 LPA (MBA)

    - INR 14.75 LPA (MS)

    - INR 21.59 LPA (Tech-MBA)

    Companies visited (MBA)

    26

    32

    PPO (MBA)

    42%

    37%

    Placement rate

    100%

    100%

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    Q:   What is the highest stipend offered during the latest summer placements at DOMS IIT Madras?
    A: 

    The highest stipend offered for Tech MBA students was INR 2,50,000 during summer placements 2023. The table below showcases the highest stipend offered during summer placements 2022:

    Particulars

    Statistics (2023)

    the highest stipend

    INR 2.50 Lakh

    An increase of nearly 9% has been observed in the highest stipend offered when compared to the last year. The trend graph below showcases the highest stipend offered over the last three years:

    DOMS IIT Madras
    The table below showcases the highest stipend offered during DOMS IIT Madras summer placements between 2021 and 2023:
    ParticularsStatistics (2021)Statistics (2022)Statistics (2023)
    the highest stipendINR 2.26 LakhINR 2.30 LakhINR 2.50 Lakh
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    Ph.D. in Marketing
     at 
    IIT Madras MBA 

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