

Ph.D. in Marketing at IIT Madras MBA Overview
DoMS IIT Madras offers a 3 years Ph.D. in Marketing program at the Doctorate level. The total tuition fee for this course is INR 15,000 for the entire duration. In addition to that, students need to pay an admission fee of INR 2,000 to confirm their seat. Candidates can check out the other specialisations offered under DoMS IIT Madras Ph.D. course.
Total Tuition Fees | ₹15,000 Get Fees details |
Duration | 3 years |
Course Level | Doctorate Degree |
Mode of Course | Full Time |
Official Website | Go to Website |
Type of University | Public/Government |
Ph.D. in Marketing at IIT Madras MBA Fees
The total tuition fee for 3 years Ph.D. in Marketing course is INR 15,000. Apart from this, the DoMS IIT Madras fees for Ph.D. in Marketing include other components such as the security deposit, registration fee and more. After final selection, the fee payment needs to be done for seat confirmation. The fee breakup for the course is showcased in the following table:
| Fee components | Amount (3 years) |
|---|---|
Tuition fee is calculated on the basis of 1st year/semester. Actual amount may vary. | ₹ 15,000 |
The fees might include components other than hostel fees.
Meal Plan is included in mentioned fee.
Hostel fee is calculated on the basis of 1st year/semester. Actual amount may vary. | ₹ 2.13 Lakh |
One-time Payment includes Institute Deposit and Library Deposit. | ₹ 2,000 |
₹ 2.30 Lakh |
Ph.D. in Marketing at IIT Madras MBA Frequently Asked Questions
Ph.D. in Marketing at IIT Madras MBA Highlights
- Thrust Areas for Research:
- Sales Person Performance, Branding in emerging economies
- Corporate identity, B2B Marketing, Entrepreneurial Marketing
- Bottom of the Pyramid Market, Food Marketing
- Gamification in marketing, Human engagement with AI-powered devices
- Consumer behavior online & offline - Perception, Motivation, Intention, etc
- Consumption communities, Luxury, and Environmentally Responsible Consumption, Developing Psychometric measures/scales - Student may be categorized as HTRA (Half-time Teaching/Research Assistant-ship), QIP (Quality Improvement Program*) candidate, or UGC/CSIR fellow under full-time program
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