IIMC Entrance Exam 2018: Paper Analysis

IIMC Exam Analysis

IIMC Entrance Exam 2018 for admission to PG Diploma programs in English/Hindi Journalism, Radio & TV Journalism, and Advertising & PR courses was conducted today, May 27. The exam for all the courses was conducted within a gap of one hour. While the IIMC exam for Print Journalism courses was conducted from 9:00 AM to 11:00 AM, papers for Radio & TV Journalism and Advertising & PR courses were conducted from 12 Noon to 2:00 PM and 3:00 PM to 5:00 PM, respectively.

According to students, the papers for all three courses were fairly easy. However, students found some significant changes in the exam pattern for Print as well as Radio & TV Journalism courses. Read the complete IIMC Entrance Exam 2018 student reaction here.

Further, Shiksha gives you a detailed analysis of IIMC Entrance Exam 2018. Find out the difficulty level, types of questions asked, and marking scheme for the IIMC Entrance Exam 2018 below.

IIMC Entrance Exam for English/Hindi Journalism: Paper Analysis

IIMC Entrance Exam 2018 pattern for admission to the PG Diploma in Journalism course was different than past year papers. Till last year, IIMC papers contained five subjective questions that candidates had to complete in two hours duration. However, in the 2018 paper, the institute also introduced objective questions like MCQs, fill-in-the-blanks, and one-word answers.

Overall, in THE IIMC Entrance Exam 2018, candidates were asked a total of five questions (subjective as well as objective) to be completed in two hours. The maximum mark that candidates could score in the exam was 85. It may be noted that there was no negative marking on the paper.

Here’s a quick question-wise analysis of Print Journalism exam:

Question 1 consisted of three sections as mentioned below:

Question 2 contained four sub-questions and candidates had to attempt any two of those questions. Questions were subjective and mainly related to current affairs such as “India and China have had a historic meeting at Wuhan, China. What are the key takeaways?” Candidates had to adhere to a word limit of 250 words in this question.

Similar to Question 2, in Question 3 also candidates had to write essay-type answers of 250 words. Out of a total number of four questions, candidates had to attempt any two questions on current affairs topics such as “Explain the Cambridge Analytica – Facebook Scandal” and “Analyse India’s performance at Commonwealth Games in Australia.”

In Question 4 candidates had to write two short notes on any of the given eight topics such as “Life of a Journalist”, “Right to Privacy”, “Crowdfunding”, and “India-France Relations.

Question 5 contained fill-in-the-blanks related to grammar. The question had five sub-questions and candidates had to attempt all of them. Some of the questions asked included:

• Explain the difference between Ade/Aid/Aide.

• We need a secretary with ………….. good knowledge of English. (a/ the/ no article is required)

• Rearrange the words to make a sentence – undergoing/ will refurbishment/ be/ this exhibit/ near future/ in the.

IIMC Entrance Exam for Radio & TV Journalism: Paper Analysis

Similar to the Print Journalism paper, the IIMC Entrance Exam 2018 for Radio & TV Journalism course admissions was also easy. However, there were slight changes in the exam pattern for the Radio & TV Journalism course as well.

Similar to the 2017 exam, the 2018 paper for the course contained five questions. However, unlike last year, this year, candidates had to attempt only four questions out of the given five questions. Also, as opposed to the previous year’s paper, this year’s Radio & TV Journalism paper carried a weightage of 75 marks rather than 85 marks.

It may be noted that the institute did not mention the individual weightage of different sections in the exam. However, the question paper stated, “The test is aimed at assessing your awareness of certain issues, communication skills and analytical bent of mind.” The exam did not have any negative markings.

Here’s a quick question-wise analysis of the Radio & TV Journalism exam:

In Question 1 candidates had to write short notes of 150 words on topics such as “Swachh Bharat”, “PM’s recent visit to Nepal”, and “Karnataka Poll Verdict”. Candidates had to write on any three topics of the given five options.

In Question 2 candidates had to describe personalities such as “Khushwant Singh”, “Prabhu Chawla”, and “Arnab Goswami”. Candidates had to describe any three personalities of the given five options in a minimum of ten sentences.

In Question 3 candidates had to write about a TV/Radio program that they like the most and also state the reason for it by citing examples. This question did not have any word limit.

In Question 4 candidates had to state why some personalities were in the news in a minimum of ten sentences. Personalities on which candidates had to write included, “Arjan Singh”, “Vladimir Putin”, “Indu Malhotra”, “Meghna Gulzar”, and “Saina Nehwal”. Candidates had to write on any three of these personalities.

In Question 5 candidates had to translate a paragraph in Hindi and vice-versa.

IIMC Entrance Exam for Advertising & PR: Paper Analysis

IIMC paper for the Advertising & PR course did not hold any major surprises for candidates. Similar to past papers, the 2018 paper contained a total of five questions that candidates had to complete in two hours. There was no negative marking in the exam. However, this year, total weightage for the exam was reduced to 75 marks from 85 marks.

Here’s a quick question-wise analysis of the Advertising & PR exam:

In Question 1 candidates had to write on any one topic of the given two topics. There was no word limit for the question. The two topics included:

• In what ways gender stereotyping is used in advertising? Discuss by giving as many examples of advertisements as you could, to support your answer.

• Discuss any campaign on a social issue that you think is extremely effective by giving reasonable arguments in terms of its execution.

In Question 2 candidates had to critically analyze any two of the given five statements by giving as many examples as possible. Some of the statements were:

• If you are not paying for the product, you are the product.

• Advertising has desensitized consumers and hence, there is no point worrying about its effects.

• Brands are increasingly including social media lingo in advertisements designed for traditional media.

In Question 3 candidates had to write a script for a 40-60 second radio spot on any one of the given four themes – “Digital India”, “Women’s Cricket”, “Girl Child Education”, and “Open Defecation Free (ODF)”. In the question, candidates also had to mention target audience their radio jingle/spot was addressing and why.

In Question 4 candidates had to review a film in 300 words. There were ten options given for films such as “Hichki”, “Padmaavat”, “Toilet: Ek Prem Katha”, “Newton”, “Hindi Medium”, “Raid”, “Raazi”, etc.

Question 5 included two options (as mentioned below) of which candidates had to attempt any one.

• Have you ever felt enlightened by an event in the past that has given you a new perspective on life? Please explain in 300 words.

• If you could meet any of your favorite politicians/ film actors/ sports personalities, who would you prefer to meet and why?

IIMC Entrance Exam 2018 results for all the courses are scheduled to be declared in the second/ third week of June 2018. The merit list for the IIMC Entrance Exam will be prepared based on marks secured by candidates in the written test. Candidates clearing the written exam will then be called for the next round of admissions – group discussion/ personal interview.