SPJIMR launches management programme in Strategic Media and Entertainment
Programme in Strategic Media and Entertainment Management
SP Jain Institute of Management and Research (SPJIMR) is now offering a brand new management programme for those who want to make a career in media and entertainment industry. The Mumbai-based top B-school has launched, Programme in Strategic Media & Entertainment Management (PSMEM), in partnership with The Times of India Group.
The 11-month programme aims to create thoroughbred media professionals, with the help of extensive and insightful experiences of top industry professionals and SPJIMR faculty. Its structure and curriculum is designed in accordance with the media & entertainment (M&E) industry's current and future skill set requirements.
The curriculum had been conceived by top names in the industry, and will be taught by the core faculty of SPJIMR and the industry representing traditional and new media.
PSMEM includes every general management subject — marketing, HR, finance, economics – to be studied through an M&E perspective. The unique component of programme is, its Entrepreneurship Modules (I&II) which encourages entrepreneurial innovation in the media and entertainment space with assessments in the second term. Apart from this, two workshops in design thinking and creativity will be conducted to make the participants industry ready.
The academic council comprises eminent people with experience in the M&E industry like M G Parameswaran (Ambi), brand strategist, founder of Brand-Building.com; Abhinav Chopra, CHRO, Viacom18; Sameer Pitalwalla, CEO and co-founder, Culture Machine Media; Rohit Suri, chief HR and talent officer (South Asia), GroupM; Sandeep A Varma, founder and MD, ICOMO Advertising India and film director; Vikram Sakhuja, group CEO (media and OOH), Madison; and Dr Ashita Aggarwal, associate professor and head of department (marketing), SPJIMR, Mumbai.
ICOMO Advertising India's founder and film director Sandeep A Varma said, "There is a lack of managerial talent among today's professionals. I am glad to be part of such a course, which encompasses the new-age media trends with a focus on technological advancements. I am sure this will create leaders who will justify the positions of future managers/entrepreneurs.
"PSMEM is an absolutely brilliant initiative between the Times Group and SPJIMR. Both fantastic institutions are bringing in media and management skills respectively, offering a real killer combination," Madison's Vikram Sakhuja added.
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Anything you would want to ask experts?Answered 4 days ago
Dear reader,
Lovely Professional University (LPU) is a great substitute for SPJIMR, which offers a decent and respectable platform for higher education. With top-notch mentorship, cutting-edge research facilities, numerous international partnerships, and exceptional academic support specifically des
A
Contributor-Level 10
Answered 4 days ago
Candidates can check below the eligibility for some of the popular courses at SPJIMR:
| Course Name | Common Eligibility |
|---|---|
| PGDM | Graduation with at least 50% aggregate or equivalent CGPA Final year graduation students may also apply |
| PGPM | Graduation with at least 50% aggregate or equivalent CGPA Minimum three years of relevant, full-time work experience at the time of admission |
| GMP | Bachelor's degree with a minimum of 55% marks or an equivalent CGPA in any discipline from a recognised university |
| FPM | Master's degree or other professional qualifications such as CA/ICWA/CS with a Bachelor's degree and at least 55% marks are also considered |
R
Contributor-Level 10
Answered 4 days ago
Candidates can check below the SPJIMR application fee:
| Course | Application Fee |
|---|---|
| PGDM/ GMP | INR 2,000 |
| PGPM | INR 3,000 |
| PGPDM/ FPM | INR 1,000 |
| PGEMP | INR 1,200 |
Note: This is taken from the official sources. It can change.
R
Contributor-Level 10
Answered 4 days ago
SPJIMR offer post graduate courses in the field of management such as:
- Post Graduate Diploma in Management (PGDM)- 2 years
- Post Graduate Diploma in Management Business Management (PGDM BM)- 2 years
- Post Graduate Programme in Management (PGPM)- 18 months
- Global Management Programme (GMP) - 12- 24 mon
R
Contributor-Level 10
Answered 4 days ago
Admission is closed for most of the programmes at SPJIMR for the academic session 2026 as in June. However, admission into Post Graduate Programme in Management (PGPM), Post Graduate Programme in General Management (PGPGM-Executive), Post Graduate Programme in Marketing & Business Management (PGPMBM
R
Contributor-Level 10
Answered 4 days ago
Candidates can check below the total tuition fee of SPIJMR some of the courses:
Courses | Total Tuition Fee |
|---|---|
PGDM | INR 16 lakh- 26.1 lakh |
PG Diploma | INR 11 lakh |
Certificate | INR 25,000- 19 lakh |
Note: This is taken from the official sources. It can change.
R
Contributor-Level 10
Answered a week ago
If any candidate is unable to receive the OTP while applying at SPJIMR Mumbai, they should try resending or reloading the sent OTP. Wait for atleast 15-20 minutes or change the current network settings. If this does not fix the problem of OTP not getting loaded, try using a different Email Id or pho
Contributor-Level 10
Answered a week ago
SP Jain Institute of Management and Research conducts the admission process for all the courses in online mode. Interested candidates can fill the admission forms through the official website. The admissions to SPJIMR Mumbai are now open for certain courses. Candidates can go to the website for upda
Contributor-Level 10
Vipra Shrivastava is MA in English Literature from Delhi University with extensive experience in content writing of over 14 years. She has been handling content for Management, Accounting and Commerce streams for 8
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