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Anum Ansari
Deputy Manager – Content
New Delhi, Updated on Feb 25, 2025 13:17 IST

To meet this demand, the Indian School of Business (ISB) Executive Education has launched the 29th batch of its Applied Business Analytics Programme in collaboration with Emeritus, aiming to equip professionals with advanced skills to leverage AI and analytics for driving business success.

As industries across the globe increasingly turn to AI-driven analytics for smarter business decisions, the need for professionals skilled in data analytics has risen sharply. To meet this demand, the Indian School of Business (ISB) Executive Education has launched the 29th batch of its Applied Business Analytics Programme in collaboration with Emeritus, aiming to equip professionals with advanced skills to leverage AI and analytics for driving business success.

Empowering Professionals to Navigate the AI-Driven Economy

The 14-week online program is specifically designed for professionals eager to enhance their data-driven decision-making skills. By teaching participants how to effectively use data in shaping business strategies, the program prepares them to lead organizations in an AI-driven economy. Participants will learn from ISB's globally recognized faculty and industry experts through a blend of pre-recorded sessions and live masterclasses on cutting-edge topics like Generative AI, Big Data, and Cloud Computing.

The Importance of Analytics in Modern Business

According to Gartner, organizations that harness data and analytics effectively are 23 times more likely to outperform competitors in customer acquisition and 19 times more likely to achieve above-average profitability. This highlights the critical role of skilled professionals in driving business transformation and staying ahead in a competitive market.

The Applied Business Analytics Programme addresses this gap by offering hands-on expertise with real-world case studies, data visualizations, and practical analytics tools. Participants will gain a deep understanding of the ways AI and Generative AI can be applied to business analytics and decision-making.

Programme Highlights: What Participants Will Learn

Through this immersive learning experience, participants will:

  • Collect and prepare data for analysis
  • Implement AI and GenAI in analytics for business growth
  • Analyze datasets and extract valuable business insights
  • Use data-driven decision-making to make informed business decisions
  • Test hypotheses and refine analyses
  • Apply Machine Learning (ML) techniques to solve real-world business challenges

Participants will also get hands-on experience using Tableau for data visualization, and engage in over 15 real-world case studies, enhancing their practical understanding of business analytics.

Interactive and Practical Learning Experience

The Applied Business Analytics Programme offers a unique and interactive learning experience, combining pre-recorded lectures by ISB’s world-class faculty with live sessions led by industry experts. The program includes assignments, quizzes, a capstone project, and access to faculty-designed apps and discussion boards, ensuring that participants are engaged and prepared to apply their learning in real-world scenarios.

Q:   Is it worth doing PGP from ISB?
A:
ISB Hyderabad ranked 32 by the Financial Times Global Ranking 2022. Also, Indian School of Business, Hyderabad has achieved the 100th Triple Crown accreditation from AMBA, EFMD Quality Improvement System (EQUIS), and the Association to Advance Collegiate Schools of Business (AACSB). Additionally, during Indian School of Business, Hyderabad placements 2023, over 222 recruiters visited the campus and recruited over 1,578 students. Some of the names of the ISB Hyderabad top recruiters include Aditya Birla Group, Hindustan Unilever Limited, Tech Mahindra Limited, etc.
Q:   How good is ISB PGPMAX?
A:

The PGPMAX is the only EMBA equivalent course from India to be ranked in the Global Top 50 in The FT EMBA 2022 Ranking. The course is designed for experienced professionals, senior executives, and business owners having 10 to 25 years of work experience. Admission to PGPMAX is based on an interview and profile review. Candidates who have qualified GMAT can also provide their score along with the application. Experienced professionals, senior executives, and business owners with 10 to 25 years of work experience are eligible to apply for ISB PGPMAX. 

Q:   How is ISB Hyderabad for a PGP course?
A:

PGP is the popular programme of ISB Hyderabad. As per media reports, 394 companies offered 1,206 job offers to the 2024 batch students. The total count of students placed was above 850. Additionally, 70 first-time recruiters hired students. More than 50% of offers were made in the Consulting and Technology sector and 10% were from BFSI. 

Modules covered in the program include:

  • Introduction to Business Analytics
  • Data Preliminaries for Analytics
  • Leveraging Generative AI for Business Analytics

Programme Details

  • Duration: 14 Weeks
  • Learning Mode: Online, featuring live masterclasses and self-paced content
  • Start Date: March 31, 2025
  • Fees: INR 1,15,000 + GST
  • Certification: Participants will receive a digital certificate upon successful completion
  • Eligibility: Graduates or diploma holders with relevant professional experience

Empowering Career Growth Through Data Analytics

The Applied Business Analytics Programme stands out for its comprehensive curriculum, designed to provide professionals with the tools they need to make smarter business decisions and gain a competitive edge. With an emphasis on actionable insights and practical skills, the program is a valuable asset for professionals seeking to elevate their decision-making abilities and strengthen their professional portfolios.

Participants will leave the program equipped to navigate the complexities of the AI-driven business landscape, ensuring they are ready to lead in an ever-evolving global marketplace.

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Anum Ansari
Deputy Manager – Content
"Writing is not about accurate grammar, it's about the honest thoughts you put in it". Having a versatile writing style, Anum loves to express her views and opinion on different topics such as education, entertainme Read Full Bio

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