BBA in Digital Marketing 

at Amity University Noida UP, Noida

Yes, direct admission to a three-year BBA course at Amity University Noida is possible. The university offers admission based on the merit scores obtained in the last qualifying exam of Class 12. There is no requirement to qualify for any entrance exam. Further, the selection process is also inclusive of uploading a video-based answers on the official website of Amity Noida. The admission process is common for all the BBA specialisations. For Amity Noida BBA admission candidates need to apply online. To apply for this course, students need to fill an online application form along with submission of all the relevant documents and payment of application fee. 

Amity Noida offers scholarship to BBA students based on Class 12 score. Students securing the specified aggregate are eligible for the merit scholarship. Below is the criteria:

Scholarship Criteria	Scholarship %
95% aggregate and above in (CBSE/ISC) Board of Class 12	100%
90-94.99% aggregate and above in (CBSE/ISC) Board of Class 12	50%

Yes, Amity Noida offers a three-year BBA course. The university offers BBA course across 16 specialisations. Along with these specialisations, the university provides international and 3 continent specialisations among others. All these programs offer 5 
week Study Abroad Program at no additional Tuition Fee. Find below the list of all BBA specialisations offered at Amity University Noida:

BBA Specialisations
Family Business & Entrepreneurship	International Business	International Business with Artificial Intelligence
Marketing & Sales	Financial Services & Markets	Business Development
Artificial Intelligence	Business Intelligence & Data Analytics	Healthcare Management
BBA (3 Continent)	International Business with Artificial Intelligence- 3 Continent	International Business with Artificial Intelligence- International
International	International Business - Evening	Real Estate and Urban Infrastructure
Tourism Management	-	-

No, Maths is not compulsory for admission to Amity Noida. However, for BBA admission candidates must have secured Class 12 with 60% aggregate in English as the main subject and three other academic subjects (excluding second language, Physical Education, Fine Arts, Performing Arts or any other Vocational /Non-Written subjects). Candidates who passed this course requirements may apply online on the official website of Amity Noida for a three-year BBA course. 

Amity University Noida offers BBA in a full-time mode. The university offers BBA courses across more than 10 specialisations such as Bankinf & Finance, Artificial Intelligence, Business Development, Business Analytics, Design Thinking, Digital Marketing, etc. Amity Noida also provides an opportunity to study a part of the programme internationally at the Amity Campuses in London, Dubai, New York or Singapore through a 5-week Study Abroad Program. As per the placement records, top recruiters such as Amazon, EY, HCL, Zomato, etc., have visited during the campus placement.

Amity University Noida 2025 placements report has been released. According to the same, over 110 companies visited the campus during the 2025 drive. The highest package was recorded at INR 35.9 LPA, and the average salary stood at INR 9.6 LPA. Further, the median salary offered by companies was INR 6 LPA. Amity placements 2024-25 recorded 3 companies offering international placements.

Hostel fee is one of the main component of Amity Noida total fee structure. Check below the hostel fee for top Amity University courses:

Course Name	Hostel Fees
BA LLB (Hons)	INR 4.25 lakh
BTech	INR 3.40 Lacs - INR 4.25 lakh
MBA	INR 1.85 lakh
BBA	INR 2.55 Lacs - INR 3.97 lakh
BCA	INR 2.55 Lacs - INR 4.25 lakh

Amity University Noida eligibility criteria can vary from course to course. Students seeking to enrol into any of the courses offered at the university need to ensure that they satisfy both the basic eligibility along with the selection requirements of the desired programme. The basic eligibility criteria for the university is as follows:

• Amity University Noida UG admissions require students to pass Class 12 from a recognised board
• Amity University Noida PG admissions require students to graduate from a recognised university

As of now, the 2023 placement Statistics for Amity School of Fashion Technology have not been released. Nonetheless, based on the 2022 placement figures, the highest package and average salary offered during the 2022 placements at Amity School of Fashion Technology were INR 7 LPA and INR 4.5 LPA, respectively. The institutes notable recruiters include Tommy Hilfiger, Calvin Klein, Ritu Kumar, Uniqlo, Marks & Spencer, among others.

Amity School of Fashion Technology offers courses at UG and PG level. The eligibility requirements may vary from course to course. Tabulated below are the eligibility criteria for Amity School of Fashion Technology courses:

Course Name	Eligibility
MBA	UG degree with minimum 50% aggregate
BDes	Pass Class 12 with minimum 50% aggregate (The final aggregate is calculated based on scores obtained in English and three academic subjects)
MDes	UG degree with minimum 50% aggregate in Fashion Design/ Textile
PhD	PG degree with minimum 50% aggregate in Fashion Design/ Fashion Technology/ Management