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PGP in Applied Marketing 

  • Private Institute
  • Estd. 2023

PGP in Applied Marketing
 at 
Altera Institute 
Overview

Total Tuition Fees

16.44 Lakh
Get Fees details

Duration

15 months

Course Level

PG Diploma

Mode of Course

Full Time

Average package

16.65 Lakh

Official Website

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Seat breakup

180

Type of University

Private
PGP in Applied Marketing
Table of content
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PGP in Applied Marketing
 at 
Altera Institute 
Fees

Fee componentsAmount (15 months)
16.44 Lakh
3.00 Lakh
19.44 Lakh
Info IconThese are based on information available on various sources. Latest values may differ.
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  • Placements
  • Courses & Fees

PGP in Applied Marketing
 at 
Altera Institute 
Highlights

  • This course is Industry Backed with Industry Curriculum and Mentors, also with Capstone Project
  • The course includes Mentorship Program, 4 Month Internship, Pre Placement Offers, Digital Marketing, Structure

PGP in Applied Marketing
 at 
Altera Institute 
Curriculum

PGP in Applied Marketing
 at 
Altera Institute 
Students Ratings & Reviews

4.8/5
Verified Icon8 Verified ReviewsInfo Icon
Placement Review IconPlacements4.9
Infrastructure Review IconInfrastructure4.5
Faculty Review IconFaculty & Course4.8
Crowd Review IconCampus Life4.8
Money Review IconValue for Money5
A
Anshul Verified Icon
PGP in Applied Marketing - Batch of 2024
Offered by Altera Institute
4.8
5Placements4Infrastructure5Faculty5Crowd & Campus Life5Value for Money
Really Interesting and Industry-Backed Curriculum
Placements: Various companies across various domains came for placements at Altera like Blinkit, Jubilant, Godrej Consumer Private Limited, Honasa, 1 Digital Stacks, Himalaya Wellness, and many more for job roles like Key Accounts Manager, Performance Marketing, etc.
Infrastructure: The campus is located at DLF 9A, Phase 3, and it really looks like a corporate setup already, so that subconsciously, students feel like they are working in a real corporate setup. Faculty at Altera is very supportive and are industry experts in specific domains.
Faculty: Students at Altera are not taught from books or by professors. Rather, they get the opportunity to learn from industry experts on real-life business problems. The curriculum is really very interesting here. It’s all about learning by doing. Prior to job placements, students get the opportunity to work on live projects also.
Reviewed on 4 Jan 2025Read More
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L
Lakshita P Verified Icon
PGP in Applied Marketing - Batch of 2024
Offered by Altera Institute
5
5Placements5Infrastructure5Faculty5Crowd & Campus Life5Value for Money
Best college if you have a passion for applied marketing and related fields.
Placements: Top roles were offered in the field of Digital marketing, e-commerce, brand management, etc. The recruiting companies were Mamaearth, well professionals, Godrej, Group, etc. Before our placements, we got to gain experience by live projects and other on-hand experiences.
Infrastructure: The infrastructure is good, with good-based camps for classes and breakout rooms for discussion and mock interviews. The canteen is nice, with great coffee and very reasonable as well. It is in DLF 9A building, and the view from the 14th floor is amazing.
Faculty: The mentors are very well-qualified, and the curriculum is also super good with updated concepts and the latest case studies. It is a complete vocational and practical course. We were taught everything from traditional to modern marketing and how it has taken shape.
Reviewed on 4 Jan 2025Read More
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S
Simran Gupta Verified Icon
PGP in Applied Marketing - Batch of 2024
Offered by Altera Institute
5
5Placements5Infrastructure5Faculty5Crowd & Campus Life5Value for Money
Great college for marketing careers.
Placements: For batch of 2024, the average CTC is 15 LPA, with a median of 14 LPA, the highest being 24 LPA, Average Fresher Salary 13.1 LPA. Top Recruiters at Altera for 2024 batch - Well, Godrej, Himalya, Purple.com, AU Small Finance Bank, Mama Earth, Blinkit, 1DigitalStack.ai, Jubilant FoodWorks. Top Roles offered are commerce management, Brand Management, and commerce growth.
Infrastructure: The Campus, set within a sleek corporate building, combines youthful vibrancy with a professional tone. A cozy canteen adds charm, offering a perfect spot to work on the never-ending assignments and a library acting as a focal point for all the important business newspapers, magazines, and books.
Faculty: Mentors and Teachers are Industry Practitioners with experience working for the leading FMCG companies like HUL and ITC. The Curriculum is hands-on, divided into 4 semesters, and makes students industry-ready where we are able to move the needle from the first day at work.
Reviewed on 3 Jan 2025Read More
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P
Prachi Garg Verified Icon
PGP in Applied Marketing - Batch of 2025
Offered by Altera Institute
4.6
5Placements4Infrastructure5Faculty4Crowd & Campus Life5Value for Money
One of the best decisions for your career and growth.
Placements: The placement for the batch of '24 was 100% for the people who wanted to get placed. The highest package was 24 LPA, while the average package was 15 LPA and the lowest was around 8 LPA. The top recruiting companies include: Honasa, Blinkit, Godrej, Well, and Group M. All the students got internships. Roles offered were Key Account Manager, Deputy Manager, and E-com Manager.
Infrastructure: Our classrooms are well-equipped with Wi-Fi and projectors. We also have access to a well-stocked library for research and study purposes, along with a recording room. We also have a canteen that serves ready-to-eat and drink options, and vending machines for quick snacks and beverages. Altera does not have its own hostel; it offers housing options that are optional. Currently, I'm staying in a PG.
Faculty: The faculty is a great mix of experienced professors and industry professionals, who provide us with practical insights and hands-on experience regarding industry trends. They are really invested in student learning. The curriculum is designed to be highly relevant and industry-focused; it focuses on all essential concepts while incorporating case studies, live projects, and practical assignments. We are taught how to handle real-world business challenges. We have midterms and endterms with surprise quizzes and tests. The exams test your concepts and understanding; they are challenging but manageable if you really pay attention.
Other: I chose this course because it perfectly aligns with my career goals and offers a good balance of practical learning with hands-on experience of concepts through live projects. The program focuses on industry-oriented skills, case-based learning, and real-world exposure, and our being taught by industry experts really stood out to me. The best part is the curriculum and interactive guest sessions that we have. The entire course is really vigorous, and the campus is in the heart of the city. We are surrounded by corporations and dream companies.
Reviewed on 17 Dec 2024Read More
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A
Amarnath Ashokan Verified Icon
PGP in Applied Marketing - Batch of 2025
Offered by Altera Institute
4.8
5Placements4Infrastructure5Faculty5Crowd & Campus Life5Value for Money
India's only marketing B-school.
Placements: The highest salary package offered in the previous batch was 24 LPA. The average salary package offered was 15 LPA. It is expected to spike this year with many new top-tier companies on campus for recruitment. Companies that visited last year were Mamaearth, Group, Blinkit, Himalaya, and many more.
Infrastructure: The college campus is beautifully designed to accommodate a basecamp, library, several breakout rooms, cafe, and office room. The institute is very helpful in finding students a place for accommodation if they are coming from outside Gurgaon, and like me from Bengaluru.
Faculty: Each mentor here in this institute did an MBA from top B-schools in the country. They worked in big global companies for many years. Thus, the curriculum designed here is in the way that it applies marketing to the actual business scenarios.
Other: It is worth the money you invest here as fees. The previous batch received placement offers that were 2.5X their previous salaries.
Reviewed on 28 Nov 2024Read More
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PGP in Applied Marketing
 at 
Altera Institute 
 
Frequently Asked Questions

Q:   What are the fees and financing options at Altera Institute?
A: 

The tuition fee is INR 15.44 lakh at  Altera Institute. The programme fee can be paid through all common online modes of payment like credit card, UPI etc. Find below the fee break-up of different components:

  • One-time Fee: INR 1 lakh
  • Total Fee: INR 16.44 lakh
  • Hostel Fee: INR 3 lakh onwards.
Q:   What kind of jobs can I target on completion of PGP programme at Altera Institute?
A: 

On successful completion of the programme at Altera Institute, students will be able to target jobs such as Brand Manager, Product Manager, eCommerce Category Manager, Creative Strategist, Digital Marketer, Performance Marketer and other roles that come under the Marketing umbrella. The average package offered at the institute is INR 16.65 LPA.

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Q:   How can I apply for scholarship at Altera Institute?
A: 

Altera  Institute wants to enable the best students to have the opportunity to join the program. Once students pass the interview round with a mentor, selected students will be automatically eligible for scholarships upto 30% of the fees.

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Q:   What is the success rate of campus placements at Altera Institute?
A: 

The PGP in Applied Marketing Class of '24 achieved impressive placement outcomes, with a median package of INR 18.10 LPA.. The highest package offered during Altera Institute placements in 2025 was INR 26.08 LPA. See the table below to know more:

ParticularsPlacement Statistics- 2025
Highest PackageINR 26.08 LPA
Median PackageINR 18.10 LPA
Average PackageINR 16.65 LPA

 

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XAT
CAT
NMAT
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PGP in Applied Marketing
 at 
Altera Institute 
Placements

ParticularsStatistics (2025)
Average SalaryINR 16.65 Lakh
Highest SalaryINR 26.08 Lakh
Median SalaryINR 18.10 Lakh
Lock IconTop Recruiters for Altera Institute
Flipkart
GODREJ
Hindustan Unilever
Jubilant
USV Limited
View placement details

PGP in Applied Marketing
 at 
Altera Institute 
Entry Requirements

General
GraduationUp Arrow Icon
  • 50%
XATUp Arrow Icon
  • N/A
NMATUp Arrow Icon
  • N/A
CATUp Arrow Icon
  • N/A
Conditional OfferUp Arrow Icon
  • Not mentioned

PGP in Applied Marketing
 at 
Altera Institute 
Admission Process

  • Admission process

Important Dates

ALL
CAT
XAT
NMAT
Nov 19 - 20, 2025
XAT 2026 mock test 3
Jul 10 - Dec 5, 2025
XAT 2026 Exam registration
Aug 1 - Dec 16, 2025
NMAT 2025 Rescheduling Window

PGP in Applied Marketing
 at 
Altera Institute 
Cutoffs

Filter Icon2
GenderDown Arrow Icon
QuotaDown Arrow Icon
NMAT round-wise cutoff Rank: (undefined-All India)
Round2025
1225
CAT round-wise cutoff Rank: (undefined-All India)
Section2025
VRC-
DILR-
QA-
TOTAL85
XAT round-wise cutoff Rank: (undefined-All India)
Round2025
185
View Cutoff Details

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PGP in Applied Marketing
 at 
Altera Institute 
 
Students also asked

Q:   What kind of roles were students hired for at Altera Institute?
A: 

The students of the 2025 batch get hired for new-age and high-growth job roles at Altera Institute. Some of the job roles include Brand Management, Category Management, Key Account Management, Strategy roles like Founder's Office and Entrepreneur in Residence, among others.

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Q:   Does Altera Institute of Management really provide 100% placements with good average salaries?
A: 

Altera Institute has released the interim placement report for the PGP Class of 2025. According to the report, 70% of the PGP Class of 2025 has been placed in Month 10 of the 15-month program. Check out the table below:

ParticularsPlacement Statistics (2024)Placement Statistics (2025)
Highest SalaryINR 24 LPAINR 26.08 LPA
Median SalaryINR 14.1 LPAINR 18.10 LPA
Average SalaryINR 15 LPAINR 16.65 LPA

 

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Q:   What is the highest package offered at Altera Institute?
A: 

The Altera Institute highest package offered during the 2025 placement drive stood at INR 26.08 LPA. See the table below to know more:

Particulars

Placement Statistics -2024

Placement Statistics -2025

Highest package

INR 24 LPA

INR 26.08 LPA

 

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Q:   Is CAT mandatory for Altera Institute PGP course admissions?
A: 

No, CAT is not specifically mandatory for Altera Institute PGP course admissions, instead, candidates need to appear for any national level entrance exam for MBA admissions. However, if you don't have a competitive exam score such as (CAT, NMAT, GMAT, XAT), you will be required to take Altera's own aptitude test, the ALNAT. There is no additional fee for taking ALNAT; it is part of the application process.

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Q:   What is the salary package offered at Altera Institute?
A: 

Altera Institute has released the interim placement report for its PGP Cohort 2025. According to the report, the highest and median packages offered during Altera Institute placements in 2025 was INR 26.08 LPA and INR 18.10 LPA. While the average package was INR 16.65 LPA. 

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PGP in Applied Marketing
 at 
Altera Institute 

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PGP in Applied Marketing
 at 
Altera Institute 
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PGP in Applied Marketing
 at 
Altera Institute 
Contact Information

Address

Altera Institute, Building 9A, Cyber City, Gurugram

Gurgaon ( Haryana)

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