

BBA in Digital Marketing at IMS Kolkata Overview
The IMS Kolkata BBA in Digital Marketing is one of the most opted specialisations. The IMS Kolkata admission to BBA in Digital Marketing is based on the performance in CET. The tuition fee for the BBA in Digital Marketing branch is INR 2,49,000.
Total Tuition Fees | ₹2.49 Lakh Get Fees details |
Duration | 3 years Get Curriculum |
Course Level | UG Degree |
Mode of Course | Full Time |
Official Website | Go to Website |
Type of University | Private |
BBA in Digital Marketing at IMS Kolkata Fees
Tuition, one-time fees, registration fees, test fees, and other costs are all included in IMS Kolkata BBA in Digital Marketing fee. Depending on the split of the cost for the most recent year, the candidates may be required to pay additional fees. INR 2,49,000 is the entire amount of tuition for BBA in Digital Marketing at IMS Kolkata.
| Fee components | Amount (3 years) |
|---|---|
The fees might include components other than tuition fees. | ₹ 2.49 Lakh |
One Time Payment Includes Caution Deposit (Refundable) | ₹ 5,000 |
₹ 2.54 Lakh |
BBA in Digital Marketing at IMS Kolkata Highlights
- The Course Also Offers 4yrs of Research Programme.
BBA in Digital Marketing at IMS Kolkata Curriculum
Students can download the IMS Kolkata BBA in Digital Marketing curriculum from the link provided below. Candidates will be able to access semester-wise course structure, electives and detailed course content in the curriculum PDF. The detailed course curriculum details for BBA in Digital Marketing is provided below:
BBA in Digital Marketing at IMS Kolkata Frequently Asked Questions
IMS Kolkata offers BBA for three-year programme across three specialisation. For getting admission in BBA, candidate should require to appear for CET exam conducted by MAKAUT and fulfill the eligibility criteria as set by the institute, the below table represents the BBA Specialisation, seat intake with eligibility:
BBA | ||
|---|---|---|
Specialisation | Seat Intake | Eligibility |
General | 60 | Class 12 with English |
HM | 60 | Class 12 with English |
Accountancy, Taxation, Auditing | 60 | Class 12 with English |
For getting a seat in BBA at IMS, the candidate should have class 12 with English as a compulsory subject with minimum marks for consideration. The selection will be entrance based exam called CET examination. Refer the below table for better understanding:
Parameter | Details |
|---|---|
Course | BBA |
Eligibility | Class 12 with English Exams: CET |
Yes, IMS Kolkata offer BBA for duration of three years. The eligibility and selection process for BBA in IMS is based on entrance exam. For getting admission in IMS Kolkata candidate should have valid score/rank in CET entrance exam. BBA offers three specialisation which are listed below:
Parameters | Details |
|---|---|
BBA Specialisation |
|
Eligibility | Class 12 with English Exams: CET |
The overall highest package offered to the 2024 batch was INR 2.30 LPA and was made to MHA students. Earlier, the highest package offered in 2023 was INR 2.85 LPA. The table below showcases the IMS Kolkata highest package trends for various courses:
Course | Highest Package (2022) | Highest Package (2023) | Highest Package (2024) |
|---|---|---|---|
MBA | N/A | INR 1.85 LPA | INR 1.90 LPA |
BBA | INR 1.80 LPA | INR 2.85 LPA | INR 1.82 LPA |
MHA | INR 2.16 LPA | INR 1.96 LPA | INR 2.30 LPA |
BBA HHA | N/A | INR 1.78 LPA | INR 1.80 LPA |
BCA | INR 2.16 LPA | INR 1.85 LPA | INR 1.85 LPA |
BTTM | INR 1.20 LPA | INR 1.92 LPA | INR 1.92 LPA |
BBA HM | INR 1.44 LPA | INR 2 LPA | INR 2.10 LPA |
MPH | N/A | N/A | INR 1.85 LPA |
Yes, Students interested in IMS Kolkata admissions need not appear in the CAT exam. Institute of Management Study, Kolkata offers a large diversity of courses to students in Management field. IMS Kolkata admissions are held mostly on the basis of merit. Students seeking course admissions must clear their previous qualifying examination and apply for their preferred exam on the basis of their scoring. Students can visit the official website to learn more regarding the course-wise eligibility and specialisation details.
BBA in Digital Marketing at IMS Kolkata Placements
BBA in Digital Marketing at IMS Kolkata Entry Requirements
BBA in Digital Marketing at IMS Kolkata Admission Process
- CounsellingAdmission is through counseling based on the rank obtained in Common Entrance Test (CET) conducted by the Maulana Abul Kalam Azad University of Technology, West Bengal.
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BSc ( MEDICAL Instrumentation & Critical Care Tech)
BSc (MLT)
BSc (HHA) (Hospitality & Hotel Administration)
BSc. (Media)
BSc. (Animation & Flim Making )
BSc ( VFX& Flim Making)
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BSc ( VFX& Flim Making) Weekend
BSc Dietetics and Nutrition
BSc EVS
BSc Stat
Bsc Eco
Institute of Management Study Kolkata admission is based on merit and entrance test. The institute accepts national entrance exams such as JEMAT, CET, and others. Candidates must qualify for the eligibility criteria set by the university for the desired course. IMS Kolkata offers applications through online mode.
The Institute of Management Study has a rating of 7.3/10. Admission is on merit and entrance based. It is a good option as it provides a wide range of courses and the fees for each course are reasonable. The faculty members here are approachable and ready to provide help to you anytime. The campus is quite good. Hostel facilities are also available
IMS Kolkata appoints experinced and trained faculty members and offers quality education to the students. The faculty focuses on therotical and practical knowledge to the students. The faculty engages the students with the latest activities innovative teaching and quality research.
Some of the top recruiters of Institute of managment are ;
- tata consultancy service
- Amazon
- Apple
- Boston Consulting Group
- jp Morgan
- Deloitte
- Accenture
- Morgan Stanely
- A.T. Kearney
- Aditya Birla Group
these companies are known for recruiting MBA graduates for management students in India
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BBA in Digital Marketing at IMS Kolkata News & Updates
BBA in Digital Marketing at IMS Kolkata Contact Information
93, Mukundapur Main Road, E.M Bypass
Kolkata ( West Bengal)
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