BBA (Hons) in Digital Marketing 

at SRM School of Management, Kattankulathur

The first semester subjects of any course, including BBA in Digital Marketing, are to create a foundational base for the curriculum and create an understanding for the upcoming semesters. The names of the subjects included in the first semester of the BBA in Digital Marketing course at SRM School of Management are as follows: 

• Principles of Management
• Fundamentals of Financial Accounting 
• Basics of Production and Operation Management 
• Tamil-I/ Hindi - 1/ French
• Managerial Economics
• English 

The eligibility requirements to get admission into the BBA course at SRM School of Management is candidates must  complete their Class 12 with a minimum aggregate of 50%. Additionally, for the admission process, the school releases the merit on the basis of scores candidates achieved in their higher senior secondary. Moreover, the provision of direct admission is not explicitly mentioned on the official website of the university. 

There are several factors that candidates can consider while comparing the BBA course of SRM School of Management with other institutes and colleges. Firstly, candidates are suggested to identify their concern; for example, if fees are the concern, then candidates must compare the colleges on the basis of their fee structure and affordability. In the same way, candidates can compare the colleges and institutions on the basis of various factors: 

• Shiksha Rating
• Location
• Seats
• Cutoff
• Admission Criteria, etc. 

Yes, you can get into SRM School of Management BBA with 70% in class 12th. A minimum of a 50 per cent mark in class 12th from a recognised educational board is required for a three-year professional undergraduate study in business management. However, it may vary from 50% to 60% depending upon the cutoff and number of students applied.

The placements at SRM School of Management  are good. The following table presents the placement statistics for SRM School of Management:

The location of the SRM University Noida Campus is suitable. Overall, Placement percentage was around 50%. Companies like Genpact, TUB, TCS come for campus placement. Average CTC is around 3 Lacs per annum for freshers and 3.5 Lacs per annum for people having some years of experience. Internship Facility is provided by the college itself in various firms. About 85% students got placed. The most pay available is 80 lacs per year, the average income is around 60 lacs per year, and the lowest salary available is 40 lacs per year. Many students won managing director positions.

SRM School of Management  provides decent placements to its students. Refer to the table below to know more about the placement statistics:

Some of the important tips to prepare for the SRM School of Management placement interview are mentioned below:

• Create an effective resume
• Prepare for Aptitude test. The topics like quants, logical reasoning, data interpretation, and so on should be brushed up
• Work on your soft skills. These skills prepare you for real-world challenges, such as communicating effectively, stress management, time management, and others
• Prepare a few current affairs topics for the GD round
• Work on grooming your personality

SRM School of Management offers a large collection of courses in various domains of Management. Students can choose from BBA, MBA, and PhD courses. These programs prepare the students for a solid career prospect in the corporate industry. The BBA programs are offered in 3 distinct specializations: Business Administration, Digital Marketing, and Data Science. For students seeking SRM School of Management MBA admissions, below are the available specializations:

1. Business Administration
2. Banking and Financial Service
3. Health Care and Hospital Management
4. Artificial Intelligence and Data Science
5. Business Analytics
6. Digital Marketing
7. Financial Services along with NSE
8. Sports Management
9. Logistics and Supply Chain Management
10. Project Management
11. Family Managed Business