SRM School of Management
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BBA (Hons) in Digital Marketing 

  • A++ NAAC accredited
  • Private Institute
  • Estd. 1994
BBA (Hons) in Digital Marketing
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BBA (Hons) in Digital Marketing
 at 
SRM School of Management 
Overview

Total Tuition Fees

4.50 Lakh
Get Fees details

Duration

Course Level

UG Degree

Mode of Course

Full Time

Average package

6.60 Lakh

Official Website

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Seat breakup

60

Type of University

Private

BBA (Hons) in Digital Marketing
 at 
SRM School of Management 
Fees

Fee componentsAmount (4 years)
4.50 Lakh
4.50 Lakh
Info IconThese are based on information available on various sources. Latest values may differ.

BBA (Hons) in Digital Marketing
 at 
SRM School of Management 
Highlights

  • Students can choose to add a 4th year to their education to obtain a BBA (Hons.) degree in accordance with NEP regulations.

BBA (Hons) in Digital Marketing
 at 
SRM School of Management 
Curriculum

BBA (Hons) in Digital Marketing
 at 
SRM School of Management 
Students Ratings & Reviews

5/5
Verified Icon2 Verified ReviewsInfo Icon
Placement Review IconPlacements5
Infrastructure Review IconInfrastructure5
Faculty Review IconFaculty & Course5
Crowd Review IconCampus Life5
Money Review IconValue for Money5
S
Shivali MD Verified Icon
BBA (Hons) in Digital Marketing - Batch of 2024
5
5Placements5Infrastructure5Faculty5Crowd & Campus Life5Value for Money
It is the best college for BBA digital marketing in India.
Placements: Around 80% of students are placed in our course. The highest salary package offered is 6 LPA. Goldman Sachs, Delloite, and E&Y are the top recruiting companies. About 90% of students got internships at various companies. Manager is the top role in BBA. There are various roles offered based on the personal interests of students.
Infrastructure: Our classrooms are well-ventilated and very comfortable. The library has various books to choose from. Study materials available in the library aid in understanding the concepts easily. The quality of food in the SRM hostel is good. In case of any medical emergency or medical assistance, they give good care and help students.
Faculty: Teachers are well qualified and knowledgeable about the subjects they teach. The quality of teaching is outstanding as we have the right amount of exposure. This course is not only academically oriented but also makes students industry-ready. Semester exams are easy if students are attentive in class. The pass percentage is 40%.
Other: The best thing about our course is that we get exposure in the right way. There are various events organised in and around the campus. The management allows us to come up with and get the right exposure with the events in SRM.
Reviewed on 22 Sep 2022Read More
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A
Aradhya Chauhan Verified Icon
BBA (Hons) in Digital Marketing - Batch of 2024
5
5Placements5Infrastructure5Faculty5Crowd & Campus Life5Value for Money
Review of SRM School of Management,SRMIST.
Placements: The highest salary package offered is 6 LPA, and the average is 4 LPA. More than 80% of students were placed in BBA. Top recruiters are Goldman Sachs, Deloitte, Eny, etc. Top roles offered to students are managers, human resource managers, marketers, digital marketers, etc.
Infrastructure: All the expected facilities, such as Wi-Fi, labs, classrooms, water dispensers, a huge library, etc., are provided. The quality of the facilities is unmatched, especially the size and number of books available in the library. Our faculty and management take care of any issues that may arise, even infrastructure-related, in a timely manner.
Faculty: Professors are knowledgeable, great at teaching, and more than qualified for the job. The course is relevant to the current job market since it is updated on a yearly basis. This ensures students are up-to-date on the current hiring trends and are well-equipped for the job.
Other: Campus life is amazing, with non-stop events, club activities, extracurricular activities like sports, etc.
Reviewed on 22 Sep 2022Read More
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A
Anonymous
BBA (Hons) in Digital Marketing - Batch of 2026
4
3Placements5Infrastructure4Faculty4Crowd & Campus Life4Value for Money
Overall, my experience with this college is good.
Placements: This college has a great cell working hard day and night for students. The placements are way too good if you compare them to other colleges with the same fee structure. Average packages are 6 lacs. A variety of companies visit our college for placement purposes, such as Amazon, Tata, Accenture, etc.
Infrastructure: When it comes to infrastructure and facilities, this college has a decent building and basic necessities. The college has rich infrastructure and ambiance, spread over acres of land. Facilities like a lab, library, auditorium, and lecture halls are also there.
Faculty: The college teachers are good; they are qualified and experienced. Teaching quality is excellent, as they teach more practical than theoretical. Effective sessions are organised for the students. Pass percent is 70%. The course curriculum is updated and relevant.
Reviewed on 2 Dec 2023Read More
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BBA (Hons) in Digital Marketing
 at 
SRM School of Management 
 
Frequently Asked Questions

Q:   What are the subjects offered in the first semester of BBA in Digital Marketing course at SRM School of Management?
A: 

The first semester subjects of any course, including BBA in Digital Marketing, are to create a foundational base for the curriculum and create an understanding for the upcoming semesters. The names of the subjects included in the first semester of the BBA in Digital Marketing course at SRM School of Management are as follows: 

  • Principles of Management
  • Fundamentals of Financial Accounting 
  • Basics of Production and Operation Management 
  • Tamil-I/ Hindi - 1/ French
  • Managerial Economics
  • English 
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Q:   Can I get into SRM School of Management BBA with 70% in class 12th?
A: 

Yes, you can get into SRM School of Management BBA with 70% in class 12th. A minimum of a 50 per cent mark in class 12th from a recognised educational board is required for a three-year professional undergraduate study in business management. However, it may vary from 50% to 60% depending upon the cutoff and number of students applied.

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Q:   What is the duration of BBA courses offered at SRM School of Management?
A: 

SRM School of Management offers a BBA course for the duration of three years, divided into six semesters. Additionally, the school also offers a BBA (Hons) course for the duration of four years, divided into eight semesters. Both of the courses are offered in full-time mode. The eligibility requirement to get admission into the BBA course is that candidates must complete their Class 12 with a minimum aggregate of 50%. Admission process is merit-based. 

 
 
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Q:   What is the eligibility criteria to get the SRM SOM BBA scholarships in subsequent years?
A: 

All Scholarships offered for the BBA at SRM SOM will be processed after enrollment in the first year, upon successful verification of all required documents. Any fees paid will be reimbursed or adjusted against the fees for subsequent years, as applicable.

Conditions for renewal:

  • Renewal upon application within the stipulated date every year.
  • No arrears/backlogs at the time of application
  • No breaks in studies/ detention/ disciplinary action/ malpractice.
  • Must possess the required CGPA as stipulated below:
    • Merit Scholarship – 8 CGPA
    • Gender/Regional diversity scholarship – 7 CGPA
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Q:   How many students can do a BBA at SRM School of Management?
A: 

 BBA programme at the Kattankulathur (KTR) campus is 360 students per year. BBA at SRM School of Management Chennai is a three-year undergraduate programme in business administration. The programme provides a holistic learning experience and is much sought after. The eligibility criteria for BBA is any student having passed the qualifying exam (10+2) with 50% and above, and for BBA (Digital Marketing) is any student having passed the qualifying exam (10+2) with 60% and above. The annual fees for BBA is INR 1,15,000, and for BBA (Honours) is INR 1,50,000. 

Download exam sample paper

ISC
Tamilnadu 12th
CBSE 12th

BBA (Hons) in Digital Marketing
 at 
SRM School of Management 
Placements

ParticularsStatistics (2025)
Average SalaryINR 6.60 Lakh
Highest SalaryINR 65.00 Lakh
Lock IconTop Recruiters for SRM School of Management
Accenture
Accolite
Aditya Birla Group
Amazon
Bajaj Finserv
Dell
Ford Motors
Maruti Suzuki
Microsoft
NOKIA
PayPal
Philips India
pwc
Redbus.in
Reliance
View placement details

BBA (Hons) in Digital Marketing
 at 
SRM School of Management 
Entry Requirements

General
Requirements for 12th gradeUp Arrow Icon
  • 50%

BBA (Hons) in Digital Marketing
 at 
SRM School of Management 
Admission Process

    Important Dates

    ALL
    ISC
    TAMILNADU 12TH
    CBSE 12TH
    Feb 17 - Mar 5, 2026
    Conduct of CBSE 12th Exams 2026
    Feb 12 - Apr 6, 2026
    Conduct of ISC Exams 2026
    Mar 2 - 26, 2026
    Tamilnadu 12th-Conduct of Tamil Nadu 12th Exams 2026

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    BBA (Hons) in Digital Marketing
     at 
    SRM School of Management 
     
    Students also asked

    Q:   What is the placement rate at SRM School of Management?
    A: 

    The placement rate for SRM School of Management  has not been disclosed yet. However, students can have a look at the other placement stats provided by the college:

    Particulars

    Placement Statistics (2025)

    No. of Offers

    8847

    High Paying Offers

    3838

    the highest Package

    INR 65 LPA

    Average Package

    INR 6.63 LPA

    No. of Job Roles

    1,170+

    AskShikshaGPT on App
    Q:   What is the placement scenario at SRM School of Management?
    A: 

    The placements at SRM School of Management  are good. The following table presents the placement statistics for SRM School of Management:

    Particulars

    Placement Statistics (2025)

    No. of Offers

    8847

    High Paying Offers

    3838

    the highest Package

    INR 65 LPA

    Average Package

    INR 6.63 LPA

    No. of Job Roles

    1,170+

    AskShikshaGPT on App
    Q:   How to prepare for SRM School of Management placements interview?
    A: 

    Some of the important tips to prepare for the SRM School of Management placement interview are mentioned below:

    • Create an effective resume
    • Prepare for Aptitude test. The topics like quants, logical reasoning, data interpretation, and so on should be brushed up
    • Work on your soft skills. These skills prepare you for real-world challenges, such as communicating effectively, stress management, time management, and others
    • Prepare a few current affairs topics for the GD round
    • Work on grooming your personality
    AskShikshaGPT on App
    Q:   What is the hostel fee at SRM School of Management?
    A: 

    The hostel is a very friendly, green, lively residential space with infrastructure catering to the needs of students. There is a warm and pleasant environment where students can learn, live, relax and feel at home. From air-conditioned rooms to 24/7 power supply and Wi-Fi facilities to multi-cuisine dining menus and full-time medical support.

    The rooms are divided according to the Number of Students Per Room, it includes 2 & 3 sharing along with the type and the amount varies on these facts.

    2 Sharing inclusive AC is 2,00,000 and Non AC for 2 sharing is  1,60,000
    3 sharing inclusive AC is 1,85,000 and Non AC for 3 sharing is 1,50,000

    AskShikshaGPT on App
    Q:   Is MAT required for SRM School of Management?
    A: 

    You are allowed to join the college by the validators scores in MAT exam . Not only by MAT but also by the enterance exam of STMJEEM FOR PG and applicable scores in GMAT, CAT, XAT, TANCET, CMAT, NMAT, ATMA will be considered.

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    BBA (Hons) in Digital Marketing
     at 
    SRM School of Management 

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    BBA (Hons) in Digital Marketing
     at 
    SRM School of Management 
    Contact Information

    Address

    SRM Nagar, Kattankulathur - Chengalpattu District, Tamil Nadu.
    Chennai ( Tamil Nadu)

    Phone
    4427417777

    (For general query)

    4427417000

    (For admission query)

    Go to College Website ->