Post Graduate Diploma in Marketing
- Private Institute
- Estd. 1955
Post Graduate Diploma in Marketing at XISS Ranchi Overview
XISS offers Post Graduate Diploma in Marketing at PG level. The duration of XISS Post Graduate Diploma in Marketing is of 2 years. In order to get admission to XISS MBA/PGDM, students must fulfil the basic eligibility criteria. Other than this, students can go through the page for more details on XISS MBA/PGDM courses:
Duration | 2 years |
Course Level | PG Diploma |
Mode of Course | Full Time |
Average package | ₹ 8.38 Lakh |
Official Website | Go to Website  |
Seat breakup | 60 |
Type of University | Private |
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Post Graduate Diploma in Marketing at XISS Ranchi Highlights
- XAT 2020 Applications Open - Apply Now @ www.bit.ly/XAT-2k20
- Elective (any 8) (Serial No 1,2,3 are compulsory):
1. Services Marketing
2. Consumer Behaviour
3. Sales and Distribution
4. Econometrics
5. Travel and Tourism Marketing
6. Retail Management - 7. Digital Marketing
8. Project Management
9. Business Modelling using Excel
10. Financial Product & Services Marketing
11. Banking and Insurance Management
12. Customer Relationship Management - Elective (any 5) (Serial No. 13, 15 and 21 is compulsory):
13. Integrated Marketing communication
14. Retail Store Operations
15. Strategic Marketing
16. Business Modelling using Python - 17. Advanced Marketing Analytics
18. Marketing Metrics
19. International Trade
20. Strategic Brand Management
21. Product Management - Electives (any 3):
B2B Marketing
Marketing in Practice
Entrepreneurship Management
International Marketing
Rural Marketing
Post Graduate Diploma in Marketing at XISS Ranchi Curriculum
The Post Graduate Diploma in Marketing course offered at XISS is a 2 years programme. The XISS Post Graduate Diploma in Marketing curriculum comprises various core and elective subjects relevant to the stream of Business and Management Studies. The detailed curriculum can be downloaded in the form of a PDF from the link provided below:
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Post Graduate Diploma in Marketing at XISS Ranchi Frequently Asked Questions
Insurance emerged as the top sector with 26% of PGDM Marketing Management students placed from the 2022-24 batch. The second in the sequence were the Consulting and Financial Services sectors. The following table represents the sector-wise XISS placement percentage for PGDM MM batch 2022-24:
Sector | PGDM MM Placement Percentage (2024) |
|---|---|
Insurance | 26% |
Consulting | 18% |
Financial Services | 18% |
Manufacturing | 8% |
FMCG | 6% |
E-Commerce | 6% |
Banking | 6% |
IT | 4% |
Edu-Tech | 4% |
Retail | 2% |
Asset Management | 2% |
XISS Ranchi offers PGDM course in 4 specialisations, namely Human Resource Management, Rural Management, Financial Management, and Marketing Management. The total tuition fee for the PGDM course is INR 8.90 lakh. Admission to the PGDM course is based on the scores obtained in CAT, XAT, and CMAT, followed by group discussion and a personal interview.
When it comes to comparing XISS Ranchi and IIM Ranchi for MBA, both have their own strengths. IIM Ranchi is one of the prestigious IIMs in India, known for its strong academic curriculum, esteemed faculty, and strong industry connections and also provide excellent packages with the highest package of INR 35.5 LPA.On the other hand, XISS Ranchi offers a practical and industry-oriented approach to MBA education, with a focus on development and social responsibility. While IIM Ranchi may have a wider brand recognition, XISS Ranchi provides a personalized attention to students and the highest of XISS ranchi is INR 20.50 LPA.
The institute has released the highest and average package details for the PGDM batch 2022-24. Take a look at the table below for XISS Ranchi PGDM placement package 2024:
| PGDM Specialisation | Highest Package (2024) | Average Package (2024) |
|---|---|---|
| PGDM HRM | INR 21 LPA | INR 13.10 LPA |
| PGDM Rural Management | INR 18.50 LPA | INR 6.42 LPA |
| PGDM Marketing Management | INR 11.70 LPA | INR 8.38 LPA |
| PGDM Financial Management | INR 11.70 LPA | INR 7.44 LPA |
Download exam sample paper
Post Graduate Diploma in Marketing at XISS Ranchi Placements
| Particulars | Statistics (2024) |
|---|---|
| Average Salary | INR 8.38 Lakh |
| Highest Salary | INR 11.70 Lakh |
Top Recruiters for XISS RanchiPost Graduate Diploma in Marketing at XISS Ranchi Entry Requirements
- 50%
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Candidates must have passed three/four years bachelor’s degree with mentioned marks in any discipline recognized by Association of Indian Universities. Candidates appearing for final year or final semester of their graduate degree examination in academic year 2023-24 are also eligible to appear for the admission process, provided they do not have more than 2 (two) backlogs in all. Such candidates if finally selected, must clear their graduation examination with mentioned marks by August 2024.
Post Graduate Diploma in Marketing at XISS Ranchi Admission Process
- Register and ApplyXAT 2020 Applications Open - Apply Now @ www.bit.ly/XAT-2k20 Interested candidates can apply online with the required information.
- Group DiscussionShortlisted candidates will be called for Group Discussion (GD) based on score obtained in CAT/ XAT/ CMAT.
- Writing Assessment TestEligible candidates need to appear for the Writing Assessment Test (WAT) conducted by the college, based on the marks obtained in CAT/ XAT/ CMAT.
- Personal InterviewEligible candidates need to appear for the Personal Interview (PI) conducted by the college, based on the marks obtained in Writing Assessment Test (WAT).
- Final SelectionCandidates are selected based on the academic marks, CAT/ XAT/ CMAT score and performance in GD, PI & WAT. Weightage will be given as follows: CAT/ XAT/ CMAT score- 40% Academic Record- 20% Group discussion- 5% Personal Interview- 30% WAT- 5% Preference will be given to Engineering, Economics, Commerce, Management and Computer Science graduates and candidates with relevant work experience.
Important Dates
Post Graduate Diploma in Marketing at XISS Ranchi Cutoffs
3CMAT round-wise cutoff Rank: (General-All India)
| Round | 2024 |
|---|---|
| 1 | 45 |
CMAT round-wise cutoff Rank: (OBC-All India)
| Round | 2024 |
|---|---|
| 1 | 45 |
CAT round-wise cutoff Rank: (General-All India)
| Section | 2021 | 2022 | 2023 |
|---|---|---|---|
| VRC | 40 | 40 | 40 |
| DILR | 40 | 40 | 40 |
| QA | 40 | 40 | 40 |
| TOTAL | 60 | 60 | 60 |
CAT round-wise cutoff Rank: (OBC-All India)
| Section | 2021 | 2022 | 2023 |
|---|---|---|---|
| VRC | 40 | 40 | 40 |
| DILR | 40 | 40 | 40 |
| QA | 40 | 40 | 40 |
| TOTAL | 60 | 60 | 60 |
XAT round-wise cutoff Rank: (General-All India)
| Round | 2024 |
|---|---|
| 1 | 35 |
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Post Graduate Diploma in Marketing at XISS Ranchi Students also asked
The overall the highest package bagged by the PGDM batch 2022-24 was INR 21 LPA. The PGDM HRM and PGDM RM highest packages have improved from 2023 to 2024. The specialisation-wise XISS Ranchi the highest package for 2024 has been released, which is mentioned below:
PGDM Specialisation | Highest Package (2023) | Highest Package (2024) |
|---|---|---|
PGDM HRM | INR 20.50 LPA | INR 21 LPA |
PGDM Rural Management | INR 13 LPA | INR 18.50 LPA |
PGDM Marketing Management | INR 18 LPA | INR 11.70 LPA |
PGDM Financial Management | INR 17.50 LPA | INR 11.70 LPA |
Yes absolutely, XISS is a renowned institute that provides high-quality education and training in Management and Social Work. XISS Ranchi is a great option for Social Service education. It's known for its excellent programmes and experienced faculty. The institute provides a range of courses in a supportive learning environment and has a strong reputation in the industry.
Life at XISS Ranchi is good, Xaviers institute of Social Service was established in 1955 and Ranchi, was approved by AICTE.
- Good hostel facilities, rooms are good with the availability of mess and food provided three times.
- Various clubs and activities to gain team management skills.
- A library facility has also been provided on the campus.
- Sports infrastructure is also good- badminton court basketball court etc.
The table below represents the Xavier Institute of Social Service placement trends for the past three years:
| PGDM Specialisation | Placement Statistics (2022) | Placement Statistics (2023) | Placement Statistics (2024) |
|---|---|---|---|
| PGDM HRM | Students placed: 68 | Total students: 69 Students placed: 62 Highest package: INR 20.50 LPA Average package: INR 12.65 LPA | Total students: 75 Highest package: INR 21 LPA Average package: INR 13.10 LPA |
| PGDM Rural Management | Students placed: 64 | Total students: 65 Students placed: 52 Highest package: INR 13 LPA Average package: INR 7.36 LPA | Total students: 55 Highest package: INR 18.50 LPA Average package: INR 6.42 LPA |
| PGDM Marketing Management | Students placed: 51 | Total students: 60 Students placed: 57 Highest package: INR 18 LPA Average package: INR 9.09 LPA | Total students: 59 Highest package: INR 11.70 LPA Average package: INR 8.38 LPA |
| PGDM Financial Management | Students placed: 54 | Total students: 59 Students placed: 53 Highest package: INR 17.50 LPA Average package: INR 8.54 LPA | Total students: 58 Highest package: INR 11.70 LPA Average package: INR 7.44 LPA |
The institute has disclosed the specialisation-wise placement data for 2024. The overall the highest package recorded was INR 21 LPA. Check the complete insights of XISS Ranchi placements 2024 from the table below:
| PGDM Specialisation | Placement Statistics (2024) |
|---|---|
| PGDM HRM | Total students: 75 the highest package: INR 21 LPA Average package: INR 13.10 LPA |
| PGDM Rural Management | Total students: 55 the highest package: INR 18.50 LPA Average package: INR 6.42 LPA |
| PGDM Marketing Management | Total students: 59 the highest package: INR 11.70 LPA Average package: INR 8.38 LPA |
| PGDM Financial Management | Total students: 58 the highest package: INR 11.70 LPA Average package: INR 7.44 LPA |
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