Preparing for Tomorrow: Why a BBA from Chandigarh University with EY's Support is the Smart Choice

After Class 12, every student faces an important question: what course should be chosen? If students dream about managing people, developing businesses, or launching their startups, BBA may be an excellent choice for them. However, today's competitive job market requires more from graduates; they should have not only theoretical knowledge but also specific skills and relevant experience to work in dynamic business settings.

Fortunately, this need will be met in the EY-Powered BBA program at Chandigarh University.

What Is Special about It?

Chandigarh University partnered with Ernst & Young, one of the world-famous companies specialising in providing professional solutions. This cooperation results in preparing students for their careers as future leaders and managers.

Business in a Changing World

Technologies, like AI, business analytics, automation, and digital transformation, are impacting all sectors of business operations and decision-making processes. To adapt to the rapid changes, students must know what business looks like in practice and what qualities are required from graduates. The program's curricula allow them to learn more about industry specifics.

Experiential Learning

Traditionally, educational programs emphasise studying theories. However, nowadays, employers give preference to graduates with skills in using theoretical concepts in practice. In this way, the EY-Powered BBA program includes such forms of learning as:

• Analysis of case studies;
• Conducting projects in collaboration with representatives of the industry;
• Solving practical tasks;
• Participating in interactive classes;
• Business simulations.

Industry-Endorsed Certification

Another essential feature of the program is the opportunity to receive industry-approved certification together with the degree.

Certification:

• Will help to strengthen resume;
• Allow for building skills relevant to industry needs;
• Improve employability;
• Create advantages during the selection process.

In the competitive labour market, this additional step can bring significant results for graduates. 

Acquiring Valuable Professional Skills

Apart from theoretical knowledge, success in the sphere requires professional and soft skills. During training, the program helps to develop such qualities as:

• Leadership and skills of managing a team;
• Ability to communicate in a business setting;
• Analytical skills and strategies;
• Problem-solving competencies;
• Awareness of corporate culture.

Academic Excellence of the Program

Students usually pay attention to ranking of universities when choosing a management program.

At Chandigarh University, the Business and Management Studies Programs are placed among the Top 301-350 globally in the QS World University Rankings by Subject 2026.

Moreover, Chandigarh University was ranked 32nd position among Management Institution in India in NIRF 2025. T

Career Opportunities after the Program

Completing a BBA with the support of EY will open a range of career options for you in various spheres, such as:

• Marketing;
• Finance;
• HRM;
• Business development;
• Operation management;
• Entrepreneurship.

All this is achieved with the assistance of practical education, obtaining relevant certificates, and working closely with representatives of the industry.

Conclusion

The future belongs to managers who are able to apply both theoretical knowledge and industry-specific skills in practice. This goal is achieved with the help of the EY-powered BBA program at Chandigarh University. Experiential learning, industry-oriented certificates, and future-oriented management education will enable you to successfully enter the challenging business world.

Note: The views expressed in this article are of Chandigarh University and do not reflect/represent those of Shiksha.