Sathyabama Strengthens Collaboration with NIQ to Build Future-Ready Technology Talent

Rashmi
Rashmi Karan
Manager - Content
1 min readUpdated on Aug 26, 2026 15:24 IST
Sathyabama University, the pioneer in the education sector, reinforced its commitment to nurturing future-ready technology talent through a high-impact engagement with the Global technology and consumer intelligence company NIQ. The connect session brought together NIQ Senior Leadership, faculty members, and more than 1,200 students.

Sathyabama University, the pioneer in the education sector, reinforced its commitment to nurturing future-ready technology talent through a high-impact engagement with the Global technology and consumer intelligence company NIQ. The connect session brought together NIQ Senior Leadership, faculty members, and more than 1,200 students from Computer Science, Information Technology, and Electrical Engineering disciplines.

The event was presided over by our Vice President, Ms. Maria Catherine Johnson and was attended by Brian Parchem, CIO and Senior Vice President, Enterprise Information Technology (EIT) and Arun Sasindran, India EIT Leader, along with Stephen Rosario, India Tech Talent Acquisition Lead, Ayesha Anjum, India EC Lead, and other members of the NIQ HR team & Stahyabama.

A key highlight of the event was the student innovation showcase, where the top five student teams presented solutions addressing real-world technology challenges. Topics included The LockoutThe Ticket StormThe Cloud BillResponsible AI, and The Future Workplace. Students demonstrated strong problem-solving capabilities by leveraging artificial intelligence and emerging technologies to design innovative approaches for complex industry scenarios. Following evaluations by NIQ leaders, the top three teams were recognised and awarded prizes and certificates for their outstanding contributions.

The engagement also marked a significant milestone as NIQ and Sathyabama University formally signed a Memorandum of Understanding (MoU) aimed at strengthening industry-academia collaboration. The partnership will focus on curriculum development, bridging the gap between academic learning and industry expectations, internship opportunities, technology subject matter expert sessions, and other initiatives designed to improve student employability and innovation capabilities. These objectives align with NIQ's broader university partnership strategy focused on skill development and stronger academic-industry integration. 

As part of the visit, NIQ also launched its campus hiring program at Sathyabama University through a pre-placement session. NIQ leaders shared insights into the company's global technology ecosystem, digital transformation journey, career opportunities, and collaborative culture. Delivering the keynote address, Brian Parchem highlighted NIQ's technology investments, world-class platforms, innovation-driven environment, and the exciting opportunities available for emerging technology professionals.

Building on the momentum from this event, NIQ plans to commence campus hiring activities in the coming weeks and will continue working closely with Sathyabama University to develop skilled, industry-ready talent equipped to thrive in the evolving technology landscape.

Note: The views expressed in this article are of Sathyabama Institute of Science and Technology and do not reflect/represent those of Shiksha.

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Rashmi Karan
Manager - Content

Rashmi Karan is a writer and editor with more than 15 years of exp., focusing on educational content. Her expertise is IT & Software domain. She also creates articles on trending tech like data science,

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Answered 2 months ago

To get admission in Sathyabama Institute of Science and Technology for UG courses, the student should pass Class 12 in Science or commerce from a recognised board.  To get admission in PG courses the applicant must complete graduation with a valid score in the relevant stream.

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Gaurika Chhabra

Contributor-Level 10

Answered 2 months ago

Sathyabama Institute of Science and Technology admission process is given below:

  • Fill the online application form.
  • The final selection is based on merit and Sathyabama All-India Entrance Exam (SAEEE). The institute also accepts CAT, MAT, CMAT, NATA, NEET PG, etc., for admisison in various courses. 
  • The

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Gaurika Chhabra

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Answered 2 months ago

To apply for Sathyabama Institute of Science and Technology BArch, students must be eligible. The eligibility is to pass Class 12 examination with 50% in relevant subjects from a recognised board.

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Gaurika Chhabra

Contributor-Level 10

Answered 2 months ago

Sathyabama Institute of Science and Technology offers various specialisations in BTecch and B.E. Some B.E/ BTech specialisations are given below:

B.E

  • Civil Engineering
  • Computer Science and Engineering
  • CSE in Artificial Intelligence
  • CSE in Data Science
  • CSE in Internet of Things
  • Electrical and Electronics En

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Gaurika Chhabra

Contributor-Level 10

Answered 2 months ago

Yes, Sathyabama Institute of Science and Technology offers various scholarships to students. The institute offers scholarships to students to students on the basis of merit and other parameters. The scholarships offered are ANBU Scholarship, Chancellor's Scholarship Scheme, SAEEE Scholarship, Sathya

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Gaurika Chhabra

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Answered 2 months ago

No, students cannot apply for Sathyabama Institute of Science and Technology M.E/ M.Tech with 43% in graduation. The minimum qualification required to apply at Sathyabama Institute of Science and Technology is to have a graduation degree with 50% in relevant subjects from a recognised university. 

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Gaurika Chhabra

Contributor-Level 10

Answered 2 months ago

The minimum qualification required to apply at Sathyabama Institute of Science and Technology is to have a graduation degree with 50% in relevant subjects from a recognised university. Candidates are shortlisted for the M.E/ M.Tech programme based on entrance scores in GATE. 

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Gaurika Chhabra

Contributor-Level 10

Answered 2 months ago

Sathyabama Institute of Science and Technology BArch admissions are entrance-based. To apply, candidates must pass Class 12 examination with 50% in relevant subjects from a recognised board. Candidates are shortlisted for the BArch programme based on entrance scores in SAEEE, followed by counselling

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Gaurika Chhabra

Contributor-Level 10