

BBA (Hons) in Digital Marketing
- A++ NAAC accredited
- Private Institute
- Estd. 1994
BBA (Hons) in Digital Marketing at SRM School of Management Overview
The BBA (Hons) in Digital Marketing is a UG level programme offered for 4 years by SRM School of Management. The total fee structure for BBA (Hons) in Digital Marketing at SRM School of Management includes several components, such as tuition, hostel charges, one-time fees, etc. Additionally, SRM School of Management has 60 seats for BBA (Hons) in Digital Marketing, and to confirm the seat in this course, students are required to pay SRM School of Management BBA (Hons) in Digital Marketing fees. Refer the page to know more about BBA (Hons) in Digital Marketing offered at SRM School of Management.
Total Tuition Fees | ₹4.50 Lakh Get Fees details |
Duration | 4 years |
Course Level | UG Degree |
Mode of Course | Full Time |
Average package | ₹ 6.60 Lakh |
Official Website | Go to Website |
Seat breakup | 60 |
Type of University | Private |
BBA (Hons) in Digital Marketing at SRM School of Management Fees
Tuition, one-time fees, registration fees, test fees, and other costs are all included in SRM School of Management BBA (Hons) in Digital Marketing fee. Depending on the split of the cost for the most recent year, the candidates may be required to pay additional fees. INR 4,50,000 is the entire amount of tuition for BBA (Hons) in Digital Marketing at SRM School of Management.
Fee components | Amount (4 years) |
---|---|
The fees might include components other than tuition fees. Tuition fee is calculated on the basis of 1st year. Actual amount may vary. | ₹ 4.50 Lakh |
₹ 4.50 Lakh |
BBA (Hons) in Digital Marketing at SRM School of Management Highlights
- Students can choose to add a 4th year to their education to obtain a BBA (Hons.) degree in accordance with NEP regulations.
BBA (Hons) in Digital Marketing at SRM School of Management Curriculum
The curriculum PDF includes semester-wise course structure, electives, assessment strategies, and comprehensive course material. Interested students can examine the course curriculum below in order to register for admission to this course. By clicking the link below, the most recent SRM School of Management BBA (Hons) in Digital Marketing curriculum can be downloaded:
BBA (Hons) in Digital Marketing at SRM School of Management Students Ratings & Reviews
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BBA (Hons) in Digital Marketing at SRM School of Management Frequently Asked Questions

The first semester subjects of any course, including BBA in Digital Marketing, are to create a foundational base for the curriculum and create an understanding for the upcoming semesters. The names of the subjects included in the first semester of the BBA in Digital Marketing course at SRM School of Management are as follows:
- Principles of Management
- Fundamentals of Financial Accounting
- Basics of Production and Operation Management
- Tamil-I/ Hindi - 1/ French
- Managerial Economics
- English

Yes, you can get into SRM School of Management BBA with 70% in class 12th. A minimum of a 50 per cent mark in class 12th from a recognised educational board is required for a three-year professional undergraduate study in business management. However, it may vary from 50% to 60% depending upon the cutoff and number of students applied.

SRM School of Management offers a BBA course for the duration of three years, divided into six semesters. Additionally, the school also offers a BBA (Hons) course for the duration of four years, divided into eight semesters. Both of the courses are offered in full-time mode. The eligibility requirement to get admission into the BBA course is that candidates must complete their Class 12 with a minimum aggregate of 50%. Admission process is merit-based.

SRM School of Management offers honors and Bachelor courses in the BBA course, from which the school does not offer the highest number of seats in any specialisation. However, it offers the highest number of seats in the general BBA course. Check out the below table to get an exact number of seats offered in the general BBA course:
Courses | Seats |
---|---|
Bachelor of Business Administration (BBA) | 300 |

All Scholarships offered for the BBA at SRM SOM will be processed after enrollment in the first year, upon successful verification of all required documents. Any fees paid will be reimbursed or adjusted against the fees for subsequent years, as applicable.
Conditions for renewal:
- Renewal upon application within the stipulated date every year.
- No arrears/backlogs at the time of application
- No breaks in studies/ detention/ disciplinary action/ malpractice.
- Must possess the required CGPA as stipulated below:
- Merit Scholarship – 8 CGPA
- Gender/Regional diversity scholarship – 7 CGPA
Download exam sample paper
BBA (Hons) in Digital Marketing at SRM School of Management Placements
Particulars | Statistics (2025) |
---|---|
Average Salary | INR 6.60 Lakh |
Highest Salary | INR 65.00 Lakh |
BBA (Hons) in Digital Marketing at SRM School of Management Entry Requirements
BBA (Hons) in Digital Marketing at SRM School of Management Admission Process
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The placements at SRM School of Management are good. The following table presents the placement statistics for SRM School of Management:
Particulars | Placement Statistics (2025) |
---|---|
No. of Offers | 8847 |
High Paying Offers | 3838 |
the highest Package | INR 65 LPA |
Average Package | INR 6.63 LPA |
No. of Job Roles | 1,170+ |

The highest package and the median package recorded at SRM School of Management placements 2025 is given in the table below:
Particulars | Placement Statistics (2025) |
---|---|
the highest Package (On Campus) | INR 65 LPA |
Average Package | INR 6.63 LPA |

The dates for TANCET Examination 2024 will be live on the website prior to one or two months before the examination. The expected date of the examination for 2024 is during the month of March .
To know more about the TANCET Examination, candidates can refer to the official website of TANCET.

SRM School of Management has emerged as one of the top-leading B-Schools in India. The institute's popularity is due to its constituency within SRM University and reflects in various rankings worldwide. The institute has been awarded NAAC Grade-A+ certification, and is ranked #8 Top MBA Institution in Southern India by Outlook-ICARE 2022.
Students can choose from popular courses like BBA, MBA, and PhD in various specializations. There is never any lack of exposure and growing potential at SRM School of Management due to the top-class infrastructure and initiatives like CENTREX, Entrepreneurship Without Borders, etc.

SRM School of Management, located in Chennai, has an excellent state-of-the-art infrastructure including AC classrooms, library, hostels, canteens, etc. It offers BBA and MBA programs focused on building practical business skills through case studies and presentations. Highly qualified faculty provides student-centric learning. Placements are robust with over 90% placed with top recruiters like Amazon. Guest lectures, leadership seminars and competitions provide great exposure. Vibrant campus life with 30+ student clubs and fests. Hostel life has decent facilities but can feel restrictive with protocols. Overall, it provides outstanding academics, exposure and placements - an ideal B-school for serious MBA aspirants.
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BBA (Hons) in Digital Marketing at SRM School of Management Contact Information
SRM Nagar, Kattankulathur - Chengalpattu District, Tamil Nadu.
Chennai ( Tamil Nadu)
(For general query)
(For admission query)
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