BBA in Business Analytics 

at Adamas University Kolkata, Barasat

BBA is a three-year course offered in five specialisations, namely Business Analytics, Digital Marketing, Entrepreneurship & Family Business and Logistics & Supply Chain Management. The university also offers a three-year BBA (Hons) course. After completing BBA course from the university, candidates are open to multiple job opportunities. BBA graduates can look for jobs in sales and marketing department of companies as management trainees. Similarly opportunities in HR and Finance, especially financial product selling are quite frequent. They can also join BPO and ITES companies.

 Admission to BBA course is based on merit in the last qualifying exam. Aspirants with good score in the qualifying exam are entitled to direct admission. Candidates with less score in the qualifying exam are required to qualify AUAT to get admission to BBA course. After completion of the selection rounds, shortlisted candidates are called for counselling and document verification. Candidates need to pay the course fee to confirm their admission. 

Adamas University offers a three-year BBA (Hons) course. The university also offers BBA in five specialisations, namely Business Analytics, Digital Marketing, Entrepreneurship & Family Business and Logistics & Supply Chain Management. After completing BBA course from the university, candidates are open to multiple job opportunities. BBA graduates can look for jobs in sales and marketing department of companies as management trainees. Similarly opportunities in HR and Finance, especially financial product selling are quite frequent. They can also join BPO and ITES companies.

The selection to BBA course is based on merit in the last qualifying exam. Aspirants with good score in the qualifying exam are entitled to direct admission. Candidates with less score in the qualifying exam are required to qualify AUAT to get admission to BBA course. After completion of the selection rounds, shortlisted candidates are called for counselling and document verification. Candidates need to pay the course fee to confirm their admission. Click here to know more about the BBA admission process.

No, Adamas University does not grant direct admission to BBA programme. Candidates must meet the minimum eligibility of passing Class 12 with atleast 60% aggregate in any stream. The selection criteria is merit based. Candidates do not have to appear for any entrance examination for admission to BBA programme at Adamas University.

The total fees of BBA ranges between INR 6.38 lakh. Candidates are required to pay the course fee after completion of all the selection rounds to confirm their seats. In case, a candidate is unable to pay the fee within the specified time, his or her admission will stand cancelled. Aspirants will also need to pay a registration fee to apply for admission. 

Adamas University has released the placement report for the Class of 2024. The institute recorded 97% placements in the academic year 2023-2024. The key highlights of Adamas University placements for the Class of 2023 and 2024 are tabulated below:

The university admits students based on merit or entrance exam scores as per course requirements. The university offers courses in various streams such as Engineering, Management, Pharmacy, etc. For MBA course admission, candidates are selected based on MAT/XAT/CAT.

The university offers a wide array of UG, PG, and diploma-level programmes in the fields of Engineering, Commerce,  Science, Liberal Arts,  Management, Pharmacy,  Law, Education, and Journalism. AU admission is both merit and entrance exam-based. Students can check the table below to know some of the course-wise eligibility:

The overall the highest package recorded during Adamas University placements 2024 was INR 100 LPA. The overall the highest package offered during placements 2023 and 2022 was INR 21.59 LPA and INR 12 LPA. Thus indicating a year-on-year growth.