BBA (Hons) in Digital Marketing 

at SRM School of Management, Kattankulathur

The first semester subjects of any course, including BBA in Digital Marketing, are to create a foundational base for the curriculum and create an understanding for the upcoming semesters. The names of the subjects included in the first semester of the BBA in Digital Marketing course at SRM School of Management are as follows: 

• Principles of Management
• Fundamentals of Financial Accounting 
• Basics of Production and Operation Management 
• Tamil-I/ Hindi - 1/ French
• Managerial Economics
• English 

The eligibility requirements to get admission into the BBA course at SRM School of Management is candidates must  complete their Class 12 with a minimum aggregate of 50%. Additionally, for the admission process, the school releases the merit on the basis of scores candidates achieved in their higher senior secondary. Moreover, the provision of direct admission is not explicitly mentioned on the official website of the university. 

SRM School of Management offers honors and Bachelor courses in the BBA course, from which the school does not offer the highest number of seats in any specialisation. However, it offers the highest number of seats in the general BBA course. Check out the below table to get an exact number of seats offered in the general BBA course: 

There are several factors that candidates can consider while comparing the BBA course of SRM School of Management with other institutes and colleges. Firstly, candidates are suggested to identify their concern; for example, if fees are the concern, then candidates must compare the colleges on the basis of their fee structure and affordability. In the same way, candidates can compare the colleges and institutions on the basis of various factors: 

• Shiksha Rating
• Location
• Seats
• Cutoff
• Admission Criteria, etc. 

The total number of seat intakes for the BBA course at SRM School of Management is 4565. Check out the number of seats allocated to the BBA general course, BBA (Hons), BBA in Digital Marketing, and BBA in Data Science. The number of seats divided in the courses are as follows:

 SRM School of Management  has not released the complete placement report for 2025. The key highlights of the 2025 placement statistics are given in the table below:

The placements at SRM School of Management  are good. The following table presents the placement statistics for SRM School of Management:

The location of the SRM University Noida Campus is suitable. Overall, Placement percentage was around 50%. Companies like Genpact, TUB, TCS come for campus placement. Average CTC is around 3 Lacs per annum for freshers and 3.5 Lacs per annum for people having some years of experience. Internship Facility is provided by the college itself in various firms. About 85% students got placed. The most pay available is 80 lacs per year, the average income is around 60 lacs per year, and the lowest salary available is 40 lacs per year. Many students won managing director positions.

Some of the important tips to prepare for the SRM School of Management placement interview are mentioned below:

• Create an effective resume
• Prepare for Aptitude test. The topics like quants, logical reasoning, data interpretation, and so on should be brushed up
• Work on your soft skills. These skills prepare you for real-world challenges, such as communicating effectively, stress management, time management, and others
• Prepare a few current affairs topics for the GD round
• Work on grooming your personality

The placement rate for SRM School of Management  has not been disclosed yet. However, students can have a look at the other placement stats provided by the college: