Here’s how entrepreneur Anchal Taatya made it to IIM Ahmedabad

Vipra
Vipra Shrivastava
Senior Manager - Content
5 mins readUpdated on Jul 31, 2017 11:50 IST
Honesty and clarity of thoughts are key to crack IM Ahmedabad’s interview, says Anchal Taatya. Read more on Shiksha

Anchal Taatya

Entrepreneur Anchal Taatya has ample experience in multiple fields. From nursing, finance, microfinance, nuclear power, teaching, FMCG business to running a superfood company Urban Thela, he’s done it all.

So what prompted him to pursue MBA? And how did he manage to convince the IIM Ahmedabad (IIM A) interview panel about his worthiness as a student of the prestigious institute?

Shiksha caught up with Anchal to share his journey to IIM A's PGP 2017-2019.

Q. Hi Anchal, tell us about yourself.

A.

I did B-Tech in Electrical and Electronics Engineering from NITK Surathkal. From day one till graduation, I capitalized on opportunities as they emerged. While most undergraduate students did one or two internships; I did four, and in diverse fields like nursing, finance, microfinance and nuclear power.

I taught at Teach For India (TFI), and HCL Learning where realized that learning is a life long journey. This led to making, most unconventional choices.

Soon, I shifted from Mumbai to Mirzapur to set up a flour mill. Two years later I started Urban Thela, India’s first and only Superfood company.

Q. You have been running Urban Thela well. So what prompted you to get an MBA degree?

A.

Before Urban Thela, I had successfully set up and exited FMCG business (Flour Mill, 250 Tonnes per day) under the brand name ‘Golden Berry’. I am doing MBA, because till now, I was running business intuitively, but I realised this is what I want to do for the rest of my life and it makes sense to have a strong technical foundation in business management.

Q. Was IIM Ahmedabad your first/only choice? Why?

A.

Yes. IIM Ahmedabad was my first choice but not the only choice. I was considering IIM Bangalore and IIM Calcutta as well. IIM A was my first choice because of three reasons:

  • Centre for Innovation Incubation and Entrepreneurship (CIIE) is undoubtedly one of the best incubation house in the country. As a student, I have full access to it and can benefit from it as much as any entrepreneur who is incubating his start up at CIIE.
  • IIM Ahmedabad is the best and the toughest in the country to get in. You can rest assured that you are brushing shoulders with the brightest, learning happens at both formal and informal level and you imbibe the most from your friends and colleagues. I am going to be friends with the most amazing people in the country for the rest of my life, what else one can ask for.
  • Brand equity of IIM Ahmedabad is extremely high. If you are an alum or student you command instant recognition and respect from anyone across the globe. It opens up new doors of opportunities and decreases entry barrier substantially because as an alum or student your credibility increases because you are representing the spirit and values of IIM Ahmedabad.

Q. How did you prepare for CAT while managing Urban Thela?

A.

I was always good at Mathematics so Quant wasn’t that much of an issue. I had slowly improved in Verbal section over the years by constant reading and writing as a hobby. I didn’t prepare too much for CAT per se. I practiced previous year papers and my strategy in exam was to just solve questions which I can do quickly, not to get stuck or take things on my ego.

Q. Which IIMs called you for interview round? Did you convert calls of IIMs other than IIM A?

A.

I was invited for interview by all the IIMs. I gave interview of IIM Ahmedabad, Bangalore and Calcutta, got final admission offer all three.

Q. How was your interview experience? Tell us about your high points or low points during the interview.

A.

IIM C’s interview was the best one, I knew that I have cracked it instantly because as soon as the interview got over, everyone shook hands and smiles all around. There were two questions were I stumbled, ‘Why did Nitish Kumar win in Bihar election’? and ‘Why do I not want to become an IAS officer?’ 

IIM A’s interview was very ambivalent, I knew that I gave answers to all the questions to the best of my ability but interviewers wouldn’t give away anything, pleasant throughout. In IIM A’s interview, there was a lot of emphasis on ‘Why I want to do MBA?’ and IIM A respects clarity in your thought process in terms of what you want from your life.

IIM B’s interview was a bit rocky but I guess I sailed through, there was some hypothetical discussion around K12 education system in India and around the world, which didn’t seem to head anywhere concrete.

Q. How much credit will you give to your UrbanThela experience viz IIM A selection?

A.

I can’t just give credit to Urban Thela experience. It has been a long journey for me and I am a product of all my experiences till now.

Q. There’s a lot of debate around academic diversity in IIMs. What do you have say about it?

A.

I can’t comment on anything from policy perspective but as a student on campus. I definitely feel that there is a constant emphasis to increase diversity and the quality of conversations with students is rich and varied.

Q. How is life at IIM A?

A.

Life at IIM A is absolutely ecstatic and hectic. There is always too much happening and one needs to know what they want from life otherwise it’s easy to get overwhelmed.

Q. Which programme are you pursuing at IIM A?

A.

I am pursuing the 2 year PGP programme 2017-2019.

Q. Any tips for future aspirants?

A.

Be honest and genuine in your interviews. Do introspection and try to understand what you really want from life.

Also read:

IIM Ahmedabad, Bangalore and Calcutta's latest batches see rise in diversity

How Fashion Designer Aditi Agarwal made it to IIM Ahmedabad

CAT 2017 prep: 100 percentiler Akshay Mehndiratta breaks down IIM Ahmedabad AWT-PI for you

CAT 2017: How to prepare without quitting your job

CAT 2017 prep: Top 8 mobile apps that are immensely helpful

10 types of people you might meet during MBA


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Vipra Shrivastava
Senior Manager - Content

Vipra Shrivastava is MA in English Literature from Delhi University with extensive experience in content writing of over 14 years. She has been handling content for Management, Accounting and Commerce streams for 8

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Answered 2 weeks ago

IIM Ahmedabad MBA tuition fees ranges between INR 20.1 lakh-INR 27.5 lakh. The fee is quite high. As per the sources on web, the fees is high as it operates autonomously without direct funding from government. IIMA relies on expensive global learning resources and maintain a high-end campus infrastr

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Nishtha Shukla

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Answered 2 weeks ago

Yes, IIM Ahmedabad is a premier tier-1 college. It is widely regarded as the top Management institute of India. It has been ranked at '1' in NIRF 2025 rankings under the 'Management' category. The institute also made its place in QS World University MBA rankings 2026 at '59' globally. The institute

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Nishtha Shukla

Guide-Level 15

Answered 2 weeks ago

Candidates must pass bachelor's degree from a recognised university with at least 50% aggregate (45% aggregate for SC, ST and PwD) to apply for MBA programme at IIM Ahmedabad.

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Nishtha Shukla

Guide-Level 15

Answered 2 weeks ago

Yes, IIM Ahmedabad refunds MBA fees in case of withdrawal of admission after deducting a processing fees of INR 1,000. The refund is done as per the notification from MHRD, Department of Higher Education, Govt. of India. The refund is released to the same account from which amount was received.

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Nishtha Shukla

Guide-Level 15

Answered 2 weeks ago

IIM Ahmedabad fees varies course-wise. Students selected for admission have to pay the course fees to confirm their seat. In case of withdrawal of admission, the institute refund fee after deduction of INR 1,000 towards processing charges. Check below IIMA course-wise fees:

CourseTotal Tuition Fees
MBA
INR 20.1 lakh-INR 27.5 lakh
MBA-PGPX
INR 35 lakh
e-PG Diploma in Advanced Business Analytics
INR 12 lakh
Blended PGP
INR 20 lakh
Blended PGP in BA & AI
INR 20 lakh

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Nishtha Shukla

Guide-Level 15

Answered 2 weeks ago

IIM Ahmedabad reserves seats as per the Government of India norms. The institute reserves maximum (27%) seats for OBC-NCL category students. 15% and 7.5% seats are reserved for SC and ST aspirants, respectively. 5% seats are reserved for PwD and 10% for EWS category candidates.

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Nishtha Shukla

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Answered 2 weeks ago

Aspirants need to complete a bachelor's degree/ CA/ CS/ ICWA/ CMA or equivalent in any discipline with a minimum of 50% aggregate to apply for Blended PGP programme at IIM Ahmedabad. Aspirants must have a minimum of three-year full-time work experience after graduation to apply.

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Nishtha Shukla

Guide-Level 15

Answered 2 weeks ago

IIM Ahmedabad offers Exit Scholarship to MBA students who wish to go for Entrepreneurship, Not for Profit organisation or doctoral studies. Below is the criteria in detail:

GP/ PGP-FABM courses from the institute can apply for below IIM Ahmedabad scholarships:

ScholarshipScholarship Criteria
IIMA Special Need-Based Scholarships

Gross annual family income should be below INR 15 Lacs during previous financial year

Must submit proof of family income, amount of educational loan taken, candidate's past earnings, etc.

IIMA Exit Scholarships (for students who go for entrepreneurship)

Students get monthly stipend of INR 20,000 for at most three consecutive years

It is offered to 2 students from every batch

IIMA Exit Scholarships (for students who join 'Not-for-Profit' organisation)

2 students from every batch get this scholarship for 3 consecutive years

Amount of scholarship ranges between INR 3 lakh-INR 4 Lacs per year per student

IIMA Exit Scholarships (for students who pursue doctoral studies)

2 students from every batch get this scholarship for 3 consecutive years

Amount of scholarship ranges between INR 3 lakh-INR 4 Lacs per year per student

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Nishtha Shukla

Guide-Level 15