MBA (Digital Marketing) Powered by Adobe at Chandigarh University — Your Gateway to a High-Growth Digital Career!
Did you know that approximately 32% of people aged 16+ discover new brands and businesses through online searches? Additionally, nearly 81% of buyers purchase after conducting online research. In the digital age, the business landscape has completely transformed; there is no doubt about it. Nowadays, people discover new brands, products, and services through online platforms rather than physical stores and traditional marketing channels.
Amid this massive transformation, digital marketing has become such a tool that helps businesses reach their target audience, enhance their online visibility, and boost their sales. Considering the rising demand for digital marketing, Chandigarh University offers an MBA (Digital Marketing) program, powered by Adobe, that not only provides students with theoretical knowledge but also gives them access to Adobe's professional digital tools, enabling them to gain practical industry experience.
In this article, we will discuss the key aspects of the MBA (Digital Marketing) program, powered by Adobe, why aspiring students should pursue it, and the future scope of digital marketing. So, without causing any delay, let's get started —
Yes, Chandigarh University admissions are open. Interested students can apply online at the university's website. Aspirants need to register for CUCET and appear for the same. See below some important updates:
- CUCET 2026 phase 1 registrations are open, with the last date being Apr 30, 2026.
- CUCET 2026 phase 1 exam is scheduled to continue until May 1, 2026.
No, direct admission is not valid for any of the UG & PG courses at Chandigarh University. The university conducts CUCET exam to offer admission to eligible candidates. All the aspirants must qualify for this exam with a valid score. The admission process starts with CUCET registrations. Candidates can check out the exam pattern and CUCET syllabus to prepare for the exam, which will help them score well.
Note: Adobe is a global business leader in digital media and solutions. Additionally, Adobe offers a range of digital tools, including Photoshop, Illustrator, Premiere Pro, Analytics, and Experience Cloud, which play a crucial role in business growth and digital branding.
MBA (Digital Marketing) Powered by Adobe — Program Overview and Course Curriculum
Chandigarh University offers a two-year MBA in Digital Marketing program, powered by Adobe, that equips students with expert knowledge of modern digital marketing trends, strategies, analytics, and branding tools. Additionally, the MBA in Digital Marketing program, powered by Adobe, contains Adobe certification modules that help students become industry-ready. Moreover, the MBA in Digital Marketing program, powered by Adobe, focuses on real-time learning, live projects, internships, and case-study–based learning. In addition, the program allows students to create digital marketing campaigns and develop marketing strategies. Also, the MBA in Digital Marketing program, powered by Adobe, provides students with practical exposure to analytics tools.
Furthermore, the MBA in Digital Marketing program, powered by Adobe, offers a perfect blend of technology and marketing principles. Additionally, this comprehensive program covers the fundamentals of digital marketing, search engine marketing, brand management, online reputation management, e-commerce strategy, and more. By the end of this course, you will not only have a firm understanding of the digital ecosystem but also be skilled at developing effective business growth strategies.
For admission to the Chandigarh University MBA course, students need to fulfil the minimum eligibility criteria in the first place. This is a PG-level course, so candidates who are graduated in the respective discipline are the only ones eligible to apply for this course. The university selects students based on their valid scores in CUCET, which is a university-level entrance exam conducted by Chandigarh University for admission to all of its PG courses under various streams. The final selection is based on candidates academic background and performance in the accepted exam.
At time of filling an online application form for Chandigarh University students must upload a set of supporting documents such as education certificates age proofs, photographs etc. in prescribed format. Below is the complete list of important documents required during Chandigarh University application process for MCA:
- Class 10, 12 and UG mark sheets and passing certificate
- Date of birth certificate
- Passport size photograph
- Transfer certificate
- Character certificate
No, Chandigarh University does not provide admission to BTech via JEE Main. Admission to BTech are entirely based on CUCET scores. Chandigarh University conducts CUCET in two phases. Candidates must qualify for the exam with a valid score. However, the university considers JEE Main rank for providing scholarships to top rank holders.
Note: The MBA in Digital Marketing program, powered by Adobe, at Chandigarh University, provides aspiring students with Adobe-certified professional training. In addition, Chandigarh University offers internship opportunities to provide students with practical exposure and make them industry-ready.
MBA (Digital Marketing) Powered by Adobe — Future Scope and Career Opportunities
The MBA (Digital Marketing) program, powered by Adobe, opens a wide range of high-paying career opportunities, including digital marketing manager, social media strategist, content marketing manager, growth marketing manager, marketing automation expert, and many more.
Nowadays, almost every industry, from Banking, IT, and Healthcare to Education, Retail, and Entertainment, demands skilled digital marketing experts to promote their services and reach their target audience. So, there is nothing wrong with saying the future of digital marketing is bright and promising.
Therefore, if you want to build a captivating career in this domain, pursuing an MBA (Digital Marketing) program powered by Adobe at Chandigarh University can be an intelligent choice.
Window to Statistics
- According to reports, there are approximately 806 million internet users as of 2025, which is 55.3% of the total population.
- The number of social media users is also rapidly increasing; as of January 2025, there are approximately 491 million users, which is 33.7% of the total population.
- Nowadays, companies are investing more in digital channels than in traditional advertising — in 2025, India's share of digital advertising spend has jumped by 46%.
- The digital marketing industry is rapidly growing, with an estimated CAGR of 15% between 2024 and 2029.
- The demand for skilled digital marketing professionals is rapidly increasing in India; there is no doubt about it. According to reports, there will be approximately 1.5 million digital marketing jobs in India as of 2026.
Bottomline
At present, the MBA (Digital Marketing) program, powered by Adobe, is one of the most promising and future-oriented degrees. In this digital era, companies' top priority is improving their online presence, driving rapid growth in the demand for skilled digital marketing professionals every year. The MBA (Digital Marketing) program, powered by Adobe, at Chandigarh University, not only transforms you into a market-ready professional but also a future-ready professional who can easily handle ever-changing business trends.
Therefore, if you want to build your career in a field that brings unlimited growth opportunities, creativity, and technical exposure, pursuing an MBA (Digital Marketing) program, powered by Adobe, at Chandigarh University, India's No. 1 Private University, can be a perfect choice as this program not only provides you with a degree that worth but also a professional identity that offers global level opportunities.
Note: The views expressed in this article are of Chandigarh University and do not reflect/represent those of Shiksha.
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Chandigarh University (CU) admissions are generally based on CUCET scores for most of the courses. Students need to appear for the test or submit scores of any other accepted exams as stated by the university. Hence, in some cases, you may get admission in CU without CUCET. The CUCET test is also a scholarship test and if you want to get the scholarship benefits offered by the university based on CUCET scores, then you will have to appear for the exam.