Prasar Bharati, IIT Kanpur to collaborate on NextGen broadcasting technology

1 min readUpdated on Jul 20, 2021 17:13 IST
Prasar Bharati, India’s Public Service Broadcaster, and the Indian Institute of Technology, Kanpur (IITK), will set up a Center of Excellence for Media and Broadcasting Technologies at IIT Kanpur, as a follow up of an agreement signed between the two institutions.

Prasar Bharati, India’s public service broadcaster, and the Indian Institute of Technology, Kanpur (IITK), will set up a Center of Excellence for Media and Broadcasting Technologies at IIT Kanpur, as a follow up of an agreement signed between the two institutions. 

Subsequent to the collaboration agreement, three areas have been identified to be taken up under the aegis of the Centre of Excellence -- Direct to mobile broadcasting and convergence with emerging 5G standards, artificial intelligence and advanced algorithms for audio-visual media. 

The research projects that will be taken up by IIT Kanpur in these three areas leveraging funding provided by Prasar Bharati are: 

  • Next generation broadcast technology trial (Direct to mobile broadcasting, convergence with 5G)
  • Automatic speech recognition for speech subtitling (Making broadcast content in various Indian languages accessible)
  • Archival content retrieval through audio and text query

“With audiences increasingly shifting away from traditional broadcasting to OTT platforms and audio-video content consumption over mobile data, it is critical for the public broadcaster to be able to reach audiences directly on their mobile phones, smartphones and other smart devices. We see this research collaboration with IIT Kanpur as critical to the development of an indigenous technology ecosystem for direct to mobile broadcasting,” said Shashi Shekhar Vempati, CEO, Prasar Bharati. 

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Excited to work with Prasar Bharati: IITK Director

Meanwhile, Abhay Karandikar, director, IIT-Kanpur, said, “We are excited to work with Prasar Bharati in emerging technologies for broadcasting. The direct to mobile converged platform trial will enable the transition to the next generation technology deployment. The development of technologies such as automatic speech recognition for subtitling and archival content retrieval through audio and text query have significant potential of making broadcast content available in various Indian languages.” 

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 IIT Kanpur BTech cutoff for female category.

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IIT Kanpur BTech cutoff 2026 ranged from 283 to 7837 in the last round for the General AI category. As per this range, BTech CSE was the most difficult course for admission, with the lowest closing rank of 283. Candidates can check the table below to know the IIT Kanpur BTech cutoff 2026 for differe

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According to the IIT Kanpur GATE cutoff 2024, the last round closing ranks ranged from 622 to 840 for the General AI category. So, students who score above 630 increase their chances of admission. The higher the score, the better the chances of admission. Check the list below to know the minimum sco

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IIT Kanpur cutoff 2026 ranged from 155 in the first round to 173 in the last round for the OBC category candidates under the All India quota. Hence, General AI category candidates need to attain a rank of at least 173 or lower to get a chance at admission.

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