Visual Communication Career Guide: Roles, Salary 2025 & Future Scope

Updated on Aug 26, 2024 04:01 IST
Akansha Bisht

Akansha BishtSenior Executive

Visual Communication is a dynamic and creative field focused on conveying information and ideas through visual means. This includes the design and creation of visual content for various media such as print, digital platforms, and broadcast.

Professionals in this field use a combination of graphic design, multimedia, animation and visual storytelling to effectively communicate messages to their audience. Careers in visual communication can span several roles, including graphic design, multimedia design, animation, and visual storytelling.

A career in Visual Communication offers many different work opportunities, including those for Graphic Designer, Animator, Art Director etc. Visual communication professionals make between INR 3 and 5 LPA in entry-level roles, INR 5 to 10 LPA in mid-level roles and INR 10 to 35 LPA in senior-level positions.

 Interested students can read further to know more about the career in this field.

Visual Communication Top Career Profiles

As Visual Communication continues to grow in importance across industries, these top career profiles play a very important role in defining the future of visual storytelling and design.

Job Profile

Job Details

Average Salary

Graphic Designer

Creates visual content for print and digital media, including advertisements, brochures, and social media graphics.

INR 3.9 LPA

Multimedia Designer

Develops content that combines text, graphics, audio, and video for interactive applications such as websites and apps.

INR 5.3 LPA

Animator

Produces animations for entertainment, advertising, or educational purposes using software and traditional techniques.

INR 4.6 LPA

Visual Storyteller

Uses visual elements to tell stories, often in media formats like film, video, or interactive media.

INR 4.2 LPA

UI/UX Designer

Focuses on designing user interfaces and enhancing user experiences for digital platforms.

INR 7 LPA

Art Director

Oversees the visual style and imagery in various media projects, ensuring consistency and creativity.

INR 9.1 LPA

Note - The above salary data has been taken from Ambitionbox.com.

Emerging Trends in Visual Communication Careers:

  • The emergence of virtual and augmented reality is one of the most important technological advances that will probably influence how visual communication is communicated in the future. For instance, 3D models and virtual tours of buildings and structures can be produced using VR and AR in the fields of engineering and architecture. Similar to this, these technologies can be applied to the entertainment industry to produce immersive experiences for movies, video games, and other media.
  • The use of user-generated content in visual communication has grown significantly because user-generated content (UGC) makes visual communication more authentic and approachable, brands are using it more and more to foster engagement, trust, and authenticity with their audience.
  • Personalization is becoming more and more crucial in visual communication. Data-driven insights are being used by brands and content producers to customize visual material to the preferences, behaviors, and demographics of specific audiences.

Visual Communication Career Scope in India: Jobs, Salary and Further Education

Graduates with a degree in visual communication have excellent employment opportunities in both domestic and foreign markets. Graduates in visual communication often work in the following roles -

Job Sector

Sub Sectors

Advertising and Marketing

  • Art Direction
  • Graphic Design
  • Branding

Film and Television

  • Motion Graphics
  • Title Design
  • Set Design

Digital Media

 

  • Web Design
  • User Interface (UI) Design
  • User Experience(UX) Design

Publishing

  • Editorial Design
  • Illustration

Animation and Gaming

  • 2D/3D Animation
  • Character Design
  • Environment Design

Corporate Communication

  • Presentation Design
  • Infographic Design
  • Corporate Branding

Event Design

  • Exhibition Design
  • Event Branding

Education and Training

  • Instructional design
  • Educational Media

Photography and Videography

  • Commercial Photography
  • Video Production
  • Photojournalism

Art and Creative Direction

  • Art Curation
  • Creative Direction

Social Media

  • Social Media Design
  • Content Creation

Note - The info is taken from various sources and may vary.

Courses after Graduation in Visual Communication

Professionals in India with a degree or job in Visual Communication have various options to advance their professions and areas of expertise.

Following are some of the options, applicants may choose to pursue after graduating from a Visual Communication-related course:

Courses

Description

Master’s in Graphic Design

This course enhances your design skills and prepares you for senior roles in design and art direction.

Master’s in Multimedia Design

It prepares you for roles in multimedia production, web design and interactive content creation.

Master’s in User Experience (UX) Design

This course equips you to design intuitive and engaging digital experiences.

Master’s in Visual Communication

It offers a comprehensive understanding of visual storytelling and strategic communication.

Diploma in Design Management

Prepares for leadership roles in design agencies or creative departments.

Postgraduate Diploma in Animation

It is ideal for those who are looking to enter the animation industry or enhance existing animation skills.

Note - The info is taken from external sites and may vary

Visual Communication Top Recruiters

Below is the list of some top recruiters for visual communication:

Top Recruiters For Visual Communication

Ogilvy & Mather

JWT

Pentagram

Leo Burnett

Times of India

Studio Root

The Hindu

NDTV

Google

Adobe

Netflix

Disney

TCS

Pixar

Infosys

Design Studio

Microsoft

Mahindra

 Best Visual Communication Colleges for Placements

There are many top colleges in India, including NID, NIFT and Pearl Academy. Given below is a list of some of the best college options.

Visual Communication Best Government colleges

Here are some best government colleges that provide students with good salary packages after Visual Communication courses -

S.NO.

Government Colleges for Visual Communication

Average salary offered

1.

Delhi Technological University (DTU)

INR 13 LPA

2.

Madras Christian College (MCC)

INR 3.25 LPA

3.

PSG College of Arts and Science

INR 3.6 LPA

4.

National Institute of Design (NID)

INR 4.91 LPA

5.

National Institute of Fashion Technology (NIFT)

INR 5.70 LPA

 Visual Communication Best Private colleges

Below is the list of Private collages that provide visual communication courses -

S.NO.

Private Colleges for Visual Communication

Average salary offered

1.

Amity University

INR 5.5 LPA

2.

Srishti Manipal Institute of Art, Design and Technology

INR 6.8 LPA

3.

Parul University

INR 3.86 LPA

4.

MIT Institute of Design

INR 8 LPA

5.

VIT Vellore

INR 9.90 LPA

Visual Communication FAQs

Q. What career opportunities are available in Visual Communication?

A. Careers in Visual Communication include roles such as Graphic Designer, Multimedia Designer, Animator, Art Director, UI/UX Designer and Digital Content Creator. These roles span across industries like advertising, media, entertainment, corporate sectors, education and public information.

Q. What educational qualifications are required for a career in Visual Communication?

A. A career in Visual Communication typically requires a bachelor’s degree in fields such as Graphic Design, Visual Communication, Multimedia Design, or a related area. Advanced positions may require a master’s degree or additional certifications in specialized areas such as animation, UX/UI design, or digital media.

Q. How can I get started in Visual Communication?

A. To get started in Visual Communication you need to follow the steps mentioned below:

  • Pursue Relevant Education
  • Build a Portfolio
  • Gain Experience
  • Stay Updated

Q. What are some of the leading companies hiring in Visual Communication?

A. Some of the leading companies hiring Visual Communication professionals include:

Advertising Agencies: Ogilvy, JWT, Leo Burnett.

Media Houses: Times of India, NDTV, The Hindu.

Technology Firms: Adobe, Google, Microsoft.

Design Studios: Pentagram, IDEO, Studio Output.

Entertainment Companies: Disney, Pixar, Netflix.

Q. What is the salary range for fresher in Visual Communication professionals?

A. You can expect a salary range of INR 3 - 5 LPA for freshers in Visual communication because Entry-level graphic designers often start with salaries at the lower end of this range, with potential for growth as they gain experience and build a portfolio.

Q. Which is the best college in India to pursue visual communication?

A. Here are some of the top colleges in India known for their excellent Visual Communication courses -

  • NID Ahmedabad
  • Srishti Manipal Institute of Art, Design and Technology
  • SID Pune
  • ISDI Mumbai
  • NIFT Delhi
  • Loyola College
  • DTU
  • VIT Vellore

Q. What courses can I do after completing my Bachelors in Visual Communication?

A. You can go for:

Master's Degrees:

Certification Programs: 

Digital Marketing: 

Data Visualization: 

3D Modeling and Animation:

Table of content
  • Popular Visual Communication Colleges in India
  • Popular Private Visual Communication Colleges in India
  • Popular Exams
  • Most Popular Courses
  • Popular Visual Communication UG Courses
  • Popular Visual Communication PG Courses

Popular Visual Communication Colleges in India

Following are the most popular Visual Communication Colleges in India. Learn more about these Visual Communication colleges (Courses, Reviews, Answers & more) by downloading the Brochure.
3.63 L - 3.96 L
3.6

#14 India Today

2 Courses
60 K - 2.4 L
3.68 - 3.76 LPA

#44 India Today

2 Courses
2.7 L - 4.2 L
3.6

#30 The Week

96 K - 1.08 L
7 LPA
1 Course
7.4 L
4.0
2.1 L

Popular Private Visual Communication Colleges in India

62.5 K - 13 L
3.6
3.31 L - 4.73 L
4 LPA
4.73 L
4 LPA
1 L
5.39 L - 21.29 L

Visual Communication Applications open. Apply Now

Popular Exams

Following are the top exams for Visual Communication. Students interested in pursuing a career on Visual Communication, generally take these important exams.You can also download the exam guide to get more insights.

31 Oct ' 25

Last Date for submitting Qualifying Exam result (...

14 Jul ' 25 - 15 Oct ' 25

JMI Entrance Exam 2025 Counselling

Oct '25

SAT Registration Deadline for November Test

TENTATIVE

10 Nov ' 25

Last Date to Pay Seat Acceptance Fee (Extended)

Nov '25

FTII JET 2025 Commencement of Classes

TENTATIVE

14 Nov ' 24 - 30 Oct ' 25

CGCUET 2025 Registration

Popular Visual Communication UG Courses

Following are the most popular Visual Communication UG Courses . You can explore the top Colleges offering these UG Courses by clicking the links below.

UG Courses

Popular Visual Communication PG Courses

Following are the most popular Visual Communication PG Courses . You can explore the top Colleges offering these PG Courses by clicking the links below.

PG Courses

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