Mass Communication & Media Subjects List 2025: Check Semester-wise Subjects & Syllabus
Parul ThapaAssistant Manager
Mass communication is one of the popular media courses that attracts countless individuals every year. It is related to journalism and also has other fields like news reporting, anchoring news channels, movie direction, advertising, and event management. Bachelor-level, masters, and PG diploma courses are available when it comes to the discipline of mass communication. The eligibility criteria and syllabus of these courses differ accordingly. Apart from theoretical subjects, internships, seminars, study trips, etc., are a part of the curriculum.
List of Subjects in Mass Communication
Typical Core Subjects in Mass Communication are tabulated below:
|
Subject Title |
Subject Details |
|---|---|
|
Introduction to Mass Communication |
The basic communication models, key issues, characteristics of mass communication, etc. are discussed in this subject. The mass media evolution, mass media ethics, media content processes, etc. are also discussed in this subject. |
|
The structure of newspapers, editing news sections, reporting and writing, and related concepts are covered in this subject. The basic elements of newspapers, page layout, proofreading, etc., are also covered in this subject. |
|
|
Radio Journalism |
Understanding radio as a means of journalism, radio news reporting, compiling a radio bulletin, and other formats of radio journalism are discussed in this subject. |
|
TV Journalism |
Understanding TV as a news medium, developing a news sense, acquiring skills to handle TV news reporting, writing and editing news, presenting news, understanding TV news as a visual medium, etc., are the key objectives of this subject. |
|
Online Journalism |
The use of the internet as a news medium, multimedia tools to update news, open-source journalism, the role of social media in the news, ethics and laws of online journalism, and related concepts are covered in this subject. |
|
Advertising |
Types of advertisements, the advertisement industry in India, copywriting, different advertising media, planning and executing advertisements, and other concepts are covered in this subject. |
|
Maintaining public relations in corporate and government departments is the core objective covered in this subject. |
|
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Current Affairs |
A deep insight into current affairs and its impact on geopolitics and economy is given through this subject. |
Elective Subjects in Mass Communication are as follows:
|
Subject Title |
Subject Description |
|---|---|
|
Entrepreneurship Development |
The key concept of entrepreneurship development in the mass communication sector and different aspects associated with it such as finance, rules, etc., are discussed in this subject. |
|
Foreign language (German or French) |
The student can study a foreign language like German or French as an elective subject to further develop their understanding of global news and journalism. |
|
Social and Cultural History of India |
The history of India in the context of society and culture is discussed in this subject. It helps the students to understand the nature of an event or news and its impact on the society. |
|
Organisational Behaviour |
The code of conduct to be followed while working in any mass media organisation and the value of ethics are discussed in this subject. |
|
Human Resource Development |
The development of human resources in the field of mass communication and the role played by human resource teams in news channels, newspapers, and other related fields are discussed in detail in this subject. |
|
Fashion Communication |
The recent trends and developments in the fashion industry, the life of fashion celebrities, etc., are some key areas of interest for the students who choose Fashion Communication as an elective subject. |
|
Leadership Development & Team Building |
The meaning of a true leader, their role in team development, the roles and responsibilities of a leader in a crisis, and several other related concepts are covered in this subject. |
Detailed Syllabus for Mass Communication
The syllabus for mass communication differs from one programme to another. Though the core subjects remain the same, the optional subjects might be different according to the programme chosen by the students. An overview of the detailed syllabus for the PG diploma in Mass Media is given in the below table:
|
Paper |
Core/Elective |
Subject Title |
Subject Details |
|---|---|---|---|
|
Paper-1 |
Media Communication |
Introduction to Communication |
The basic concepts of communication, role of mass media in democracy, news as a genre, mass communication as an academic discipline, mass media ethics, right to respond in a democracy, investigative journalism, and related concepts are discussed in this subject. |
|
Paper-II |
Print Journalism |
Print Journalism |
The structure of a newspaper, editing news topics, proofreading news, feature writing and writing style, newspaper design, and related concepts are discussed in this subject. |
|
Paper-III |
Radio Journalism |
Radio Journalism |
Understanding the medium of radio as a news channel, understanding the impact of news, news reporting, how to write a radio news, compiling a radio news bulletin and presenting it, and various other concepts are covered in this subject. |
|
Paper-IV |
TV Journalism |
TV Journalism |
Understanding the medium of TV for presenting news, visual medium, news values and cultivating news sources, TV news reporting, editing and writing news, and other concepts are discussed in this subject. |
|
Paper-V |
Online Journalism |
Online Journalism |
Understanding the internet as a medium of news, online journalism basics, e-newspaper, content management system and tools, dynamics, strengths, and weaknesses of social media, cyber law and crimes, and various other concepts are explained via this subject. |
|
Paper-VI |
Advertising |
Advertising |
The major ad agencies in India, Indian advertising from social and cultural perspectives, ethics and social responsibility of advertising, role of advertisements in marketing, types of advertisements, etc. are covered in this subject. |
|
Paper-VII |
PR |
Public Relations |
Developing a basic understanding of PR, differences between advertising and PR, the role of PR in various sectors, PR tools, understanding media relations as a PR function, and related concepts are covered in this subject. |
|
Paper-VIII |
Current Affairs |
Current Affairs |
History of India post-independence, political parties in India, the rise of regional political parties after independence, international affairs, recent developments and news, etc., are covered in this subject. |
|
Paper-IX |
Internship |
Internship |
An internship of over 15 days has to be completed towards the end of the course. A written report of at least 1000 words on the internship activities should be submitted by the students before the final exam date. |
|
Paper-X |
Study Tours |
Visits to Media Institutes and Social Organisations |
The students must complete a minimum of 5 visits comprising three media institute visits and two visits to social organisations. |
|
Paper-XI |
Journal Writing |
Experimental Journal |
The students are expected to create at least two experimental journals where they need to showcase their skills as a news reporter, writer, and sub-editor. The number of journals might vary from one university to another. |
Specialisations offered in Mass Communication
Mass communication offers different specialisations for covering the vast topics and concepts in journalism, broadcasting, PR, advertising, and mass communication media. Though there are numerous specialisations offered by mass communication, some universities and colleges might introduce unique specialisations of their own. Some of the popular mass communication specialisations are given in the below table:
|
Specialisation |
Subjects |
Subject Details |
|---|---|---|
|
Journalism |
|
Types of news, the basic job of a journalist, news presentation, and related concepts are covered through this specialisation. |
|
Broadcasting |
|
This specialisation sheds light on various broadcasting channels like radio, TV, internet, social media, etc. It also talks on the history of broadcasting in India and how news should be broadcasted from the nation and abroad. |
|
Public Relations |
|
The role of PR professionals in maintaining public relationships, how to build a positive image of a company, and related aspects of PR are covered in this specialisation. |
|
Event Management |
|
Different types of events ranging from political rallies to college festivals are discussed here. Along with that, the role of event management groups in different sectors like logistics, budget maintenance, etc. are discussed in this specialisation. |
|
Advertising |
|
Different aspects of advertisements, advertisements ethics and rules, the role of advertisements in marketing, and associated concepts are explained through this specialisation. |
Books and Authors related to Mass Communication
There are several books that the students can refer to gain a wider perspective of mass communication studies. These are the top 10 books that will help them understand the different concepts and theories with ease:
|
Subject |
Book Title |
Author |
Book Description |
|---|---|---|---|
|
Mass Communication |
Dynamics of Mass Communication - 12th Edition |
Joseph R. Dominick |
The objectives of mass communication studies, the role of social media, etc. are discussed in this book. |
|
Mass Media Writing |
Writing for the Mass Media - 9th Edition |
James G. Stovall |
The writing skills required to work in mass media are discussed in this book. |
|
Mass Media |
Understanding Media and Culture: An Introduction to Mass Communication |
University of Minnesota Libraries Publishing |
Types of mass media, internet and social media, ethics of mass media, etc., are covered in this book. |
|
Media and Culture |
Media & Culture 2016 Update |
Richard Campbell |
The role of media in the upbringing of the culture and society is discussed in this book. |
|
Mass Media |
Mass Media in a Changing World - 4th Edition |
George Rodman |
The history, controversies, and trends in the mass media industry are explained in this book. |
|
Mass Media |
Gender, Race, and Class in Media |
Gail Dines and Jean McMahon Humez |
New genres in mass media and other sophistical theories and concepts related to mass media are covered in this book. |
|
Mass Communication |
Media Essentials: A Brief Introduction |
Richard Campbell |
The evolving scene in the media industry and the major concepts are explained in this book. |
|
Mass Communication |
Mass Communication: Living in a Media World - 6th Edition |
Ralph E. Hanson |
It covers all the basic concepts of mass communication in an interesting and conversational manner. |
|
Mass Media |
Media Literacy - 8th Edition |
James W. Potter |
What does media literacy mean and how important it is for the society are explained in this book. |
|
Mass Media |
Converging Media |
John V. Pavlik and Shawn McIntosh |
The change in the ways people communicate with each other are highlighted in this book. |
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| ISC | 218.5 |
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