How to Create a YouTube Channel?

How to Create a YouTube Channel?

9 mins read157 Views Comment
Chanchal Aggarwal
Senior Executive Content
Updated on Oct 27, 2023 18:02 IST

Unlock your creative journey on YouTube! Learn the secrets to crafting a captivating channel. Join the community of content creators, share your passions, and make your mark in the world of online video!


Irrespective of personal interests in various topics such as news, health, cooking, beauty, and more, the array of content available on YouTube continues to expand exponentially. This platform offers a plethora of information on almost every subject imaginable. However, have you ever wondered how individuals initiate their journey to creating a YouTube channel? How do they conceive unique ideas and set their plans to share content with the world? In this comprehensive guide, we will talk about the steps to create a Youtube channel.

How to Start Youtube Channel?

1. Create Your Google Account

To create a YouTube channel, you first need a Google account (if you don’t have one). Creating a Google account is required to use YouTube because Google owns YouTube, and a unified login system allows personalized video recommendations, channel creation, commenting, and safer user interactions. Also, you will need a Google account to watch, share, create, and comment on Youtube content. 


2. Sign in to Youtube Using a Google Account

Once you’re done with the Google sign-in, the next step in starting a Youtube channel is to visit Youtube’s official website- After this, click the settings option.

You will find an “Account” tab in the top left corner when you click on the settings. When you tap on that, you will see an option in the blue text- “Create a New Channel”. 

3. Create your YouTube Channel

In the next step, you must find an engaging name for your channel that aligns with your interest and passion. Here we are creating a channel related to healthy lifestyle; therefore, I named it- “ThriveNFit”. Your channel name should align with the content you will post it should be short, crisp and easy to remember. 

We will discuss Tips for YouTube Channel Name later in this blog. 

Once your channel is created, you will see an interface like this.

Your work is not ended here; your main work begins from here. Once you are done with channel creation, your next step would be to customize it and make it different from the thousands of other Youtube channels available on the same domain. 

4. Customizing your YouTube Channel

In channel customization, you will find three options:

  1. Basic info
  2. Branding
  3. Layout

Let’s know about each of these features in detail

  • The first step in making your channel successful is to select a name that is engaging and easy to remember. But before you decide on your Youtube channel name, there is another important thing you should focus on is niche. 
  • Choosing a niche involves selecting a specific topic or category for your channel. Focusing on something you are passionate about and have expertise in is crucial. You can create content that resonates with a specific target audience. A well-defined niche will set your channel apart and help you build a dedicated following.

Below we have provided you with top niche data, their famous strategies, CPM, and unique strategies. 

Niche Famous Channels CPM Unique Strategies
Gaming 1. PewDiePie 2. Markiplier $4.00 Engaging with fans through comments and live chats, hosting multiplayer games with fans, and creating merchandise.
Tech Reviews 1. Marques Brownlee 2. Unbox Therapy $5.00 Detailed product reviews, comparisons, and unboxing videos. They also collaborate with tech companies for product reveals.
Cooking and Recipes 1. Tasty 2. Binging with Babish $4.50 They create easy-to-follow recipe videos, often with a unique twist or theme. They also engage with their audience by responding to comments and requests.
Fitness and Exercise 1. Chloe Ting 2. Blogilates $6.00 They offer free workout routines, fitness challenges, and diet tips. They often engage with their audience by hosting challenges and encouraging user-generated content.
Beauty and Fashion 1. James Charles 2. NikkieTutorials $4.50 They create makeup tutorials, fashion hauls, and beauty product reviews. They often collaborate with beauty brands and other influencers.
Travel Vlogs 1. Mark Wiens 2. The Bucket List Family $4.50 They share their travel experiences, including food, culture, and adventures. They often engage with their audience by sharing personal stories and behind-the-scenes content.

Ways to Create Unique Name for Youtube Channel?

Relevance to Content: Choose a name that reflects your channel’s main theme or niche.

The name should give viewers an idea of what they can expect from your videos. 

“ThriveNFit” as this name suggest this channel is related to health and fitness.

Memorability: Aim for a name that is easy to remember. Short and catchy names stick in people’s minds and are more likely to be recalled when they want to revisit your channel.

“ThriveNFit” is short, catchy, and easy to remember, making it likely for viewers to recall the channel name when they want to revisit it.

Brand Identity: Consider incorporating your brand’s or personal identity into the channel name. If you have a logo or personal brand, aligning the name with it can help build recognition.

If “ThriveNFit” is associated with a specific fitness brand, it would align the channel name with the brand identity, creating brand recognition among the audience.

Uniqueness: Check if the name is already in use by other YouTube channels to avoid confusion. A unique name will also help your channel stand out in search results and recommendations.

Before settling on “ThriveNFit,” ensure that other YouTube channels do not already use it. If it’s unique, it helps the channel stand out in search results and recommendations.

Avoid Special Characters and Numbers: Using special characters or numbers in the name can make it harder for viewers to remember and find your channel.

“ThriveNFit” doesn’t use special characters or numbers, keeping the name simple and easy to find.

Easy to Spell and Pronounce: Ensure that the name is straightforward to spell and pronounce, as this can make it easier for viewers to search for your channel.

“ThriveNFit” this name is easy to spell and pronounce. 

Consider Keywords: If possible, include relevant keywords in the name that people might use when searching for content similar to yours. This can improve your channel’s discoverability.

“ThriveNFit” in this both the keyword “Thrive” and “Fit” have good search volumes. 

Social Media Availability: Check if the name is available across social media platforms so you can maintain consistency in branding and reach your audience across different platforms.

Check if “ThriveNFit” is available as a social media handle to maintain consistency in branding across different platforms.

Check for Trademarks: Make sure the name you choose does not infringe on any existing trademarks or copyrights to avoid legal issues in the future.

Before finalizing, verify that “ThriveNFit” doesn’t infringe on any existing trademarks or copyrights to avoid legal issues in the future.

Future Expansion: Consider if the name allows for potential expansion into other related content or topics, providing flexibility for your channel’s growth.

“ThriveNFit” leaves room for potential expansion into other related health and fitness topics beyond the current scope.

Positive Connotations: Choose a name that conveys a positive image or emotion to leave a lasting impression on viewers.

 “ThriveNFit” conveys positive connotations of growth, vitality, and overall well-being, leaving a positive impression on viewers.


A YouTube handle, also known as a YouTube username or channel name, is a unique name that identifies your channel on the platform. The name displayed in the channel URL represents your brand or content theme.


A YouTube channel description is a brief text that overviews the channel’s content, theme, and purpose. It introduces the channel to viewers, conveying what they can expect from the videos and inviting them to subscribe for updates.

You can see in the above that we have updated our channel’s Handle and Description. 

Update your Channel Branding

Under the “Branding” tab, you will find the option to add a profile picture, banner image and video watermark.  

The YouTube channel name image should be visually appealing, incorporating the channel’s name creatively and eye-catching. It can include relevant graphics, colours, and design elements that align with the channel’s content theme. The content could combine the channel name and a slogan or tagline that succinctly conveys the essence of the channel’s content and brand. 

Also, nowadays, you have various AI tools available to create engaging images quickly. Therefore, you can choose tools like Midjourney, Dalle-2, etc., to craft a profile picture.

Banner Image

The banner image in a YouTube channel, also known as channel art, is a large header image at the top of the channel’s homepage. It provides a visually appealing and informative representation of the channel and its content.

Video Watermark

The video watermark on a YouTube channel is a small, semi-transparent image on the bottom right corner of all videos. It serves as a branding element and provides an easy way for viewers to subscribe to the channel directly from the video.

The layout option in YouTube channel customization allows creators to choose how their content is displayed on their channel page, including the arrangement of featured videos, playlists, and sections.

Identify Your Target Audience: Before creating content, it’s important to understand your target audience. What are their interests? What kind of content do they enjoy? This will help you create videos that resonate with your viewers.

Create High-Quality Content: The quality of your content is crucial. Invest in a good camera and editing software. Your videos should be clear, well-lit, and have good audio. The better your content, the more likely viewers are to subscribe and keep watching.

Consistency is Key: Try to upload videos on a regular schedule. This could be once a week, twice a month, or whatever works best for you. Consistency helps to build an audience as viewers will know when to expect new content.

Engage with Your Audience: Respond to comments on your videos, engage with viewers on social media, and encourage viewers to like, share, and subscribe. The more you engage with your audience, the more connected they feel to your channel.

Optimize Your Videos for SEO: Use relevant keywords in your video titles, descriptions, and tags to help your videos appear in search results. This can help attract more viewers to your channel.

Create Eye-Catching Thumbnails: Thumbnails can significantly impact your video’s click-through rate. An eye-catching thumbnail can draw viewers in and make them more likely to click on your video.

Promote Your Channel: Don’t rely on YouTube’s algorithm to get views. Share your videos on social media, your website, or any other platforms where you have a presence.

Collaborate with Other YouTubers: Collaborations can help you reach a wider audience. You can collaborate with YouTubers who have a similar audience to yours.

Offer Value: Whether it’s entertainment or education, your videos should offer some value to the viewer. The more value you provide, the more likely viewers will subscribe to your channel and keep returning for more.

Keep Improving: Always look for ways to improve your channel. Listen to feedback from your viewers, keep up with the latest trends, and don’t be afraid to experiment with different types of content.


From finding your niche amidst diverse content to mastering video production and editing, YouTube demands determination and ingenuity. However, the rewards are boundless, as you can inspire, entertain, educate, and build communities with your unique voice and charisma.

So, take the first step into this magical realm of YouTube, where dreams take flight and ordinary individuals transform into extraordinary storytellers.

About the Author
Chanchal Aggarwal
Senior Executive Content

Chanchal is a creative and enthusiastic content creator who enjoys writing research-driven, audience-specific and engaging content. Her curiosity for learning and exploring makes her a suitable writer for a variety ... Read Full Bio