Discontinued (5 June 2025) B.Voc. in Marketing Management and Information Technology 

at Banaras Hindu University (BHU), Varanasi

Salaries in sales and marketing in India can vary widely depending on various factors such as the level of experience, the industry, the company's size and location, the specific role, and individual performance. The sales and marketing graduates can earn the following salaries:

Entry Level: Salary ranging INR 2 Lacs to INR 4 lakh

Mid-Level:  Salary ranging INR 4 Lacs to INR 8 lakh

Senior-Level: Salary ranging INR 6 Lacs to 12 lakh

Sales and Marketing are two business disciplines that have an impact on lead creation and income. All acts that lead to the sale of products and services are referred to as sales. Marketing is the process of generating interest in the goods and services for sale. Sales and marketing play a special and crucial function in building a connection between potential customers' demands and the goods and services the company has to offer.

Students who have completed their graduation with minimum 50 per cent score can apply to this programme. Students can join various industries and make an average salary ranging INR 4 to 8 lakh per year after the course at the entry-level.

Sales and marketing are vital tasks in any firm, and they demand a diverse set of talents to be successful. Here are some of the essential sales and marketing skills:

Communication: The capacity to communicate successfully with clients understand their needs and sell your product or service persuasively.

Product Knowledge: A thorough understanding of the items or services being sold, including features, benefits and competitive advantages.

Negotiation: The ability to negotiate terms, pricing and agreements with clients in order to achieve mutually advantageous outcomes.

The curriculum for an MBA in Sales and Marketing varies per institution, but in general, it covers a broad range of topics to offer students with a complete understanding of sales and marketing tactics, methods, and management. Some of the main subjects taught in the MBA in Sales and Marketing programme are: