BBA (Hons./Hons. with Research) in Digital Marketing
3.9 /5- A+ NAAC accredited
- Private University
- Estd. 2012
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BBA (Hons./Hons. with Research) in Digital Marketing at Chandigarh University (CU) Overview
BBA (Hons.) in Digital Marketing at Chandigarh University is a 4 years course offered in a Full Time mode. Candidates seeking admission must check the eligibility requirements. The eligible aspirants can proceed with the admission formalities. After selection, the course fees of Chandigarh University have to be paid. The total tuition fee for the course is INR 7,80,000. Table below mentions more details about BBA (Hons.) in Digital Marketing course:
Total Tuition Fees | ₹7.80 Lakh Get Fees details |
Duration | 4 years Get Curriculum |
Course Level | UG Degree |
Mode of Course | Full Time |
Application Link | Go to Website  |
Type of University | Private |
BBA (Hons./Hons. with Research) in Digital Marketing at Chandigarh University (CU) Fees
Tuition, one-time fees, registration fees, test fees, and other costs are all included in Chandigarh University BBA (Hons.) in Digital Marketing fee. Depending on the split of the cost for the most recent year, the candidates may be required to pay additional fees. INR 7,80,000 is the entire amount of tuition for BBA (Hons.) in Digital Marketing at Chandigarh University.
| Fee components | Amount (4 years) |
|---|---|
The fee might Include components other than tuition fee.
The examination fee is for INR 2500/- | ₹ 7.80 Lakh |
Hostel fee is calculated on the basis of 1st year. Actual amount may vary.
The fees might include components other than hostel fees
Hostel fee mentioned is for cheapest option available.
Meal Plan is Hostel fee is calculated on the basis of 1st year. Actual amount may vary.
The fees might include components other than hostel fees
Hostel fee mentioned is for cheapest option available.
Meal Plan is included in mentioned fee. | ₹ 4.80 Lakh |
One time fees includes Security. | ₹ 2,000 |
₹ 12.62 Lakh |
These are based on information available on various sources. Latest values may differ.BBA (Hons./Hons. with Research) in Digital Marketing at Chandigarh University (CU) Frequently Asked Questions
Yes, Chandigarh University offers scholarships to students based on CUCET scores. Students can also avail of scholarships based on their scores/ rank in JEE Main. The details for scholarships offered on the basis of CUCET are as follows:
| Scores in CUCET | CUCET Phase 1: Percentage of Waiver | CUCET Phase 2: Percentage of Waiver |
|---|---|---|
| 90.01 - 100 | 100% | 100% |
| 80 - 90 marks | 50% | 40% |
| 70 - 79.99 | 40% | 30% |
| 60 - 69.99 | 30% | 20% |
| 50 - 59.99 | 25% | 15% |
| 40 - 49.99 | 15% | 10% |
| 30 - 39.99 | Eligible | Eligible |
The university also offers Scholarship Scheme for UG Courses (Based on Class 12): At maximum, 10% of total seats in each course are offered scholarships under this scheme. Find below the score-wise scholarship percentage offered at CU for UG courses:
| Class 12 Scores | Scholarship Percentage (On Sem fee) |
|---|---|
| More than equal to 90% | 50% |
| 85 - 89.99% | 20% |
| 80 - 84.99% | 10% |
For Chandigarh University BBA admissions, students need to fulfil the minimum eligibility criteria in the first place. As it is an undergraduate-level course, students who pass Class 12 with a relevant score will be able to get admission to BBA at Chandigarh University. Admission to this course is entirely entrance-based. Aspirants need to qualify for CUCET, which is a common entrance test conducted by the university itself for admission to all of its UG courses. Candidates who qualify for CUCET and pass the other selection parameters will be able to get admission at Chandigarh University. Click here to know about the Chandigarh University BBA course in detail.
Yes, for admission to BBA at Chandigarh University, qualifying for CUCET is mandatory. Students are selected only via a valid score of CUCET. This is an in-house entrance exam of Chandigarh University, which is conducted by the university in an online mode for most of its UG courses. It's mandatory for every candidate to submit their valid CUCET score at the time of filling the application form to get admission to BBA. Candidates can apply for this course on the official website of Chandigarh University along with paying an application amount of INR 1,000. Find here the detailed steps for CUCET application process.
Yes, Chandigarh University has many collaborations with International universities. The university offers BBA-ITP, where students can study a part of their programme in USA and Australia. Students are also offered a chance to study at Okanagan College, which is located in Canada. Students with a 60% aggregate in Class 12 or 6.5 CGPA and an IELTS score of 6.5 are eligible to study at this university. The following subjects will be the key areas of study for the BBA course:
- Financial Management
- Management Accounting
- Business Simulation or Entrepreneurship
- Management Science
- Business and Canadian Govt. policy
- Strategic Management
Also, there are many scholarships offered to meritorious students based on CUCET scores as tuition fee waiver.
Chandigarh University admissions to BBA course are entrance-based. Those who want to take admission to this course at Chandigarh University must apply via the official website of CUCET and apply for the respective entrance exam in the first place. By fulfilling the application form, candidates need to pay an application amount of INR 1,000. The application form can be filled in both online/ offline modes. However, the application fee is common for both modes. Once their application will be approved, candidates can sit for CUCET. After that, the CUCET scores will be evaluated to offer final admission to BBA course.
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BBA (Hons./Hons. with Research) in Digital Marketing at Chandigarh University (CU) Highlights
- CU Applications invited. Apply @ https://u.shiksha.com/SHKSHA/npm5rHEL?open-reg
- Digital Marketing is a combination of Technology and Marketing
- Course provides an excellent grounding in digital aspects of marketing, such as, technology platforms, SEO/SEM, Social Media, Email Marketing, Social & Web Analytics, Freelancing, Dropshipping, etc
- Course includes Advanced Technologies & Integration for premium placements
- This Course is also offered as a Hons. with Research Program
- Student who exit after 3rd year will get 3 years Bachelor’s degree, and after 4th year will get 4 years Bachelor’s degree (Hons. / Hons. with Research)
- Department includes Next- Gen Industry Collaborated Programs in association with IBM, ICICI, Tally & Flip
BBA (Hons./Hons. with Research) in Digital Marketing at Chandigarh University (CU) Curriculum
Latest curriculum for BBA (Hons./Hons. with Research) in Digital Marketing at Chandigarh University (CU) can be downloaded from the below link. The curriculum PDF has semester wise course structure, electives and detailed course content. You can also check course curriculum of other specializations offered in BBA at Chandigarh University (CU)
BBA (Hons./Hons. with Research) in Digital Marketing at Chandigarh University (CU) Students also asked
As per the latest report, the participating recruiters placed over 10000 students of the batch 2025. In 2024, the a total 9124 students were placed. Going back to 2023 placements, 7,500 students of the Chandigarh University (CU) were placed in reputed companies.
During the Chandigarh University placements 2024-2025, the participating recruiters placed 10,000 students of the batch 2025 of various courses like BTech, MBA and MCA, etc. The key highlights of Chandigarh University (CU) placements for the Class of 2025 are tabulated below:
Particulars | Placement Statistics (2025) |
|---|---|
Total students placed | 10,000 |
Companies visited | 1,300 |
Highest international package | INR 1.7 crore per annum |
Highest domestic package | INR 54.75 LPA |
Average monthly stipend | INR 20,000 to INR 1 Lakh |
Companies offering Above INR 20 LPA | 30+ |
| Companies offering INR 15 LPA | 50+ |
| Companies offering INR 10 to 15 LPA | 100+ |
| Companies offering INR 7 to 10 LPA | 300+ |
| Companies offering INR 5 to 6 LPA | 500+ |
Yes, Chandigarh University admissions are open. Interested students can apply online at the university's website. Aspirants need to register for CUCET and appear for the same.
Chandigarh University (CU) has a great track record of placements for courses BTech, MBA and MCA, etc. In the academic year 2024-2025, over 1300 global recruiters participated in the placement process and placed 10000 students of batch 2025. The highest domestic and international packages offered during Chandigarh University placement 2025 stood at INR 170 LPA and INR 54.75 LPA, respectively.
CUCET cutoff 2025 will be released after the scores are out. Tabulated below are the latest schedule for CUCET cutoff 2025:
| Dates | Upcoming Dates |
|---|---|
| 01 Jul ' 25 - 10 Sep ' 25 | CUCET 2025 Application Form - Phase 2 |
| 01 Jul ' 25 - 11 Sep ' 25 | CUCET 2025 Exam Dates - Phase 2 |
Download exam sample paper
BBA (Hons./Hons. with Research) in Digital Marketing at Chandigarh University (CU) Placements
| Particulars | Statistics (2025) |
|---|---|
| Highest Salary | INR 54.75 Lakh |
Top Recruiters for Chandigarh University (CU)BBA (Hons./Hons. with Research) in Digital Marketing at Chandigarh University (CU) Entry Requirements
- 50%
Candidates must have passed 10+2 with minimum mentioned marks in aggregate or its equivalent examination in any stream conducted by a recognized Board/ University / Council.
BBA (Hons./Hons. with Research) in Digital Marketing at Chandigarh University (CU) Admission Process
Admissions Open! Apply Now
- Register and applyCU Applications invited. Apply @ https://u.shiksha.com/SHKSHA/npm5rHEL?open-reg
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