What is Electronic Media?: Course Fees 2025, Subjects, Top Colleges, Admissions

Updated on May 30, 2025 04:50 IST
Akansha Bisht

Akansha BishtSenior Executive

Electronic Media refers to the forms of media used to spread information to the masses through electronic means or technology. Electronic Media works in contrast with print media. There are various forms of electronic media, TV, Radio, and the Internet, being on top. 

With time, the impact of Electronic Media on social, political, and cultural backgrounds has been increasing, creating more demand for skilled media professionals. Electronic Media courses can be pursued by doing courses in Journalism and Mass Communication, like BJMC, or PG courses like MJMC.

Key Aspects of Electronic Media Courses:

  • Course Objectives: Teach technical skills, content writing, industry knowledge, creative skills, etc.
  • Course Levels: UG, PG, Doctorate, Diploma, and Certificate.
  • Course Content: Media Ethics and Laws, camera lighting and techniques, content creation, etc.
  • Career Opportunities: Social Media Manager, PR Specialist, Content Writer, Journalist, Reporter, Cameraman, etc.
  • Top Recruiting Industries: Media Houses, Education, Entertainment, Event Management, Digital Marketing, Advertising, etc.

Top picks on Electronic Media:

Impact of Mass Media on Society

Mass Communication vs Personal Communication

Electronic Media Course Details: Highlights

Candidates have the choice to pursue separate courses for Electronic Media at the UG, PG, Diploma, and Doctoral levels. Interested candidates can see the following table highlighting key points of the Electronic Media courses:

Particulars Course Details
Electronic Media Course Eligibility Criteria

UG: Class 12 from a recognized board.

PG: A bachelor's degree in a relevant discipline.

PhD: A master's degree in a relevant discipline.

Electronic Media Admission Criteria Merit and entrance exam-based
Electronic Media Entrance Exams CUET-PG, CUET, JMI Entrance, etc.
Electronic Media Top Colleges IIMC New Delhi, MCNUJC Bhopal, Apeejay Institute of Mass Communication, St. Joseph College of Communication, Xavier School of Communications, etc.
Electronic Media Course Fees UG: INR 3,150 - INR 4.8 Lakh
PG: INR 2,640 - INR 5.7 Lakh
Electronic Media Job Profiles Social Media Manager, PR Specialist, Content Writer, Journalist, Reporter, Cameraman, etc.
Electronic Media Average Salary INR 5.6 LPA
Electronic Media Top Recruiters India Today Group, NDTV, Network18, Doordarshan, Jagran New Media, McCann Erickson India, Dentsu India, etc.

Note: The information is taken from various external sources and may vary.

Links relevant to Electronic Media courses:

Public Relations in Mass Communication (Public Relations vs. Media Relations)

Difference Between Mass Media And Mass Communication

 

Q:   What is the history of Electronic Media in India?
A:

The emergence of electronic media can be traced back to the 20th century when the first radio stations were established. In India, the first radio station was started in Bombay by the Radio Club of Bombay. After 4 years in 1927, the Indian Bombay Company was also formed and regular broadcasting programs started running by 1930. Continuous improvements were taking place in the media industry, and the year 1936 marked a major event in the field of electronic media when IBC was nationalized and renamed All India Radio

All India Radio played an integral role in the Indian freedom struggle and thus contributed to the nation-building process. Another wave of progress arose with the introduction of television in 1959, with the launch of an experimental station in New Delhi. Though radio broadcasting from that center started in 1965 and Doordarshan came into the picture in 1975.

Another major upheaval in the Electronic Media industry happened in 1990 at the time of liberalization. With that, emerged the first private TV channel, ZEE TV, in 1992. This launch led to a chain of several other television channels like Sony Entertainment and Star Plus. The emergence of the internet happened in the 1990s, and it changed the entire landscape of the electronic media industry. In 2023, there were almost 800 million internet users consuming content through social media and various digital platforms. 

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Q:   Which option has better scope: Print Media or Electronic Media?
A:

Though I believe both options have their own benefits, Electronic Media today is offering a much broader scope for high-paying jobs in different domains. Print Media is undoubtedly still valuable and offers many learning and earning opportunities, but the number of people consuming Electronic Media is multiplying day by day due to its wider reach, faster delivery, interactive & engaging content, low-cost mediums, and versatility.

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Table of content
  • Electronic Media Eligibility Criteria and Admission Process 2025
  • Top Electronic Media Entrance Exams 2025
  • Types of Electronic Media Courses
  • Electronic Media Course Syllabus
  • Best Electronic Media Colleges in India
  • Popular Private Electronic Media (TV, Radio, Online) Colleges in India
  • Electronic Media Career Scope: Top Job Profiles, Salary, and Top Recruiters
  • Electronic Media Course FAQs
  • Popular Electronic Media (TV, Radio, Online) UG Courses
  • Popular Electronic Media (TV, Radio, Online) PG Courses
View More

Electronic Media Eligibility Criteria and Admission Process 2025

Please refer below for the eligibility:

Course Level Eligibility Criteria
Undergraduate/UG Diploma/Certificate
  • Class 12 from any stream (Arts, Science, or Commerce)
  • With a minimum of 45% aggregate score from a recognized board.
Postgraduate/PG Diploma
  • A bachelor's degree in any relevant discipline, such as Advertising, Digital Marketing, Journalism, Mass Communication & Media, etc.
  • With a minimum of 45% aggregate score from a recognized university.
Doctorate
  • A master's degree in any relevant discipline, such as Advertising, Digital Marketing, Journalism, Mass Communication & Media, etc.
  • With a minimum of 45% aggregate score from a UGC-approved university.

Note: The information is taken from external sites and may vary.

Electronic Media Admission Process 2025

Please refer below for the admission process:

STEP 1: eligibility

STEP 2: Register & apply

STEP 3: Appear for entrance test

STEP 4: Confirmation Email

STEP 6: Interview

STEP 7: Attend Counselling

 

Q:   What is the fee structure of Electronic Media courses?
A:

Hello, Electronic Media courses are offered at various levels, including UG, PG, Doctorate, Certificate, and Diploma. Hence, the course fee structure of every course level varies. It also differs depending on the individual colleges' rating, placement records, faculty rating, and so on.

However, the average course fee structure of the UG-level Electronic Media course ranges from INR 3,150 to INR 5 Lakh. For PG-level courses, it can range from INR 2,640 to INR 6 Lakh. Hope this will help you :)

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Q:   Which documents are required during an Electronic Media course admission in India?
A:

Here are some important documents (both original and copies) you must have during an Electronic Media program application process:

  • Class 10 and 12 marksheets
  • A bachelor's degree (if applicable)
  • A valid ID proof (Adhaar, PAN Card, Passport, etc.)
  • 2 Passport-sized photographs
  • Migration certificate
  • Caste Certificate (if any).
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Top Electronic Media Entrance Exams 2025

Though the admission to Electronic Media courses is majorly based on the merit system, a few colleges/universities accept exam scores to shortlist candidates. For candidates' reference, here are some top Mass Communication & Media entrance exams in India conducted for Electronic Media courses:

Entrance Exams Exam Dates Exam Schedule
CUET UG Exam 2025 May 13 - June 3, 2025 CUET UG Exam Date 2025
CUET-PG Exam 2025 March - April 2026 (Tentative) CUET-PG Exam Date 2025
JMI Entrance Exam 2025 May 3, 2025 (Result Pending) JMI Entrance Exam Date 2025

Note: The information is sourced from the official/counselling body of the institute/exam.

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Important Exam Dates

DatesPast Exam Dates
09 Aug ' 25 - 10 Aug ' 25

Submission of Fee for First Semester

08 Aug ' 25 - 09 Aug ' 25

Document Verification by IIMC

08 Aug ' 25 - 09 Aug ' 25

IIMC Entrance Exam Seat Freeze & Document Upload

14 Jul ' 25 - 31 Oct ' 25

JMI Entrance Exam 2025 Counselling

31 Oct ' 25

Last Date for submitting Qualifying Exam result (...

Oct '25

SAT Registration Deadline for November Test

TENTATIVE

To Be Notified:

FTII JET 2025 Final Result

TENTATIVE

Nov '25

FTII JET 2025 Commencement of Classes

TENTATIVE

14 Nov ' 24 - 15 Oct ' 25

CGCUET 2025 Registration

Q:   Can I get admission to an Electronic Media programme without entrance exams?
A:

Of course, there are many Electronic Media colleges in India offering admission on a merit-based system. However, it also depends on the course level and type. For instance, Electronic Media courses at the PG-level may require you to prepare for entrance exams. Meanwhile, some top colleges offering admission at a merit system are MCNUJC Bhopal, Apeejay Institute of Mass Communication, St. Joseph College of Communication, Xavier School of Communications, PSGCAS, etc.

Q:   How much time is required to prepare for an Electronic Media course entrance exam?
A:

The average time frame to prepare for any entrance exam is generally 2-3 months. However, it also depends on the difficulty of the exam and competitiveness. For the Electronic Media entrance exams, students usually choose CUET and CUET-PG, which are relatively less difficult and low competitive. They are divided into sections like Aptitude, domain-Specific, and General Knowledge. The preparation timeframe also depends on the individual students.

Types of Electronic Media Courses

Here are some top Electronic Media colleges, along with fee details, based on their course type:

Course Levels Top Colleges Tuition Fee
Undergraduate MCNUJC, Bhopal INR 1.02 Lakh
AAFT INR 4.8 Lakh
DGMC INR 1.79 Lakh
Dr DY Patil ACS College INR 1.5 Lakh
MIT International School of Broadcasting and Journalism INR 3.9 Lakh
Postgraduate MCNUJC, Bhopal INR 61,046
Xavier School of Communications INR 3.2 Lakh
PSG College of Arts and Science INR 1.4 Lakh
RTMNU INR 30,400
Bangalore University INR 33,000
Diploma  IIMC Delhi INR 1.6 Lakh
Apeejay Institute of Mass Communication INR 2.9 Lakh
Jamia Millia Islamia INR 43,840
GKFTII INR 2 Lakh
Bundelkhand University INR 32,000
Certificate DGMC INR 8,850
Punyashlok Ahilyadevi Holkar Solapur University INR 2,500
APG Shimla University INR 3.6 Lakh
Live24 Media INR 55,000
Azaz Rizvi College of Journalism and Mass Communication INR 8,500

Note: The information is sourced from the official/counselling body of the institute/exam.

In Case You Missed It:

List of Journalism Courses at IGNOU 2025

Types of Journalism - Which is Right for You?

 

Q:   Can I pursue an online course in Electronic Media in India?
A:

Electronic Media courses can also be pursued as certificate courses in online mode, the duration for which varies from 1 - 6 months depending on the course. These courses are offered by MOOC platforms like Coursera and Udemy. The table below mentions some of the online Electronic Media courses along with courses.

Name of Course

Offered by

The Strategy of Content Marketing 

University of California, Davis

Digital Footprint

The University of Edinburgh 

Multimodal Literacies: Communication and Learning in the Era of Digital Media

University of Illinois

Transmedia Storytelling: Narrative worlds, emerging technologies, and global audiences

UNSW, Sydney

Viral Marketing and How to Craft Contagious Content

University of Pennsylvania

Note: The information is sourced from the official/counselling body of the institute/exam.

Q:   Is a PhD in Electronic Media worth pursuing?
A:

If you have decided to pursue a PhD program, Electronic Media can be an apt choice. It will not only open up great teaching opportunities for you at the university level, but also train you for leadership roles in the market, give you the freedom to conduct research, and so on.

Electronic Media Course Syllabus

The syllabus for Electronic Media courses differs depending on their level, type, the college offering the programs. Hence, for candidates' reference, the following tables contain Electronic Media course syllabus on various levels.

BA in Electronic Media Syllabus

Please refer below for the syllabus:

BA in Electronic Media Subjects Semester I
Introduction To Communication & Media Understanding News
Introduction to Broadcast Reporting Techniques Media Equipment
Critical Thinking Gandhian Studies
BA in Electronic Media Subjects Semester II
Current Affairs Television News Production
Anchoring Techniques Writing for Media
Communication & Soft Skills Visual Culture
BA in Electronic Media Subjects Semester III
Social Media Dynamics Audience Research
Theme Magazine and Feature Production Radio Media
Photo Journalism Environmental Studies
BA in Electronic Media Subjects Semester IV
Content Strategy and Development Media & Cyber Laws
Multicamera Studio Production Travel journalism
Digital Media & Marketing Open Elective
BA in Electronic Media Subjects Semester V
Documentary Production Investigation and Citizen Journalism
Business Journalism Event Management
Digital Media Economics -
BA in Electronic Media Subjects Semester VI
Graduation Project Summer Internship

Note: The info. is taken from external sites and may vary.

MA in Electronic Media Syllabus

Master of Arts in Electronic Media is a 2-year-long PG degree program, generally divided into 4 semesters. The curriculum of the MA in Electronic Media can differ depending on the colleges. 

MA in Electronic Media Subjects Year I
Introduction to Electronic Media Introduction to Creative Writing
Introduction to Television Production Writing for Electronic Media
Mass Communication Research Information Security
Development Communication & Television Production -
MA in Electronic Media Subjects Year II
Script Writing for TV & Radio Broadcast Journalism
Advertising Video Post-Production
Advanced Television Production Audience Measurement and Television Programming
Video Production Portfolio -

Note: The info. is taken from external sites and may vary.

PG Diploma in Electronic Media Syllabus

Post Graduate Diploma in Electronic Media is a 1-year-long Diploma program:

PG Diploma in Electronic Media Subjects Semester I
Communication Theories, Concepts, and Processes Understanding Digital Media
Media Laws and Ethics Multimedia Content Creation
Data Journalism - Reporting and Editing -
PG Diploma in Electronic Media Subjects Semester II
Dissertation Introduction to CMS
Digital PR and Corporate Communication Fact Checking and Verification
Social Media for Communications Emerging Technologies

Note: The info. is taken from external sites and may vary.

 

Q:   Can you share MSc in Electronic Media syllabus?
A:

Hello, the syllabus for the MSc Electronic Media can differ depending on the colleges. However, you can have an overview of the syllabus for your reference. It's a PG programme of 2 years, divided into 4 semesters of 6 months each.

Electronic Media Course Semester 1

Media and Communication Theories

Visual Design Communication 

Digital Media Instrumentation

Audiography 

Electronic Media Course Semester 2

Media Production Process

Script Writing

Visual Research Methods

Advertising Media and Case Studies

Electronic Media Course Semester 3

Media Law & Ethics

Film Studies

Radio Production

Television Production 

Electronic Media Course Semester 4

Immersive Technologies

Games Studies 

Anchoring & News Casting

TV News Production

Note: The information is taken from external sources and may vary.

Q:   What are the types of Electronic Media?
A:

Electronic Media is a wider term and includes various forms of digital media to disseminate information. In the coming section, we will discuss more about different electronic media forms. To have a better understanding, keep reading the article.

1. Television: There are various types of media and channels under television.              

  • Broadcast Television: The most traditional and the earliest mode of digital communication wherein signals are transmitted from airwaves to antennas. 
  • Internet Television (or Smart Television): The form of televisions usually known as smart TVs nowadays are the most common form of Electronic Media. The information is transferred via the internet on various streaming platforms like Netflix and Prime. 
  • Cable Television: The mode of digital communication where cable networks are used for the transfer of information. It operates on a greater level of programming.

2. Radio: There are different various of radio broadcasting that are being used as a means of communication. Some of the forms are mentioned below:

  • Traditional Radio Broadcasting: Over-the-air transmission method is used to transfer radio waves.
  • Digital Radio: HD Radio and Digital Audio Broadcasting methods are used to provide better audio quality. 
  • Internet Radio: radio stations are broadcast all over the internet for global reach.

3. Online Platforms: 

  • Websites: Online websites covering images, videos, and other multimedia means to spread messages and content on different topics.
  • Social Media: different social media platforms like LinkedIn and Instagram are used to create and share content that adds value to people's lives. 
  • Blogs: Blogs are used as a mode to share opinions, views, and information at both personal and professional levels. 

4. Streaming Platforms:

  • Video Streaming Services: It includes platforms like Amazon Prime, Netflix, and Disney + Hotstar
  • Music Streaming Services: It includes different audio streaming platforms like Spotify, Pandora, and Apple Music with a huge music gallery and a large number of podcasts.          

5. Digital News Platforms 

  •  News Websites: Online news websites like Mint and Hindustan Times that provide information through articles and videos.
  • News Apps: News Applications like the Economic Times provide news information through applications installed on smartphones.

6. Video Sharing Platforms

Video-sharing platforms like YouTube are used to spread useful messages, content, and news information through long-form videos and YouTube shorts.

7. E-books and Digital Publishing 

Digital books and publications by different authors provide online reading options to avid readers. It allows readers to read and learn through tablets and computers.

Best Electronic Media Colleges in India

Interested candidates can see the following tables for the top government and private colleges in India.

Best Electronic Media Government Colleges

The following tables are for candidates' reference on top undergraduate and postgraduate-level government colleges in India for Electronic Media courses.

Best Electronic Media UG-Level Government Colleges

Here are some of the top government college options for Electronic Media courses at the UG level, along with fee details:

Best Government Colleges UG-Level Course Fees
Periyar University INR 17,200
Kushabhau Thakre Patrakarita Avam Jansanchar Vishwavidyalaya INR 52,260
YWCA Women’s Training Institute INR 80,000
College of Engineering Guindy INR 87,500
MCNUJC, Bhopal INR 1.02 Lakh

Note: The info. is taken from official website and may vary..

Best Electronic Media PG-Level Government Colleges

Please refer below for the Electronic Media courses at the PG level:

Best Government Colleges PG-Level Course Fees
Rashtrasant Tukadoji Maharaj Nagpur University INR 30,400
Jamia Millia Islamia INR 43,840
MCNUJC, Bhopal INR 61,050
PSGCAS INR 1.4 Lakh
IIMC Delhi INR 1.6 Lakh

Note: The info. is taken from official website and may vary..

Best Electronic Media Private Colleges

The following tables are for candidates' reference on top undergraduate and postgraduate-level private colleges in India for Electronic Media courses.

Best Electronic Media UG-Level Private Colleges

Here are some of the top private college options for Electronic Media courses at the UG level, along with fee details:

Best Private Colleges UG-Level Course Fees
Hindustan College of Arts and Science INR 97,500
Dr. D.Y. Patil Arts, Commerce and Science College INR 1.5 Lakh
Deviprasad Goenka Management College of Media Studies INR 1.79 Lakh
MIT International School of Broadcasting and Journalism INR 3.9 Lakh
AAFT INR 4.8 Lakh

Note: The info. is taken from official website and may vary..

Best Electronic Media PG-Level Private Colleges

Here are some of the top private college options for Electronic Media courses at the PG level, along with fee details:

Best Private Colleges PG-Level Course Fees
DGMC INR 1.32 Lakh
National Institute of Mass Communication INR 1.92 Lakh
MIT International School of Broadcasting and Journalism INR 2.81 Lakh
Xavier School of Communications INR 3.2 Lakh
iLEAD Kolkata INR 3.4 Lakh

Note: The info. is taken from official website and may vary..

 

3 L
2 L
1 Course
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2 Courses
8.85 K - 1.94 L
2.8
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Q:   Are there any distance colleges for Electronic Media in India?
A:

Yes, a few colleges in India offer Electronic Media courses through distance learning. Here are some top options among them:

Distance Electronic Media CollegesTuition Fee
IGNOUINR 5,900 - 25,000
Kashmir UniversityNA
EduKart.comINR 13,000
Pt. Bhori Lal Gyatri Memorial CollegeNA

Note: The information is sourced from the official/counselling body of the institute/exam.

Q:   What is the fee structure of the MSc in Electronic Media?
A:

Hello, around 15 colleges in India offer MSc in Electronic Media courses. The course fee structure of all these colleges differs based on the college ratings, placement records, faculty ratings, etc. The average MSc in Electronic Media course fee structure ranges from INR 2,640 to INR 3.4 Lakh.

Popular Private Electronic Media (TV, Radio, Online) Colleges in India

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Electronic Media Career Scope: Top Job Profiles, Salary, and Top Recruiters

With the increasing integration of electronic Media in our daily lives, there is a significant upsurge in demand for skilled professionals in the Digital world. Online platforms are emerging, creating new employment and freelance opportunities for students in the respective field.

With the right skills, knowledge, constant learning, and a relevant degree, Electronic Media students can create countless options for earning a living. 

Electronic Media Career Scope: Top Job Profiles

Electronic Media as a career is gaining increased reverence because of the wide spectrum of opportunities it holds. Candidates can pursue different job opportunities. Some of the top job profiles, along with their average salary, are mentioned in the table below:

Job Profiles Job Description Average Salary
Social Media Managers They are responsible for managing and improving a company or brand's online presence across various social media platforms, implementing social media strategies. INR 5.6 LPA
Digital Marketing Associates Their responsibilities include social media management, email marketing, content creation, and campaign execution to assist their company's digital marketing strategies.  INR 3.9 LPA
Content Writers They write articles and blogs in various niches for online websites and other social media platforms, based on the client's or company's requirements. INR 3.8 LPA
Journalists A Journalist's duties include researching, writing, and reporting a story based on the current event or news. They also take follow-ups on stories. INR 4.2 LPA
Advertising Executives They develop and execute advertising campaigns to promote a brand, product, or service, usually working with clients and internal teams to achieve marketing objectives. INR 3.7 LPA

Note: The salary information is taken from Ambitionbox.com.

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Electronic Media Career Scope: Top Recruiters

Electronic Media Top Recruiters
India Today Group NDTV Convergence Network18
Doordarshan Jagran New Media McCann Erickson India
Dentsu India The Wire Business Standard

Note: The information is taken from various external sources and may vary.

 

Q:   What is the average salary of an Electronic Media professional in India?
A:

The salary of an Electronic Media professional depends on its job profile, employer, job position, relevant experience, and other factors, however, the average salary packages for some popular Electronic Media job profiles are given below:

Top Job Profiles 

Average Salary

Social Media Manager

8.7 LPA

Digital Marketer

6.8 LPA

Creative Writer

6.1 LPA

Digital Journalist

4.1 LPA

Media Operations Analyst 

3.6 LPA

Digital Researcher

6.6 LPA

Note: The information is taken from various external sources and may vary.

Q:   What is the scope of a BSc in Electronic Media? Is it a good choice to pursue a BSc in Electronic Media?
A:

BSc Electronic Media is a course option if you're interested in studying the scientific and technical parts of electronic media, including radio and television production, multimedia, and media industry management, and so on. It is a UG degree programme that will open doors for various employment options in the digital marketing, advertising, and social media domains.

Electronic Media Course FAQs

Candidates can refer to this section for Electronic Media Course FAQs.

Q:   What is the current scenario of Electronic Media?
A:

The current scenario of Electronic Media is very vast. With time, the Internet is becoming an important source of news and entertainment. India has over 200 radio stations and 800 national channels. The 21st century is the era of the digital era where the internet is pacing at a higher level. Social Media Platforms like Facebook and YouTube have become integral tools for information dissemination and public discourse.

Digital News channels and streaming platforms are used to spread content through articles, audio, and videos. As per the latest research, Electronic Media is growing exponentially and by 2025 the revenue of the entire digital media industry is going to touch $15 billion. 

Q:   Which Electronic Media offers the best placement options in India?
A:

Here are some top Electronic Media college options offering great placement opportunities in India:

Top Electronic Media CollegesAverage Salary Package
Xavier School of CommunicationsINR 17.1 LPA
Anna UniversityINR 6 - 6.8 LPA
Pondicherry UniversityINR 6.5 LPA
Devi Ahilya Vishwavidyalaya, Takshashila CampusINR 6 LPA
Devi5 Thomas College of Arts and ScienceINR 2.5 - 5.42 LPA

Note: The information is sourced from the official/counselling body of the institute/exam.

Popular Electronic Media (TV, Radio, Online) UG Courses

Following are the most popular Electronic Media (TV, Radio, Online) UG Courses . You can explore the top Colleges offering these UG Courses by clicking the links below.

UG Courses

Popular Electronic Media (TV, Radio, Online) PG Courses

Following are the most popular Electronic Media (TV, Radio, Online) PG Courses . You can explore the top Colleges offering these PG Courses by clicking the links below.

PG Courses

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