Business Analytics Subjects List 2025: Check Semester-wise Subjects & Syllabus

Business Analytics is a course designed to assist leaders in making smart business decisions. It provides knowledge of data processing and business administration to people in the real work field. The Business Analytics syllabus is planned by experts to develop valuable analytical abilities among the students and prepare them for the future.

In other words, business analytics examines data to discover trends or insights. Students gain insight into business, economics, and data processing by studying topics like organisational behaviour, data management, data visualisation, financial management, etc. The two most well-liked business analytics programmes in India are the BBA and MBA programmes. The business Analytics syllabus covers crucial topics like business management, accounting, finance, human resources, etc.

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Business Analytics Overview

Business Analytics Important Facts

• Importance of Business Analytics: In today’s digital transformation, ample data is available to organisations. Here comes the role of Business Analytics. It focuses on dealing with such unorganised data to create a detailed understanding that aids in better management decisions. Many business analytics applications on the market provide tailored solutions to meet needs. To handle them, professionals may need business analytics abilities, such as knowledge of statistics or SQL.
• Courses in Business Analytics: Students can pursue BBA, MBA, postgraduate certificate, or PhD in Business Analytics to gain in-depth knowledge about this field and widen their career scope. Working professionals can also pursue an Executive programme in Business Analytics to gain in-depth knowledge about the subject.
• Eligibility for Business Analytics Courses: The BBA in Business Analytics programme offers managerial and technical knowledge to equip students for a successful career in the business analytics. A minimum grade of 50 per cent in Class 12 from an approved board is required for admission to the programme. For master’s programme, students need to have scored 50 per cent marks in graduation. Students with commerce and accounting backgrounds are preferred.
• Learnings from Business Analytics Course: This programme has been carefully created to aid analytics experts in deepening their understanding of many aspects of analytics and gaining management understanding through data analysis. It also helps leaders fulfill their organisation’s goals, overcome challenging situations, and develop the skills needed to proceed correctly.
• Types of Business Analytics Methods: There are three kinds of Business Analytics methods:

1. Descriptive Analytics- It focuses on the present functioning of the organisation.
2. Diagnostic Analytics- This technique identifies factors that impact past or current performance.
3. Predictive Analysis- This method makes predictions about numbers and outcomes by combining various business analytics technologies.
4. Prescriptive Analysis- This method suggests specific measures firms can take to accelerate their growth.

• Fees: The MBA in Business Analytics course costs between INR 3 and INR 15 lakhs. However, the fee for a one-year executive programme is a bit costly and can be completed for INR 5 lakhs.

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Career After Business Analytics

MBA in Business Analytics Syllabus

The two-year postgraduate program in Business Analytics is designed to enhance the students' leadership and analytical skills. It helps in better management of the business organisations. The course provides them with an MBA degree and can also be pursued by a number of prestigious institutions like the Indian Institute of Management (IIMs) and the Symbiosis Institute of Business Management. There are a number of core and elective subjects in this programme that are mentioned in the tables below:

MBA in Business Analytics Syllabus –1st Year
Term-I
Subject	Details
Accounting for Financial Decisions	Companies follow a number of accounting rules when recording their financial transactions. Stakeholders, creditors, and investors use financial accounting in several decision-making processes.
Advances in Business Communication	Corporate communications technology is essential to every firm, hence included in the Business Analytics syllabus.
Marketing Management	Creating and implementing a marketing strategy is known as marketing management.
Managerial Economics	Managerial or business economics is a subfield that applies microeconomic analysis to company decision-making processes.
Organisational Behaviour and Design	This programme offers an organisational design approach from a managerial perspective and an understanding of key processes.
Decision Sciences-1	Decision Science is a body of quantitative methods to support individual and collective decision-making.
Term-II
Subject	Details
Corporate Finance	Corporate finance concerns a corporation's capital structure, including how it is financed and the steps management takes to raise the company's worth.
Communication in the Digital Age	In this, students are made aware about the importance of communication.
Operations Management	Operations management (OM) is the management of business procedures to achieve the highest level of productivity within an organisation.
Competition & Strategy	The process of organising and carrying out decisions that will result in competitive success is known as strategy.
Applied Probability and Statistical Models	Data science uses statistical modelling to apply statistical analysis to datasets.
Decision Sciences-2	------
Term-III
Subject	Details
Business, Government and Society: Ethics and Responsible Business	Working at every level in a firm of any size requires understanding the interrelationships between business, society, and government.
Introduction to Computing	Computer fundamentals are taught to the students in this subject.
Time Series and Forecasting Techniques	Time series forecasting is one of the most often used data science techniques in business, finance, supply chain management, production, and inventory planning.
Machine Learning and Applications	A developing machine learning technology allows computers to learn autonomously from historical data. Machine learning employs many algorithms.
Optimisation	Making maximum utilisation of resources is known as optimisation.
Entrepreneurial Mindset and Action	-----------

 

MBA in Business Analytics Syllabus –2nd Year
Term-IV
Subject	Details
Natural Language Processing	The field of computer science known as natural language processing (NLP), and more specifically, artificial intelligence (AI), is concerned with giving computers the capacity to comprehend written and spoken words in a manner similar to that of humans.
Artificial Intelligence and Deep Learning	The term "artificial intelligence" refers to a field of study and related technologies that aim to build machines that can perform tasks and behave like people.
Multivariate Data Analysis	------------
Optimisation	------------
Term-V
Elective Subjects	-----------
Term VI
Elective Subjects	-----------

The list of elective subjects in MBA in Business Analytics are:

Elective Subjects in MBA in Business Analytics
Subject	Details
Social Entrepreneurship	Social entrepreneurship is the process by which individuals, businesses, and entrepreneurs create and finance solutions that directly address social challenges.
Infrastructure Development	Infrastructure analytics can accelerate infrastructure growth over time by establishing a proactive, self-learning environment that can analyse and diagnose infrastructure events and react quickly.
Global Securities Markets	The global market for security analytics is anticipated to grow rapidly in the coming years and students are provided knowledge on this topic.
Corporate Valuation	Corporate valuation is the process of determining a company's value in the world of finance. It is a crucial element of corporate finance and is employed for many different purposes.
Brand Management	The task of overseeing a specific product brand's advertising comes under Brand Management.
Supply Chain Management	Supply chain analytics refers to a group of techniques and technological tools used by businesses to gather information from related applications, such as managing inventory, fleet, shipping, and delivery service, to get a consolidated view of the performance of current and future supply chains.
Green Business Management	Green Business Management is an emerging and important concept that deals with principles that benefit the customers and the environment.

Executive Programme on Business Analytics (EPBA) Syllabus

Business Analytics is emerging as an important aspect of business growth. It is considered an effective tool that can help organisations use all kinds of information to progress their businesses. The application of Business Analytics depends upon two main strategies: Quantitative Analysis and Forecasting. Examples of analytics in action include companies that use tools to pinpoint their most profitable clients, set the proper pricing, hasten product creation, improve supply chains, identify the real causes of financial performance, etc.

Analytics proficiency and the capacity to manage large amounts of data have emerged as crucial competencies for managers in new-generation corporate enterprises. Working professionals can enter the field and advance their careers by pursuing EPBA. This programme offers exceptional executive education to executives, which will aid them in developing their managerial and leadership skills. Interested students need to possess the eligibility criteria below to apply for EPBA.

• The professionals looking to pursue an analytics career need a sufficient understanding of Mathematics.
• They should have completed graduation with a minimum of 50% marks.
• The candidates must have at least two years of working experience.
• They also need to score well in entrance tests conducted by the colleges or institutes to which they seek admission.

EMPA is a one-year course that suits working leaders and can be completed by sparing a few hours in a week. Students can complete this programme in INR 5 lakhs.

Syllabus for Executive Programme on Business Analytics
Subject	Details
Advanced Topics in Analytics: Big Data, Cloud Computing	Large data collections are referred to as "Big Data," and the system that receives and processes this data remotely is referred to as "Cloud Computing."
Business Analytics and Competitive Advantage	Business Analytics allows students to use unstructured information in a useful manner so that organisations can benefit from it in a competitive world.
Data Mining Applications	This teaches candidates about the importance and applications of data mining.
Data Visualisation and Descriptive Analytics	Data visualization is the showcase of information in graphs, whereas descriptive analytics refers to the process of using old information to identify trends.
Financial Analytics	Financial Analytics is the field where a company’s financial information is used to better its future performance.
Marketing Analytics	Marketing Analytics includes using data to assess consumer behaviour and improve marketing strategies.
Mathematics for Business Analytics	Business analysts are expected to understand mathematics well as it involves many calculations.
Operational Analytics	Operational analytics is a subset of business analytics that focuses on synchronising data from your warehouse with your business tools so that everyone in your organisation can access the same information regardless of technological proficiency.
Predictive Modelling	It is a technique used to assess the future behaviour of an organization.
Time Series Models in Business	Time series analysis provides an excellent model for predicting business KPIs, including stock market price, sales, turnover, and more.

Postgraduate Certification in Business Analytics (PGCBA) Syllabus

Working professionals can pursue this postgraduate programme as it can be completed in one year. The fee structure for one-year certification course in Business Analytics is INR 3 lakhs. Students who have completed class 12th with mathematics or statistics or graduated with at least 50 per cent marks and have a background in these two subjects can apply for this course. Students must have a bachelor’s degree from a recognised university and also have a minimum of one year of work experience to pursue this course. The syllabus for this course is tabulated below:

Syllabus for Postgraduate Certification in Business Analytics
Subject	Details
Data Visualisation and Descriptive Statistics	Understanding types of graphs, charts and basic statistical techniques.
Statistics for Data Science	It includes hypothesis testing, discriminant analysis, and factor analysis.
Regression Techniques and Forecasting	This subject includes linear regression models, discrete choice models, logistic regression and probit regression.
Data Mining	Students are provided knowledge about data analytics life cycle, anomaly detection and metaanalytics.
Machine Learning	It includes topics like neural networks, multilayer perceptron and neighbour algorithms.
Text Mining	Information retrieval, lexical analysis, tagging, annotation and information extraction come under this subject.
Analytics Application	Students are provided with detailed knowledge about marketing, finance, operations, supply chain management and HR functioning.
Prescriptive Analytics Using Optimization and Simulation	LP Simplex and Simulation are the two main topics covered in this subject.
Business Forecasting	In this, students are given knowledge about prediction-related applications.
Big Data Analytics	It includes data management and data stream analytics.

Specialisations in Business Analytics

Desirous students can be admitted to a BBA programme in Business Analytics to gain an understanding of this subject. They can also pursue an MBA in Business Analytics for more specialisation. Working professionals can spare time and take admission in executive programmes to widen their career prospects. MBA programme graduates also have the option to pursue PhD in Business Analytics for more information on these subjects.

There are also a number of MBA programmes that are similar to Business Analytics and help students manage businesses. They are:

• MBA in Business Management
• MBA in Sales and Marketing
• MBA in Marketing Management
• MBA in International Business
• MBA in Human Resources Management

Popular Books and Authors

The aspirants of Business Analytics course can read the below-mentioned books along with their details:

Book	Author	Details
Business Plan Essential You Always Wanted to Know	Dr. Anna Maria	This book on Business Plan Essentials will assist students and entrepreneurs in understanding the significance of a business plan and in creating a comprehensive business plan.
Requirements Gathering for the New Business Analyst	Lane Bailey	After reading this book, students will learn about the duties and responsibilities of a Business Analyst and the techniques they use to process the information.
The journey of a Business Analyst Simplified	Priya Ramakrishna and Vivek Tiwari	This book is for those beginning their careers as business analysts and those already working as business analysts in the corporate sector.
How to start freelancing as a Business Analyst	Diwakar Kumar Singh	Anyone wishing to establish a business analysis freelance career will find this book to be a useful, practical resource.
Fundamentals of Business Analytics	R N Prasad and Seema Acharya	The field of business intelligence cannot be examined alone. The book offers comprehensive treatment, starting with a business environment, deepening comprehension through tool use, touching on a few domains where BI is adopted, and exploring the issues that BI can help resolve.

Entrance Exams for Business Analytics

Some of the popular entrance tests that allow admission to students in Business Analytics courses are:

• CAT- An applicant must pass the Common Admission Test (CAT), a national-level management aptitude test, in order to be considered for admission to the MBA programmes offered by 20 IIMs and more than 1,200 B-schools in India. Every year, more than two lakh people submit applications for the CAT exam, which is given in a computer-based style and lasts for two hours. The CAT exam includes multiple-choice questions.

• MAT- For admission to MBA/PGDM programmes, the All India Management Association (AIMA) administers the Management Aptitude Test, also known as the MAT. Multiple times a year, the exam is given in four phases: February, May, September, and December. Candidates who meet the requirements may be admitted to more than 800 business schools that accept the MAT.

• XAT- XAT (Xavier Aptitude Test) is a national-level management entrance test administered by XLRI, Jamshedpur for admission to MBA/PGDM programmes. In addition to XLRI and ten other XAMI member institutes, approximately 1,000 B-schools accept XAT scores for admission to their post-graduate management programmes. 

• GMAT- The Graduate Management Admission Test is a computer adaptive test designed to evaluate certain analytic, written, mathematical, oral, and reading skills in written English.

• CMAT- The National Testing Agency (NTA) administers the three-hour Common Management Admission Test (CMAT) for students applying to MBA and postgraduate management programmes. In India, the CMAT is one of the most well-liked MBA entry tests. Every year, 70,000 or more candidates apply. Around 1300 B-schools in India recognise CMAT scores.

• SNAP- Symbiosis National Aptitude Test (SNAP Test) is a single aptitude test administered by Symbiosis International (Deemed) University for admission to its 15 component institutes' MBA/PGDM programmes. The SNAP exam is a timed test.

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Top Entrance Exams

Distance Programme in Business Analytics

Distance MBA Business Analytics programs last a minimum of two years and a maximum of five years, giving students five years to complete all of their exams. Students can enrol in the distance MBA programmes IGNOU offers online and in person. Some of the colleges offering distance learning programmes in Business Analytics are:

• IGNOU
• IMT Ghaziabad
• Venkateshwara Open University
• Suresh Gyan Vihar University

Top Colleges Offering Business Analytics Courses

The list of top colleges offering Business Analytics courses are:

Popular Colleges Offering Business Analytics Courses
Name of College	Syllabus PDFs
IIM, Ahmedabad	Download Here
IIM, Bangalore	To be uploaded soon
IIM, Calcutta	Download Here
IIM, Lucknow	Download Here
IIM, Indore	Download Here
XLRI Xavier School of Management	To be uploaded soon
Symbiosis Institute of Business Management	To be uploaded soon
Chandigarh University	To be uploaded soon
NMIMS School of Business Management	Download Here
Tata Institute of Social Sciences	To be uploaded soon

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Top Colleges Offering Business Analytics 

Colleges Offering Business Analytics in Offline Mode

Following are the most popular Business Analytics Colleges in India. Learn more about these Business Analytics colleges (Courses, Reviews, Answers & more) by downloading the Brochure.

Following are the top exams for Business Analytics. Students interested in pursuing a career on Business Analytics, generally take these important exams.You can also download the exam guide to get more insights.

Following are the most popular Business Analytics courses, based on alumni reviews. Explore these reviews to choose the best course in Business Analytics.

Following are the most popular Business Analytics UG Courses . You can explore the top Colleges offering these UG Courses by clicking the links below.

Following are the most popular Business Analytics PG Courses . You can explore the top Colleges offering these PG Courses by clicking the links below.