Pallavi Priyadarshini PandaContent Writer
Sales and Marketing jobs offer a lot of opportunities that combine creativity, strategy and relationship-building. The process of creating, communicating, delivering and exchanging products and services that are important for customers, clients and business partners is known as marketing.
Fresh college graduates can explore so many job roles like sales executives, marketing managers, brand strategists and digital marketing specialists. One can find a job across industries like FMCG, technology, healthcare and e commerce, professionals in this field enjoy healthy salaries, starting from INR 3-5 LPA for entry-level roles and reaching INR 25 LPA- INR 40 LPA or more for senior positions.
Top recruiters in the industry are multinational giants like Procter & Gamble, HUL, Amazon, Google and Tata Group.
Graduates in marketing can use their abilities in various jobs, including authoring material for websites, developing commercials, managing consumer research and coming up with marketing strategies. Following are a few examples of Sales Marketing jobs for marketing graduates -
| Marketing Job Profiles | Marketing & Sales Salary |
|---|---|
| Marketing Executive | INR 1.2 - 6.5 LPA |
| SEO Specialists | INR 1.8 - 9 LPA |
| Marketing Assistant | INR 1 - 7.5 LPA |
| Product Marketing Manager | INR 6.5 - 35 LPA |
| Digital Strategist | INR 3 - 21 LPA |
| Content Marketers | INR 2.4 - 13 LPA |
| Market Analyst | INR 2 - 15 LPA |
| Social Media Coordinators | INR 1.2 - 6 LPA |
Note - The salary has been taken from Ambitionbox.com.
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No matter what sector of the economy you ultimately decide to work in, studying marketing will provide you with useful knowledge that is relevant everywhere. The top industries that hire Marketing freshers are -
|
Sectors |
Description |
|---|---|
| Digital Marketing Industry | It is the practice of advertising using online tools, including websites, email, and mobile apps. |
| Event Marketing | Event marketing, especially for B2B marketers, unites your community, thrills your clients and gives your business a human face. |
| Content Marketing | Since content marketing is primarily carried out online, it might be categorized as a subset of digital marketing. A strong inbound marketing strategy must include content like blogs, ebooks, white papers and guidelines, and content marketers are the ones who produce this type of content. |
| Product Marketing | Setting the tone for how, where, when, and why a business promotes its goods and services is the main goal of product marketing. |
| Social Media Marketing | Social media marketing uses online communities to advertise a business and its goods. Some manage multi-channel promotion, while others focus on one or two platforms. |
| Brand Marketing | The brand of a company has a significant impact on how consumers shop in the modern economy. |
Note - The info is taken from external sites and can vary.
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Listed below are some of the most desired companies and firms amongst marketing graduates for recruitment.
| Top Recruiters | ||
|---|---|---|
| Hindustan Unilever | PepsiCo | ITC Limited |
| Microsoft | Procter & Gamble | |
| Amazon | Coca-Cola Company | Nestle |
| Reckitt Benckiser | Colgate Palmolive | Marico |
| Mondelez | Britannia | Kellogg |
| L’Oreal | Flipkart | |
Note - The info is taken from external sites and may vary.
The popularity of enrolling in a Marketing course of study or degree program has greatly increased recently. This stream offers many lucrative job options. Colleges in almost every state in India offer this course. The average placement packages offered by the top Marketing colleges in India are mentioned in the table below:
|
Marketing & Sales Colleges |
Marketing Salary |
|---|---|
| IIM Calcutta Placements | INR 33.67 LPA |
| SPJIMR Placements | INR 2.89 - 32 LPA |
| JBIMS Placements | INR 26.4 LPA |
| MDI Gurgaon Placements | INR 25.58 LPA |
| Department of Management Studies, IIT Delhi Placements | INR 24.45 LPA |
| BITSoM Placements | INR 23 LPA |
| SOIL Institute of Management Placements | INR 10 - 22 LPA |
| NMIMS Placements | INR 21.35 LPA |
| DUSOL Placements | INR 15.5 LPA |
| FORE School of Management Placements | INR 15 LPA |
Note - This info is taken from the official website and may vary.
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Q. Does Marketing as a career have scope in India?
A. Yes, marketing has excellent scope in India due to the rapid digital transformation e-commerce growth, and a booming startup. The demand for the skilled marketers is very high in nearly every industry with career expanding into digital and data-driven roles alongside traditional ones like branding and sales.
Q. What are the top institutions for a degree in Marketing in India?
A. The Top colleges for Marketing in India are:
|
Sales and Marketing Colleges |
Course Fees |
|---|---|
|
INR 12.54 Lakh |
|
|
INR 4.23 Lakh - 6.72 Lakh |
|
|
INR 4.8 Lakh - 6.2 Lakh |
|
|
INR 11,890 |
|
|
INR 1.4 Lakh - 2 Lakh |
|
|
INR 1.05 Lakh |
|
|
INR 3.9 Lakh – 4.2 Lakh |
|
|
INR 1.36 Lakh -2.34 Lakh |
|
|
INR 3.5 Lakh |
|
|
INR 47,000 |
|
|
INR 1.4 Lakh |
Note - This info is taken from the official website and can vary.
Q. Which sector is best in Marketing in India?
A. Some of the top Marketing Job sectors offering job opportunities in marketing include:
Q. What are the top three industries that employ Marketing graduates?
A. The top three industries that employ marketing graduates are following:
Q. What is the average salary of a Marketing manager in India?
A. The avg. salary for a Marketing manager vary. The salary of Marketing Manager is Rs. 7 LPA to Rs. 12 LPA after the experience of 3 - 7 years. fresher get less.
Source - external site and may differ
Q. Is advertising a good career option for Marketing graduates?
A. Yes, Advertising and Marketing are interconnected so a career in advertisement is a good option for any marketing graduate. In Advertising industy Marketing graduates secure Jobs like Copywriter, Media Planner, Brand Manager and Market Researcher. Top advertising agencies in India like Ogilvy, Dentsu and Leo Burnett provide great opportunities for marketing graduates to build a successful career.
Q. Which job in Marketing stream has the highest salary?
A. Some of the highest-paying marketing jobs in India include:
Note - The salary data has been obtained from Ambitionbox.com.
Q. What is the difference between marketing and sales?
A. While marketing aims to increase public awareness of a company or brand, sales transforms that viewing into revenue by bringing in actual clients.
Q. Do Marketing graduates work in the film industry?
A. Yes! A Marketing graduate works in the areas that are mentioned below -
Hope this helps!!
Q. What are the cities that have the highest salary for Marketing related jobs in India?
A. Delhi, Mumbai, Pune, Bangalore, and Hyderabad are amongst the top cities in India with the highest paying job in the Marketing industry.
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Anything you would want to ask experts?Answered 2 days ago
Hi.
Yes students can specialize in social media, marketing, SEO, content or performance marketing from AAFT .
h
Scholar-Level 17
Answered 2 days ago
Hi.
Yes the digital marketing curriculum at AAFT include
h
Scholar-Level 17
Answered 2 days ago
Hi.
Yes AAFT curriculum cover digital PR, influencer marketing and experiential events.
h
Scholar-Level 17
Answered a week ago
GIBS honestly helps a lot in building leadership and personality. We get so many chances to talk, present, handle events, be part of clubs, and work in teams — so confidence automatically improves. The IRE sessions and CPMP classes also push us to become better in communication and decision-making.
E
A
Contributor-Level 8
Answered a week ago
The candidates need to verify certain academic and identity documents at GIBS Business School: Mark sheets of Class 10th, 12th, and all semesters of graduation along with a valid scorecard of CAT/MAT/XAT/CMAT/ATMA/GMAT entrance exams. Applicants must bring their provisional or final degree certific
M
Contributor-Level 7
Answered 2 months ago
Yes, why not? BBA degree from Chandigarh University is really reputable. At Chandigarh University, the BBA programme is well structured. The course is NBA-accredited. And the management department is ranked very high in each and every ranking. Students also get collaboration with SAS, which gives 3
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Beginner-Level 2
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Can students specialize in social media marketing, SEO, content, or performance marketing from AAFT and How?