MBA in Digital Marketing Admission 2025: Dates, Eligibility, Fees, & Selection Process
Pallavi Priyadarshini PandaContent Writer
Admission to MBA in Digital Marketing is similar to any other MBA program. To be eligible to pursue an MBA in Digital Marketing, one must have completed graduation in any stream with an aggregate of Entrance exams conducted at the national, state, and university levels. Some of the commonly accepted entrance exams include CAT, XAT, MAT, SNAP, and CMAT. Some of the top colleges offering MBA in Digital Marketing include prestigious universities like the Indian Institute of Technology (IIT), Indian Institute of Management (IIM), LPU, IMT Ghaziabad, and Chandigarh University. The average fees range from INR 1 - 11 lakh.
MBA in Digital Marketing is a 2-year postgraduate degree program focusing on providing comprehensive knowledge regarding different marketing tools on a digital level to promote a product or service. MBA in Digital Marketing to curriculum includes subjects like content strategy, email marketing, and social media marketing. With 197 colleges providing MBA in Digital Marketing specialization, this course is so much in demand due to the rising demand for skilled online marketing professionals. Read more to know more about MBA in Digital Marketing admission 2025.
MBA in Digital Marketing Latest Updates:
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The CAT 2025 registration is now open for admission to MBA/PGDM courses. The last date to register is Sep 13, 2025. Furthermore, the CAT 2025 exam is scheduled to be held on Nov 30, 2025.
- The KMAT Karnataka 2025 exam for admission to MBA/PGDM and MCA courses will be held on September 7, 2025.
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The MAT September 2025 registration process is now open for both PBT and CBT modes. The last date to register for PBT is Sep 15, 2025, and for CBT is Sep 22, 2025. Furthermore, the MAT 2025 PBT and CBT exams will be held on Sep 21, 2025, and Sep 28, 2025, respectively.
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The XAT registration process 2026 is now open for MBA/PGDM courses. The last date to register is Dec 5, 2025. Furthermore, the XAT 2026 exam will be held on January 4, 2026.
MBA in Digital Marketing Admission 2025: Eligibility Criteria
Colleges have specific eligibility criteria for MBA programs in Digital Marketing, including prior qualifications, minimum academic performance and possible entrance exams or interviews. This section outlines the requirements for Digital Marketing MBA programs at various colleges in India.
Digital Marketing MBA Eligibility Criteria for Top Colleges in India
Candidates who want to pursue MBA in Digital Marketing can find the eligibility criteria of Top Colleges in India in the table below:
| Top MBA in Digital Marketing Colleges in India | Digital Marketing Course |
Top Digital Marketing Colleges Eligibility Criteria |
|---|---|---|
| IIM |
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| Gujarat University |
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| Chandigarh University (CU) |
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| Galgotias University |
|
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| Amity Business School (ABS) |
|
|
Note: This information is sourced from the official website of the institute and may vary.
General Eligibility Criteria for MBA Digital Marketing
The admission procedure for the MBA in Digital Marketing relies on entrance exam performance or merit along with personal interviews and group discussions. The Eligibility criteria for MBA Digital Marketing is same as the MBA. Candidates can find the minimum criteria below:
- The candidate must have completed graduation or equivalent from a recognized university.
- The bachelor’s degree can be in any course from the three streams – Arts, Commerce, and Science.
- There is a minimum percentage criterion in most of the colleges. The minimum aggregate required in graduation is 50 percent for General/OBC category candidates and 45 percent for SC/ST candidates.
- Some colleges want students to have English as a compulsory subject in high school.
MBA in Digital Marketing Admission Process 2025
The standard admission procedure for almost every college is the same and students can check the below points to get a general idea.
The basic admission procedure for practically every college is the same, and students can gain a rough understanding by reviewing the items below.
- Candidates need to first shortlist which college or institute they want to apply to. Candidates must then review the requirements for the entrance exam. Most institutes adhere to the minimum graduation score criteria of 50% average or equivalent from an accredited university.
- The minimum aggregate score for reserved category students is 45 percent. Candidates must next assess whether they are qualified to apply to that particular institution or not.
- Applicants must fill out an application form and pay the necessary fees. Then, they need to prepare for the entrance exams. Only a good score will help them in getting admission to good colleges.
- Candidates can later check their exam results and if they’re through they can complete the remaining steps.
Read More: Get to know MBA Fees details fo the Admissions in 2025
MBA in Digital Marketing Admissions 2025
Just like every other MBA program, MBA in Digital Marketing Admissions is based on entrance exams conducted at national and state levels. Some of the top exams include CAT, XAT, MAT, SNAP, and TANCET. These exams have their own syllabus, exam pattern, and eligibility criteria.
MBA in Digital Marketing Exams 2025
Admission to MBA in Digital Marketing is based on the entrance exam score. Some of the commonly accepted entrance exams along with their dates and exam schedule are mentioned in the table below.
| MBA in Digital Marketing Exams | MBA in Digital Marketing Exam Date | MBA in Digital Marketing Exam Schedule |
|---|---|---|
|
CAT 2025 |
Nov '25 (Tentative) | |
|
MAT 2025 |
MAT PBT - 31 May ' 25 MAT CBT - 08 Jun ' 25 |
|
|
XAT 2026 |
Jan '26 (Tentative) | |
|
CMAT 2026 |
Jan '26 (Tentative) | |
|
ATMA 2025 |
01 Jun ' 25 |
|
|
MAH CET 2026 |
Apr '26 (Tentative) |
|
| CUET PG 2026 | Mar '26 (Tentative) | CUET PG Exam Date 2026 |
|
TANCET 2026 |
Mar '26 (Tentative) | |
|
NMAT 2025 |
Nov '25 (Tentative) |
Note: This information is sourced from the official website of the institute/exam and may vary.
Quick links Relevant to MBA in Digital Marketing:
TANCET 2025 Percentile Score vs Rank Analysis
MBA in Digital Marketing Admissions 2025: Entrance Exams Syllabus
Before appearing for the exam, or even before starting the preparation one needs to go through the syllabus of entrance exams. The table below mentions some of the important management exams and their syllabus respectively. To get a better understanding of the same, refer to the table.
| MBA in Digital Marketing Entrance Exam | MBA in Digital Marketing Entrance Exam Syllabus |
|---|---|
CAT |
The CAT exam syllabus includes three subjects – Verbal Ability & Reading Comprehension (VARC), Data Interpretation & Logical Reasoning (DILR), and Quantitative Aptitude (QA). The main topics of focus while covering the CAT syllabus are Arithmetic, Algebra, Geometry, Percentages, Graphs, English Grammar, Coding-Decoding, Series Completion, etc. |
MAT |
MAT Syllabus includes Language Comprehension, Intelligence and Critical Reasoning, Data Analysis and Sufficiency, Mathematical Skills, and Indian and Global Environment. The syllabus for MAT has been designed to check the candidate’s analytical skills, logical aptitude, English comprehension, and general awareness. |
| XAT | The XAT exam syllabus includes topics from decision-making, Verbal & Logical Ability, Quantitative Ability & Data Interpretation, and General Knowledge. |
| CMAT | CMAT Syllabus consists of five subjects – Quantitative Techniques & Data Interpretation, Logical Reasoning, Language Comprehension, General Awareness, and Innovation & Entrepreneurship. |
| SNAP | SNAP syllabus includes topics from General English, Quantitative Ability, and Reasoning like other entrance exam syllabus. |
Note: This information is sourced from the official website of the institute/exam and may vary.
MBA Digital Marketing Admission 2025: Quick Preparation Tips
Preparing for any MBA specialization is not an easy task. Candidates need to be focused and determined to excel in the entrance exam to pursue an MBA in Digital Marketing Course. Applicants should adjust their strategy based on the exam's format. The general preparation approach for all MBA entrance exams is given below:
- Identify Requirements: Before applying to a college for MBA admission, students must have a thorough awareness of the requirements and accepted test scores for that institution.
- Entrance Exams: The aspirants should understand which colleges accept which entrance tests and then plan their whole preparation according to their preferences for colleges.
- Select Specialisation: The candidates need to select their MBA specialization and program from among the numerous prestigious B-schools in India.
- Calculate Fees: The aspirants should also be aware of the updated fee structure of the MBA in Digital Marketing program before taking admission to any college.
- AICTE/UGC Approved Institutes: The candidates should also be aware of the colleges that are approved by the All India Council for Technical Education (AICTE)/University Grants Commission (UGC) as it increases the reliability of the institute.
- Know exam patterns and the weightage of various sections in the examination as well as the negative marking and time limit for various examinations.
- Understand and memorize the syllabus thoroughly to prepare a strategy for the easy and difficult topics and analyze the most important and mark-fetching areas in exams.
- Refer to limited sources to avoid confusion and clear the basic concepts. Candidates can refer to basic books for Reasoning and Verbal Ability and refer to guidebooks for Management aptitude.
- Prepare a timetable to prioritize the important subjects and cover all topics for reading as well as revisions.
- Refer to PYQs to understand the difficulty of the examination and prepare effectively for the most repeated areas.
- Solve Mock Tests to gauge preparation and increase the ability to attempt more and reduce wrong attempts.
Quick Links for MBA Digital Marketing Admission:
| CAT Mock Test | MAT Mock Test | XAT Mock Test |
MBA in Digital Marketing Admission 2025
The admission process for MBA in Digital Marketing has undergone significant changes in recent years. Candidates are now required to take entrance tests, and their scores will determine how they prepare for Group Discussions and Personal Interviews (GD/PI) in line with the requirements for the MBA in Digital Marketing admission for 2025. Below is the list of Best MBA in Digital Marketing Colleges in India:
MBA in Digital Marketing Admission 2025 in Best Government Colleges
Government MBA colleges charge lower tuition fees than private MBA institutes. Students can choose between these colleges based on their intended field of study and tuition structure. Before making a final decision, students should research the entrance examinations, admission process, syllabus, and placements.
The table below offers average fees of top government MBA programs along with the course details.
| MBA in Digital Marketing Government Colleges Admission Details | Average Fees |
|---|---|
|
NA |
|
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INR 3.06 Lakh |
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INR 9.6 Lakh |
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INR 10 Lakh |
|
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iNurture - Swarrnim University MBA in Digital Marketing Admission |
NA |
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Maharashtra State Skills University MBA in Digital Marketing Admission |
INR 4 Lakh |
|
Veer Madho Singh Bhandari Uttarakhand Technical University MBA in Digital Marketing Admission |
INR 54,000 - 6.8Lakh |
Note: The information is sourced from the official/counselling body of the institute/exam.
Predict Your Chances with MBA Cutoff Predictor 2025
- Best colleges for admission with CAT College Predictor
- Best colleges for admission with XAT College Predictor
MBA in Digital Marketing Admission 2025 in Top Private Colleges
MBA in Digital Marketing can be pursued from a number of private colleges. Interested students can go through the table below to know the names of popular colleges along with the entrance exams accepted and the current status of the applications.
|
MBA in Digital Marketing Private Colleges Admission Details |
Average Fees |
|---|---|
|
Chandigarh University (CU) MBA in Digital Marketing Admission |
INR 6.4 Lakh |
|
INR 2.98 Lakh |
|
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INR 9.5 Lakh |
|
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Graphic Era Deemed to be University MBA in Digital Marketing Admission |
INR 7.17 Lakh |
|
ITM Business School, Navi Mumbai MBA in Digital Marketing Admission |
INR 12.45 Lakh |
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INR 7.25 Lakh |
|
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Lovely Professional University (LPU) MBA in Digital Marketing Admission |
INR 9.6 Lakh |
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New Delhi Institute of Management MBA in Digital Marketing Admission |
INR 12.75 Lakh |
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Prestige Institute of Management and Research MBA in Digital Marketing Admission |
INR 1.59 Lakh |
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Thiagarajar School of Management MBA in Digital Marketing Admission |
INR 11 Lakh |
|
INR 1.75 Lakh |
Note: The information is sourced from the official/counselling body of the institute/exam.
MBA in Digital Marketing Admission 2025: Colleges Accepting Different Exam Scores
Students desirous of pursuing MBA in Digital Marketing course need to shortlist colleges on various factors like entrance exams, specialization, fees, scope, placements, and cut-offs. Students can select the best suitable college for them with the help of the MBA college predictor.
Also, the links below include the name of the colleges on the basis of the entrance exams they accept. It will give an idea to the aspirants and help them in making their choice.
Click on the links below to find popular MBA in Digital Marketing colleges in India as per the entrance exam score acceptance.
MBA in Digital Marketing Admission 2025: Placements in Top Colleges
The choice of college marks the stepping stone towards a good career in the future. Given below is a list of some of the Best MBA in Digital Marketing Colleges with Median Salary offered in 24:
|
Best MBA in Digital Marketing Colleges |
MBA in Digital Marketing Salary |
|---|---|
|
INR 12 lakh |
|
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INR 11.68 lakh |
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INR 9 lakh |
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INR 8.65 lakh |
|
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INR 7.5 lakh |
|
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INR 7.25 lakh |
|
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INR 6.2 lakh |
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INR 5.57 lakh |
|
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INR 5 lakh |
|
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INR 3.49 lakh |
Note: The information is sourced from the official/counselling body of the institute/exam.
Relevant links for MBA in Digital Marketing:
Know the best MBA Colleges with Predictor
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MBA in Digital Marketing FAQs
Q. Which exam is best for MBA in Digital Marketing courses?
A. MBA in Digital Marketing is a very popular job choice for ambitious people. Students who are interested in pursuing MBA Finance need to appear in entrance exams like CAT, MAT, XAT, CMAT, XAT, ATMA, and NMAT.
In India, there are over 50 MBA admission exams, including both the national-level and the state-level. A valid score in CAT will allow the candidates to pursue MBA courses from IIM, Ahmedabad, IIM, Bangalore, IIM, Lucknow, NMIMS, Mumbai, etc.
Read More:
Q. What is the syllabus for MBA in Digital Marketing entrance exams?
A. MBA in Digital Marketing entrance exam syllabus contains topics relating to Verbal Ability and Reading Comprehension, Logical Reasoning, Data Interpretation, Quantitative Aptitude and General Awareness. Given below is a brief description of a few popular MBA entrance exam syllabus:
| Entrance Exam | Syllabus Details |
|---|---|
CAT |
CAT exam syllabus includes three subjects – Verbal Ability & Reading Comprehension (VARC), Data Interpretation & Logical Reasoning (DILR) and Quantitative Aptitude (QA). Main topics of focus while covering the CAT syllabus are Arithmetic, Algebra, Geometry, Percentage, Graphs, English Grammar, Coding-Decoding, Series Completion, etc. |
MAT |
MAT Syllabus includes Language Comprehension, Intelligence and Critical Reasoning, Data Analysis and Sufficiency, Mathematical Skills and Indian and Global Environment. The syllabus for MAT has been designed to check the candidate’ analytical skills, logical aptitude, English comprehension and general awareness. |
| XAT | The XAT exam syllabus includes topics from Decision Making, Verbal & Logical Ability, Quantitative Ability & Data Interpretation and General Knowledge. |
| CMAT | CMAT Syllabus consists of five subjects – Quantitative Techniques & Data Interpretation, Logical Reasoning, Language Comprehension, General Awareness and Innovation & Entrepreneurship. |
| SNAP | SNAP syllabus includes topics from General English, Quantitative Ability and Reasoning like other entrance exam syllabus. |
Q. What is the fee structure of top 10 colleges offering MBA in Digital Marketing?
A. Students interested in pursuing MBA in Digital Marketing can have a look at the table below to know the fees and number of seats available in some top MBA Colleges in India:
There are about 100 MBA in Digital Marketing colleges in India. Given below are the top 10 private colleges for MBA in Digital Marketing programme along with their fees:
|
MBA in Digital Marketing Private Colleges |
MBA in Digital Marketing Course Fee (INR) |
|---|---|
| Lovely Professional University (LPU) MBA in Digital Marketing Admission | INR 9.6 Lakh |
| Chandigarh University (CU) MBA in Digital Marketing Admission | INR 6.4 Lakh |
| UPES MBA in Digital Marketing Admission | INR 1.75 Lakh |
| Graphic Era Deemed to be University MBA in Digital Marketing Admission | INR 7.17 Lakh |
| Galgotias University MBA in Digital Marketing Admission | INR 2.98 Lakh |
| Thiagarajar School of Management MBA in Digital Marketing Admission | INR 11 Lakh |
| New Delhi Institute of Management MBA in Digital Marketing Admission | INR 12.75 Lakh |
| GIBS Business School MBA in Digital Marketing Admission | INR 9.5 Lakh |
| Prestige Institute of Management and Research MBA in Digital Marketing Admission | INR 1.59 Lakh |
| ITM Business School, Navi Mumbai MBA in Digital Marketing Admission | INR 12.45 Lakh |
| Lloyd Business School MBA in Digital Marketing Admission | INR 7.25 Lakh |
Q. What are the highest packages offered to MBA in Digital Marketing graduates?
A. Here is a list of colleges offering handsome salaries after completion of MBA in Digital Marketing Course:
|
Name of College |
Highest CTC |
|---|---|
| Jamia Millia Islamia, Delhi | 25 LPA |
| IIRM, Hyderabad | 15 LPA |
| Jawaharlal Nehru University, Delhi | 7.9 LPA |
| Xavier Labour Relations Institute (XLRI), Jamshedpur | 32 lakh |
| NMIMS, Mumbai | 16 LPA |
| SIBM, Pune | 20.8 LPA |
| Goa Institute of Management, Goa | 11 LPA |
| Guru Gobind Singh Indraprastha University, Delhi | 5.6 LPA |
Q. When are popular MBA Entrance Exams for MBA Digital Marketing?
A. Students aspiring to pursue MBA courses in any specialisation can go through the list below to know the examinations for some popular MBA entrance exams:
- CAT
- MAT
- XAT
- CMAT
- ATMA
- MAH CET
- CUET PG
- TANCET
- NMAT
Q. Why to take admission to MBA in Digital Marketing?
A. Students having an interest in the field of marketing, should opt for MBA in Digital Marketing course so that they are well-trained to join the workforce. Also, people who have strong leadership skills and wish to shape their careers in the field of marketing can opt for this course for detailed knowledge. The scope of Digital Marketing is expanding as the world's environment changes and technology takes over.
MBA in Digital Marketing is a two-year postgraduate degree focusing on various digital management strategies and the most recent technology tools for data interpretation. Marketing fundamentals, marketing management, decision science, and organisational behaviour are all essential topics.
Q. What are the MBA in Digital Marketing eligibility criteria?
A. If you want to get admission to a specific MBA in Digital Marketing college, then it is good to visit their official website and check the eligibility criteria. However, the basic requirements are to obtain a bachelor's degree in a relevant discipline from a recognised university, irrespective of your stream in Class 12. With a minimum of 45% aggregate score.
Q. Is there any age limit to pursue MBA in Digital Marketing?
A. No, there is no upper age limit to pursue an MBA in Digital Marketing course in India. However, some entrance exams may have set minimum age restrictions such as ATMA exam that requires the students to be 21 years at the time of exam. You can always visit official websites of entrance exam conducting bodies to get full-fledged information about the age and other eligibility criteria to avoid any confusion.
Q. How to get admission for an MBA in Digital Marketing in 2025?
A.: To apply for an MBA in Digital Marketing programme in 2025, you generally need to meet the following eligibility criteria:
- Educational Qualification: A bachelor's degree in any discipline with at least 50% marks (or equivalent CGPA). Some institutes may have specific requirements based on your undergraduate course.
- Entrance Exams: Most institutes require a valid score in entrance exams such as CAT, XAT, MAT, or CMAT. Some universities may also accept GMAT scores.
- Work Experience: While not mandatory, some institutions prefer candidates with work experience, especially for their executive MBA programs.
- Personal Interview/Written Test: Shortlisted candidates typically need to appear for an interview or written test as part of the selection process.
Note: Make sure to check the specific requirements of the colleges you're interested in and stay updated on their application deadlines.
Q. Is there a provision for lateral entry in MBA Digital Marketing?
A. Yes, depending on the Colleges, there can be a provision for lateral entry into an MBA in Digital Marketing that allows the individuals with relevant work experience or prior education in digital marketing to join the program at an advanced level, often bypassing the first year of foundational courses.
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Student Forum
Anything you would want to ask experts?Answered a week ago
Digital marketing courses in Gurgaon
Digital marketing adheres to the same concepts as traditional offline marketing. It uses consumer data to identify a business's target demographic and deliver the most relevant messaging possible.
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If you're wondering which digital marketing course is best, I can share my experience. I did my digital marketing course from IIM SKILLS, and it really helped me build practical skills. The course includes live interactive sessions, one-on-one mentorship, hands-on projects, a two-month paid internsh
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Answered a month ago
Yes, Most of the modern syllabus of BBA Marketing have Digital Marketing, SEO, Social Media Marketing, Google Ads, and E-commerce strategies as core or elective subjects. Many colleges also encourage students to get external certifications (like Google, HubSpot, Meta Blueprint).
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One of my School mate from my network has shared his sucess journey experience with us on his Webinar about how he transformed from a digital marketing intern to the Brand Strategist. He mentioned about his Digital marketing course at Amquest Education, where he did an online certification. Instead
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The DigitalSeed Academy application process takes place online. The application process is explained in the following steps:
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