10 Reasons Why Demand for Online MBA Degrees is Boosting in 2024

10 Reasons Why Demand for Online MBA Degrees is Boosting in 2024

5 mins readComment
Rashmi Karan
Manager - Content
Updated on May 23, 2024 10:42 IST

The popularity of online MBA programmes focusing on lifelong learning is at an all-time high. Online MBAs offer flexibility by allowing students to attend classes via streaming. These programmes have benefited working professionals, allowing them to complete their education or upskill without taking a break from their careers. Let us discuss some of the reasons why demand for Online MBA Degrees is boosting in 2024.

Boosting Demand for Online MBA Degrees

1. Study At Your Own Pace

One of the reasons why online MBAs have gained so much popularity in recent years is the time and physical flexibility they offer. Since geographical location does not have to be considered when studying for an online MBA, choosing the business school or university that best suits you inside or outside your country is possible. Travelling or changing residences is unnecessary when graduating with an MBA. Likewise, since learning is done through an electronic device, you can access the study material from anywhere (at home, at work, or while travelling). The minimum requirements are to have an optimal WiFi connection and a desktop or laptop computer.

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2. Affordable Tuition Prices

Online programs generally offer more cost-effective options. In addition to being comparatively cheaper in terms of tuition fees, they also cut short other expenses related to transportation and housing, among others.

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3. Easier Admission Process

The more straightforward admission process is a big reason why online MBAs have become popular. For mainstream MBA degree programmes, you would need to clear entrance tests like CAT, XAT, MAT, NMAT, SNAP, etc., and you must have a long preparation and an excellent academic record to pursue those programmes. Moreover, tuition fees and cut-off percentages for MBA programmes from credible colleges are way too high. These conditions, however, do not apply to online MBA, except for premium institutions like IIM-Ahmedabad, which has a detailed MBA entrance process.

4. Access to a Global Business Network

Just because an MBA is online does not mean that you cannot have contact with your classmates. If there is something that characterises it, it is the excellent network of contacts that can be made with training like this. Students will always have access to the material and contact they need with teachers and experts. They will also be able to stay updated with events where they can meet other professionals with the same interests.

5. Development of New Competencies and Skills

Another reason an online MBA has become so popular nowadays is because it allows you to access new business management skills and knowledge just as a student would in person. The difference is that students who take the online modality will expand their digital skills since they will have to learn to master the tools of the digital environment. Thanks to the use of various resources, information and communication technologies, the student also develops new technical skills that can become a competitive advantage when applying for specific jobs in the future.

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6. Quality Training and Personalised Support

The quality of education and the value of an online MBA is comparable to an in-person MBA. It is important to reinforce this aspect because many students fear that an online MBA implies lower quality in the training program than a face-to-face master's degree. This can be different as long as you train with a prestigious academic institution that accredits your MBA degree when you complete your training.

Online training programs such as an MBA can offer more educational resources than a traditional classroom. Certain tools are used to encourage interaction with classmates and teachers and reinforce learning.

Likewise, an online MBA offers the possibility of obtaining more personalised support from teachers since you will not have to interrupt their speech. You will be able to watch their classes again and, of course, access individual tutoring when you need it.

7. Balanced Work and Personal Life

Many professionals study for an MBA to specialise and grow. Not having fixed schedules makes it easier for students to organise themselves however they want to combine their studies with other activities.

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8. Specialization Opportunities

Many online MBA programmes offer specialisation options like Finance, Marketing, Entrepreneurship, International Business, Operations Management, HR Management, IT Management, Supply Chain Management, etc. These specialisation opportunities enhance their marketability and prepare them for specialised roles.  

9. Development of Transferable Skills 

Another reason for the popularity of online MBA programmes is that they enable students to acquire abilities and competencies that can be applied across various contexts and industries. These skills are not specific to a particular job or field per se but are universally valuable. Some examples of transferable skills include communication, problem-solving, leadership, teamwork, time management, critical thinking, etc. These skills help individuals to navigate different professional situations and excel in diverse roles effectively.

10. Development of Entrepreneurial Skills

An online MBA equips you with the knowledge and tools necessary to start and manage your business successfully. Through coursework, case studies, and practical exercises, students can learn about business planning, market analysis, financial management, and other crucial aspects of entrepreneurship. Additionally, online MBA programmes often provide access to mentorship, networking opportunities, and resources that can support aspiring entrepreneurs in launching and growing their businesses.

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As industries evolve, there is a growing demand for MBA graduates with specialised skill sets. Online MBA programs offer specialisations across different domains like marketing, international business, data analytics, etc, catering to the diversified demands of employers. In the future, we expect shorter MBA programs to become more prevalent. To help workforces keep their careers futureproof, universities are experimenting with shorter course formats like executive MBAs, which cater to working professionals seeking a quicker path to a better career and credentials.

About the Author
Rashmi Karan
Manager - Content

Rashmi is a postgraduate in Biotechnology with a flair for research-oriented work and has an experience of over 13 years in content creation and social media handling. She has a diversified writing portfolio and aim... Read Full Bio