What is Digital Marketing?: Course Fees 2026, Subjects, Top Colleges, Admissions

Bhavya JainContent Author
Digital Marketing courses guide students on how to grow a business online. It's all about using digital tools for promotion in today’s tech-driven world. Digital Marketing graduates can go for jobs like Social Media Manager, Market Research Analyst, Content Marketer, etc. Recruiters include BBC Webwise, Pinstrom, Facebook, etc. and can easily get salaries up to INR 15 Lakhs per annum.
Common UG Digital Marketing course includes BBA in this specialization, students must pass Class 12 in any stream for that. For a PG course like MBA in Digital Marketing students need a graduation degree in any field. Other courses in DM that you can choose are B.Voc, diploma, certificates, etc.
Admission to Digital Marketing courses is based on Class 12 scores most of the time but for some courses students have to qualify entrance exams like CUET, CAT, MAT, XAT. etc. Many institutions like Symbiosis University, XLRI Xavier School of Management, IIM Sirmaur offer Digital Marketing courses at multiple levels. Average fee for these colleges lie somewhere between INR 20,000 to INR 13,00,000.
Yes, Most of the modern syllabus of BBA Marketing have Digital Marketing, SEO, Social Media Marketing, Google Ads, and E-commerce strategies as core or elective subjects. Many colleges also encourage students to get external certifications (like Google, HubSpot, Meta Blueprint).
Yes sure, There are many digital marketing companies in India.
You can check out the list of agencies along with their primary focus and tools that they are famous for in the table below for your reference -
| Agency | Primary Focus | Notable Tool/Feature |
|---|---|---|
| WebFX | Revenue & AI | MarketingCloudFX |
| NP Digital | Content & Authority | Ubersuggest Integration |
| Oxygenites | Ethical SEO & Leads | Search Everywhere Strategy |
| Thrive | Holistic Presence | Thrive Score |
| Disruptive | Paid Performance | Account Audit Specialists |
Source - External sites
- Digital Marketing Course Details
- How to Apply for Digital Marketing Course
- Digital Marketing Entrance Exams
- Digital Marketing Course Admission Process
- Digital Marketing Degree Syllabus
- Top Colleges for Digital Marketing Degree
- Popular Private Digital Marketing Colleges in India
- Digital Marketing Career Scope: Jobs, Salary and Recruiters
- Digital Marketing Course FAQs
- Most Popular Courses
- Popular Digital Marketing UG Courses
- Popular Digital Marketing PG Courses
Digital Marketing Course Details
Social media has impacted so much in our daily lives. Digital marketing is for those who are interested in using the digital space to promote products and services. It helps boost visibility and sales of a company
Students can see Digital Marketing course details mentioned in the table mentioned below -
|
Particulars |
Digital Marketing Course Details |
|---|---|
|
Digital Marketing Degree Levels |
UG, PG and Diploma |
|
Digital Marketing Course Duration |
2-3 years |
|
Digital Marketing Course Fees |
INR 50,000 - INR 8 Lakh |
|
Digital Marketing Degree Eligibility Criteria |
UG - Class 12 in any stream (Arts, Commerce or Science) PG - Any relevant UG course |
|
Digital Marketing Degree Entrance Exams |
UG - CUET PG - CAT, MAT, CMAT, XAT, ATMA, MAH CET, NMAT, CUET PG, etc. |
|
Top Colleges for Digital Marketing Courses |
IIM Lucknow, IIM Calcutta, XLRI, Chandigarh University, Parul University etc. |
|
Digital Marketing Average Salary |
INR 5 - INR 6 LPA |
Source - Multiple external/ official sites, info. may vary.
How to Apply for Digital Marketing Course
For Digital Marketing course admissions, one needs entrance scores as per the requirements of the desired colleges. Besides passing class 12th consider appearing for the following exams
- National-Level Exams: CUET, CAT, MAT, XAT and CMAT are some popular entrances for admission to management courses in this specialization.
- University-Level Exams: LPU NEST, CUCET, IPU CET and SNAP are some of the top university-level exams to get into digital marketing courses like BBA & MBA.
- State-Level Exams: MAH BBA CET, MAH MBA CET, TANCET, NMAT, KMAT, Karnataka PGCET, APICET and OJEE are some of the top entrances for the different-level Digital Marketing courses accepted in respective states.
Digital Marketing Eligibility
Digital Marketing course qualification can be different according to the course levels. Also, the conditions might differ across colleges offering the Digital Marketing course.
Basic eligibility for Digital Marketing courses offered at UG, PG and certificate level -
| Particulars | Details |
|---|---|
|
Digital Marketing UG Degree/Diploma |
|
|
Digital Marketing PG Degree/Diploma |
|
|
Digital Marketing Certificate |
|
Source - Multiple external/ official sites, info. may vary.
It depends on which course you are following. If you learning form youtub,e there is a lot of playlists that last upto 20 hours. Based on your effort on daily basis it take your time for eg. Students need forty hours to finish the "Fundamentals of Digital Marketing" course offered by Google.
The course duration is estimated at 20 to 30 days for students who study for 1–2 hours daily. Between 10 and 14 days represents the duration to finish the course by devoting 3 to 4 hours to the lessons daily. This training programme provides flexibility which enables participants to determine their study speed.
Yes, BBA Digital Marketing has a fairly decent scope in India, given that you have a relevant portfolio and skills. You can aspire for job profiles like SEO/SEM Specialist, Social Media Manager, Content Strategist, Canva Artist, etc. Starting salary for freshers can range from INR 3 - 6 LPA. Some of the senior-level profiles can make roughly between INR 6 - 18 LPA. Salary tends to increase with experience.
Digital Marketing Entrance Exams
Digital Marketing course admission is either merit based or entrance exam based. It depends on the level of course and colleges. You can refer to the tables below for some top entrance exams you can prepare for. The data for all the tables has been taken from official sources and can change.
Digital Marketing Course: National Level Exam
National level exams are tough to crack. On top of that, there is heavy competition from all over India. But national level exams make it possible for students to enroll in the best government and private colleges.
Here are some top entrance exams for PG-level Digital Marketing courses admission in India -
| Entrance Exam |
Exam Description |
Exam Schedule |
|---|---|---|
| Common Admission Test (CAT) is a premier, computer-based national-level management entrance exam in India that is conducted annually by the IIMs for admission to MBA, PGDM, and other postgraduate management programs. | ||
| Management Aptitude Test (MAT) is a national-level entrance exam in India held four times annually Feb, May, Sept, Dec and are conducted by the All India Management Association (AIMA) for admission to MBA and PGDM programs. | MAT Exam Date | |
| The Common Management Admission Test (CMAT) is a national-level computer-based entrance exam conducted by National Testing Agency (NTA) for admission to MBA and PGDM programs approved by AICTE in India. | ||
|
|
The Common University Entrance Test is a national-level, computer-based exam conducted by NTA for UG and PG courses at participating central, state, deemed and private universities in India |
|
| NMAT is a premier national-level, computer-based entrance exam for MBA admissions in India, administered by the Graduate Management Admission Council. | ||
|
GMAT |
Graduate Management Admission Test is a global CBT entrance exam conducted by Graduate Management Admission Council for PG level management courses in India and abroad |
GMAT Exam Dates |
| National-level entrance exam conducted in pen paper format by the All India Management Association (AIMA) for UG management admissions |
Digital Marketing Course: University Level Exams
Some universities have their own entrance exams. These are for entrance in their UG and PG programs. Guru Gobind Singh Indraprastha University is one example.
Popular University-level exams accepted for Digital Marketing courses are:
|
Exam |
Exam Description |
Exam Dates |
|---|---|---|
|
Guru Gobind Singh Indraprastha University organizes IPUCET for admission in all courses except medicine. The exam is for both UG and PG courses. |
||
|
AIMS Test for Management Admissions (ATMA) is a national-level, computer-based entrance exam in India conducted by the Association of Indian Management Schools (AIMS) four to five times a year. |
||
|
Symbiosis National Aptitude Test (SNAP) is a national-level, speed-based, computer-based test for MBA/PGDM admissions at 16 Symbiosis institutes. |
||
|
National-level management entrance exam conducted annually by XLRI Jamshedpur for MBA/PGDM admissions. |
||
|
University-level entrance and scholarship test conducted by Lovely Professional University for admission to 5-year integrated law courses (BA LLB, BBA LLB, BCom LLB) and 3-year LLB programs. |
||
|
UPES Management Entrance Test for UG courses is conducted by University of Petroleum and Energy Studies for UG level management and integrated courses |
||
|
The Chandigarh University Common Entrance Test is a computer based test conducted by CU |
Digital Marketing Course: State Level Exams
State level exams are a good option. They give an edge to students. They have less competition as compared to national level exams.
Popular state-level exams accepted for Digital Marketing courses are:
|
Exam |
Exam Description |
Exam Dates |
|---|---|---|
|
The MAH MBA CET (Maharashtra Common Entrance Test) is a premier state-level, computer-based exam conducted by the State CET Cell, Maharashtra, for admission into MBA/MMS programs in over 300 B-schools across Maharashtra. |
||
|
Tamil Nadu Common Entrance Test (TANCET) is a state-level entrance exam conducted annually by Anna University for admission to PG courses like MBA, MCA, M.E, M.Tech., M.Arch., and M.Plan in Tamil Nadu. |
||
|
KMAT (Karnataka Management Admission Test) is a state-level entrance exam conducted by the Karnataka Private Post Graduate Colleges Association (KPPGCA) for admission to MBA and PGDM programs in over 169 AICTE-approved, university-affiliated private colleges in Karnataka. |
||
|
Andhra Pradesh Integrated Common Entrance Test (AP ICET) is a state-level entrance exam conducted annually for admission into MBA and MCA programs in Andhra Pradesh colleges. |
||
|
Odisha Joint Entrance Examination is a state-level, government-conducted entrance exam in India for admission into various undergraduate and postgraduate professional courses (B.Pharm, MBA, MCA, Lateral Entry Tech, etc.) in Odisha. |
||
|
State-level entrance exam for admission into MBA and MCA courses in Telangana |
Important Exam Dates
| Dates | Past Exam Dates |
|---|---|
| Jun ' 26 - Jul ' 26 | SNUET 2026 Counselling |
| Feb ' 26 - Jun ' 26 | SNUET 2026 Exam Date |
| 13 Jan ' 26 | SNUET 2026 Application Form |
15 Sep ' 26 | Last Date to Apply for CAT 2026 |
4 Nov ' 26 - 29 Nov ' 26 | CAT 2026 admit card download |
19 Aug ' 26 | Karnataka PGCET 2026 Results |
15 Jun ' 26 | Release of Karnataka PGCET Provisional Answer Key |
22 Jun ' 26 - 7 Sep ' 26 | MAT September 2026 Registration PBT |
22 Jun ' 26 - 14 Sep ' 26 | MAT September 2026 Registration CBT |
19 Aug ' 26 - 21 Aug ' 26 | MAH MBA CAP 2026 Round III Online submission of c... |
24 Aug ' 26 | MAH MBA CAP 2026 Round III Display of provisional... |
There are many Entrance Exams that are conducted at national and university level each year for MBA in Digital Marketing. Below is the list of exams that you can consider giving to take admission into MBA in Digital Marketing
- CAT (Common Admission Test)
- XAT (Xavier Aptitude Test)
- CMAT (Common Management Admission Test)
- MAT (Management Aptitude Test)
- NMAT
- SNAP
- GMAT
Yes CAT syllabus is difficult to crack if you do not have enough time. There are three subjects in CAT- VARC, DILR and Quantitative Aptitude. Most of candidates find RC passages tough to crack. In Quants, Arithmetic, Algebra and Geometry pose significant challenge during preparation. In DILR, Reasoning questions often turnout to be tricky and confusion.
Digital Marketing Course Admission Process
Admission to Digital Marketing courses depends on the eligibility requirements, entrance exam scores and certain guidelines issued by colleges.
Candidates can see a detailed, step-wise Digital Marketing course admission process below:
Digital Marketing Course Admission Process: Government Colleges
-
Ensure clearance of class 12th in any stream for UG courses and Ug degree in relevant field for PG courses with 50% marks at the least
-
Check application process for national level exams like CUET (for UG) and CUET PG, CAT, etc. (for PG) and other state level exams.
-
Clear entrance exams
-
Get documents verified during counseling process
-
Confirm your seat after paying tuition fees
Digital Marketing Course Admission Process: Private Colleges
-
Ensure clearance of class 12th in any stream for UG courses and Ug degree in relevant field for PG courses with at least 50% marks
-
Check application process for the colleges you want to apply to
-
Clear entrance exams, if any
-
For PG courses some colleges accept the aggregate marks or CGPA of UG degree, check admission criteria on the official website of the college
-
Participate in counseling or interview rounds conducted by the university
-
If selected, submit documents and pay the tuition fees to get a seat
That depends on the college or university you are enrolled in. Most colleges let students switch between specializations in the first semester or frist year.
This is because in the starting two semesters, students are taught foundational subjects that are the same for all specializations. But you have to check with your college counsellor for more details.
Digital Marketing Degree Syllabus
Industry professionals created a Digital Marketing degree curriculum to instruct you on how to attract clients through a variety of digital platforms. The Digital Marketing course is meant to give you a solid base in Digital Marketing elements like -
- SEO/SEM
- Networking
- Web analytics
- Digital advertising
- Customer engagement
- Statistics for Business
- Competitive Marketing Strategy
Before choosing a Digital Marketing course, you must know the Digital Marketing syllabus -
| Digital Marketing Course | Digital Marketing Subjects | Digital Marketing Syllabus |
|---|---|---|
| BBA in Digital Marketing |
Statistics for Business, Digital Design, Competitive Marketing Strategy, SEO tools and techniques, Services Marketing, Social Media Marketing, etc. |
Download BBA Digital Marketing Syllabus PDF |
|
MBA in Digital Marketing
|
Statistics for Business, SEO tools and techniques, Services Marketing, Digital Design, Organizational Culture and Behaviour, Competitive Marketing Strategy, Social Media Marketing, etc. |
Download MBA Digital Marketing Syllabus PDF |
Source - Multiple external/ official sites, info. may vary.
About Basic Digital Marketing Course:
Course Covers
- Digital marketing fundamentals
- SEO, PPC, social media, and email marketing
- Digital marketing analytics and strategy
Format
- Online classes or self-paced learning
- Assignments and projects for practical experience
Duration and Fees
- 2-6 months, fees vary (5,000 - 50,000+)
Certification
- Certificate of completion, optional industry-recognized certification
Prerequisites
- Basic computer skills, no prior digital marketing experience needed
7 pieces or 7 P's of Digital Marketing means all those digital elements that a firm uses to pursue its marketing goals. The 7 P's has the following -
- Product
- Price
- Place
- Promotion
- People
- Physical Evidence
- Process
Search Engine Optimization (SEO), Social Media Marketing (SMM), Email marketing and a lot more. You can do the basic course for digital marketing by Google for free and get the certification from Google. Search for digital marketing course by Google in Google and go to digitalgarage website. by Google your all doughts will be cleared there.
If you want to do MBA then I say yes that you need to be good in maths because if you want a good college then you need to take exams like CAT, MAT etc. which are solely based on quntative and aptitude skills. When you get admission in MBA Digital Marketing then you study subjects like Economics, Business Stats etc. which are again solely dependent on maths.
Yes, Most of the modern syllabus of BBA Marketing have Digital Marketing, SEO, Social Media Marketing, Google Ads, and E-commerce strategies as core or elective subjects. Many colleges also encourage students to get external certifications (like Google, HubSpot, Meta Blueprint).
Top Colleges for Digital Marketing Degree
Over 900 colleges, universities and academic institutions offer Digital Marketing courses in India. They have a combination of UG, PG, Diploma and certificate courses, mainly under management departments. Students can see the tables below for the Top Colleges offering Digital Marketing courses in India. This will give you an idea of different kind of courses and tuition fees range.
Best Private Colleges for Digital Marketing Course
Symbiosis Skills and Professional University, Symbiosis University of Applied Sciences, SRM Institute of Science and Technology, etc. are some private colleges which offer UG and PG Digital Marketing courses.
Candidates can see list of private colleges offering Digital Marketing courses -
|
Name |
Fees (INR) |
|---|---|
|
8,69,000 - 13,39,000 |
|
|
8,25,000 |
|
|
90,000 |
|
|
5,40,000 - 9,00,000 |
|
|
6,80,000 - 7,80,000 |
|
|
13,14,000 |
|
|
6,00,000 - 8,00,000 |
Source - Multiple external/ official sites on the web, info. above can vary.
Check out the list for the Best Private Colleges for Digital Marketing Course
Best Affordable Private Colleges for Digital Marketing Course
With so many pirate colleges, they all have different fees and price points. This makes it possible for students to study what they want within their budget.
Candidates can see list of affordable private colleges offering Digital Marketing courses -
|
Name |
Fees (INR) |
|---|---|
|
28,500 |
|
|
39,820 |
|
|
65,500 |
|
|
68,000 - 1,20,000 |
|
|
78,60,00 - 3,82,000 |
Source - Multiple external/ official sites on the web, info. above can vary.
Check out the list for the Best Affordable Private Colleges for Digital Marketing Course
Best Government Colleges for Digital Marketing Course
IIM Sirmaur, Gujarat University, Periyar University, etc. are some government colleges which offer UG,PG, Diploma and Certificate Digital Marketing courses.
Candidates can see list of government colleges offering Digital Marketing courses -
|
Name |
Fees (INR) |
|---|---|
|
60,000 |
|
|
20,000 |
|
|
3,06,000 |
|
|
6,900 |
|
|
Shaheed Sukhdev College of Business Studies, University of Delhi |
22,200 |
Source - Multiple external/ official sites on the web, info. above can vary.
Check out the list for the Best Government Colleges for Digital Marketing Course
Digital Marketing Applications open. Apply Now
No, there is not even a single online MBA in Digital Marketing colleges in India. But the students can study at many private colleges that provide quality education at an affordable fee.
The top recruiting companies that hire students from some of the top Digital Marketing colleges in India are mentioned in the table below -
College Name | Top Recruiters |
|---|---|
McKinsey, Bain and Company, Google, Microsoft, Cognizant, Pwc, Deloitte, etc. | |
Amazon, HCL Technologies, Deloitte, etc. | |
HDFC Bank, Deloitte, Infosys, HCL, Amazon, Cognizant, etc. | |
Reliance Jio, Tech Mahindra, Infosys, Genpact, Colgate, Accenture, Spicejet, etc. | |
Apollo, Cognizant, Infosys, Genpact, Bajaj, etc. |
Source - Official site and may differ.
Popular Private Digital Marketing Colleges in India
Digital Marketing Applications open. Apply Now
#151-200 NIRF
Digital Marketing Applications open. Apply Now
Digital Marketing Applications open. Apply Now
Digital Marketing Career Scope: Jobs, Salary and Recruiters
Strong digital marketing professionals are in great demand across a range of businesses making it a flexible and fulfilling career path. Digital Marketing courses are so versatile that they equip graduates to work in multiple sectors and multiple job roles.
Digital Marketing Job Roles in India
The job roles, salary, benefits and incentives vary depending on employers and their policies.
Some Digital Marketing salary ranges are covered in the table below:
|
E-Commerce & Retail |
|
|---|---|
|
Jobs |
Salary (INR) |
|
Performance Marketing Specialist |
15.2 LPA |
|
SEO Specialist for E-commerce |
5.5 LPA |
|
CRM Consultant |
7.9 LPA |
|
EdTech & Education |
|
|
Lead Generation Specialist |
4.8 LPA |
|
Inside Marketing Executive |
3.2 LPA |
|
Content & SEO Strategist |
6 LPA |
|
BFSI (Banking, Financial Services, & Insurance) |
|
|
Data & Analytics Manager |
28.2 LPA |
|
Affiliate Marketing Manager |
10.9 LPA |
Source - Ambitionbox.com
Digital Marketing Recruiters
Digital Marketing course graduates are often employed at both big corporations as well as small businesses. With the fast moving nature of the digital space, Digital Marketing experts are needed everywhere regardless of the size of the company.
Some of the top companies hiring Digital Marketing professionals:
| Digital Marketing Top Recruiters | |
|---|---|
| Sectors | Compamies |
| E-Commerce & Retail | Amazon India, Flipkart, Myntra, Mamaearth, Nykaa, BoAt, Lenskart, Ajio, JioMart, Tata CLiQ, Westside |
| EdTech & Education | upGrad, Simplilearn, Physics Wallah, Unacademy, Amity University, Lovely Professional University, Ashoka University |
| BFSI (Banking, Financial Services, & Insurance) | HDFC Bank, ICICI Bank, Axis Bank, IDFC FIRST Bank, Paytm, PhonePe, Cred, Groww, Zerodha, Bajaj Finserv, HDFC Life, Max Life Insurance, and PolicyBazaar |
Digital marketing is the hottest skill in today business promotion. As many as business owners investing their marketing budget on digital marketing the demand for the skilled digital marketing professional is high now.
On the basis of survey reports and experts prediction I could say that there will be a higher scope with digital marketing career. Find more stats here. Here are some reasons why Digital Marketing is a rewarding and exciting career in today market. Digital marketing has been the buzzword in the job market in India.
This industry is expected to generate more than 20 Lacs jobs by the year 2030. Hence the future of a career in this industry definitely looks promising. As per the basics of economics when the demand exceeds supply, the price increases. As thedigital marketing skill sets not easily available in the market, people having experience in this field will definitely have an upper hand during salary negotiations.
Companies arewilling to pay a premiumfor experienced and certified professionals know their job inside out. To become digital marketing expert, one does not need an engineering degree or a technical background. Students from any stream can take a course in digital marketing to understand its nuances.
There are many companies that are hiring Digital Marketing Graduates which are mentioned in the table below -
- Amazon
- Flipkart
- PhonePe
- Meta
- Adobe
- Wipro
- Tata
- Hindustan Unilever
- Zomato
- Ola
- Byjus
You can take a look at the table below to learn about the number of colleges that offer online MBA in Digital Marketing from colleges in India at many different course fee ranges.
Average Course Fees Range | No. of Colleges |
|---|---|
Less than INR 1 Lakh | 6 colleges |
INR 1-2 Lakh | 7 colleges |
INR 2-3 Lakh | 4 colleges |
INR 3-5 Lakh | 1 college |
More than INR 5 Lakh | 2 colleges |
Source - Official site and may differ.
Digital Marketing Course FAQs
Students can find FAQs retaled to Digital Marketing Courses in this section:
There are multiple reasons to pursue a career in online marketing or digital marketing as this course's relevance has been increasingly growing due to the boom in online marketing practices post covid era. In the coming section, we will talk about a few advantages of a BBA in Digital Marketing, and why pursuing it could be your best career decision -
- Growing demand for skilled Digital Marketers
- Diversity in Job Profiles like PR Specialist, SEO Expert, Social Media Manager, and Digital Marketing Manager.
- Well-paying Jobs
- Room for Advancement
- Freelancing Opportunities
Yes, you can start your own business but for that first you need to take MBA in Digital Marketing because it will help you to learn all the basic knowledge that are important for running a business. You cannot just start your own business after certification courses in Digital Marketing as they will only teach you marketing your products on a digital platform but not how to manage and run your business.
Hope this helps!
Most Popular Courses
Popular Courses
- BBA in Digital Media and MarketingSymbiosis University of Applied Sciences
- BBA (Hons./Hons. with Research) in Digital MarketingChandigarh University (CU)
- Master of Business Administration (MBA)KL Business School, KL University, Guntur
- Bachelor of Business Administration (BBA)KL Business School, KL University, Guntur
- Integrated BBA + MBALPU - Lovely Professional University
- PGDM in E-BusinessPrin. L. N. Welingkar Institute of Management Development and Research, Mumbai
- Master of Business Administration (MBA)Graphic Era Deemed to be University
- Master of Business Administration (MBA)Thiagarajar School of Management
- Master of Business Administration (MBA) GlobalShiv Nadar University (SNU)
- Post Graduate Diploma in Management (PGDM)New Delhi Institute of Management
Popular Digital Marketing UG Courses
UG Courses
- BBA
271 Colleges
- UG Diploma
72 Colleges
- B.Voc
41 Colleges
- BCA
13 Colleges
- B.Com
12 Colleges
Popular Digital Marketing PG Courses
PG Courses
- MBA/PGDM
235 Colleges
- PG Diploma
62 Colleges
- M.Voc
16 Colleges
- Executive MBA/PGDM
8 Colleges
- M.Sc.
4 Colleges
News & Updates
Aug 20, 2026
Aug 20, 2026
Student Forum
Answered 6 days ago
Choosing your desired track within KL Online MBA programme is entirely free of competitive limits. The university does not enforce any strict seat caps on popular sectors like Digital Marketing. Every student can pursue their exact career interest without worrying about internal departmental seat av
R
Contributor-Level 9
Answered 6 days ago
That depends on the college or university you are enrolled in. Most colleges let students switch between specializations in the first semester or frist year.
This is because in the starting two semesters, students are taught foundational subjects that are the same for all specializations. But you ha
B
Contributor-Level 8
Answered 6 days ago
MBA Digital Marketing stream at KL University Online features total fees of INR 73,500. The university breaks this down into an initial INR 500 application fee and an INR 1,000 admission fee. The remaining balance comprises a semester tuition of INR 16,000, an LMS fee, and exam charges.
R
Contributor-Level 9
Answered a week ago
The decision will entirely depend on the objective. The BBA in Marketing is an excellent degree for some people. This is a three-year programme that offers knowledge in management, branding, and advertising. Those candidates wishing to pursue careers in management and marketing opt for this degree p
B
Contributor-Level 8
Answered a month ago
Yes Marketing students at PIBM Pune can pursue digital marketing roles through campus placements. The programme provides industry oriented training in digital marketing SEO social media marketing brand management market research and marketing analytics along with live projects internships and corpor
Answered a month ago
Poornima University MBA curriculum integrates essential traditional business theories with modern digital application methods. The marketing modules teach global strategies, international trading laws, and integrated corporate brand communication paths. Simultaneously, the finance track covers moder
R
Contributor-Level 9
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Digital marketing skills are flexible and are applicable in multiple industries and roles. It helps you to learn the skills that are important for starting your own business or freelancing. The field is evolving rapidly which demands learning and adaptation to new trends and techs that too continuously.
On the other hand, Social Media Marketing is a marketing strategy that leverages social media platforms to achieve marketing and business objectives, such as brand promotion and customer engagement.
Candidates can check the table below to see the key highlights of both courses.
Particulars
Digital Marketing
Social Media Marketing
Course Levels
Undergraduate, Postgraduate, Certification, Diploma
Undergraduate, Postgraduate, Certification, Diploma
Entrance Exams
NIIT, Chandigarh Chandigarh6 NMAT by GMAC, Chandigarh etc.
Based on Class 12 marks
Top Colleges
Chandigarh Lucknow, IIM Calcutta, Chandigarh Chandigarh University, Parul University etc..
G D Goenka University, NIIT, Chandigarh5 Pro, etc.
Fees
INR 50,000 - INR 8 Lakh
INR 500 - INR 1 Lakh
Average Salary
INR 5 - INR 6 LPA
INR 7 LPA
Job Profiles
Social Media Manager, Market Research Analyst, Content Marketer, Conversion Rate Optimiser, etc.
Marketing manager, Content marketer, Social Media Manager, etc.
Top Recruiters
BBC Webwise, Pinstrom, Facebook, Google, iStrat and so on.
Gigde Global Solutions Private Limited, ROI Minds, etc.
Read more about -
Digital Marketing Course