MBA in marketing is a business management PG program of 2 years, specialising in the domain of marketing. The admission in this course can be based on both merit as well as entrance scores.
The MBA in Sales and Marketing Syllabus mainly focuses on the planning, organizing, staffing, managing, operating, and controlling of sales and marketing in the workplace. An MBA in Marketing can be pursued from top colleges like IIM Calcutta, IIM Lucknow, XLRI, NMIMS at fees ranging from INR 2 Lakh to 20 Lakh.
The scope for MBA in Marketing in India is ever-expanding, given that marketing is a vast field. After completing this course along with an ideal skill set, one can work for FMCG, retail, tourism, banking, hospitality, media, advertising, and market research.
If you are interested in pursuing Marketing MBA then you can read the article further.
MBA in Marketing Details: Highlights
Desirous students can have a look at the table below to learn all the important details about an MBA in Marketing. You can check out the important points related to colleges, admissions, and the duration of MBA in Marketing courses here:
| Particulars |
MBA in Marketing Details |
| Course Level |
Postgraduation |
| Modes of Study |
Full-time, Part-time, Online, Distance |
| Course Duration |
Two years |
| Entrance Exams |
CAT, MAT, XAT, CMAT, SNAP, etc. |
| Course Fees |
INR 3 - INR 25 Lakh |
| Average Salary |
INR 5 - INR 20 LPA |
| Job Profiles |
Marketing Manager, Sales Manager, Head Of Digital Marketing, Market Research Analyst etc. |
| Colleges |
IIM Calcutta, IIM Lucknow, XLRI, NMIMS, Symbiosis Institute of Business Management, etc. |
Note: This information is taken from external websites and may differ.
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The exchange of goods and services for money is basically sales. It is the process of moving goods from the manufacturer to the distributor, the distributor to the wholesaler & then from wholesaler to the retailer, and at the last retailer to the customer.
Modern sale's main focus is relationship building between the buyer and the vendor is the main focus of , while marketing teams make efforts to create brand awareness of the company's goods, and services. Marketing also includes the process of researching and analyzing customer needs.
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